An online application that allows venues and caterers to publish catering, decoration & entertainment service bundles for social occasions to the bindassparty website for booking. DIY party users get filters to discover and book these packages on bindassparty.com. We solve two problems. Vendors often have to create custom quotes for an event. The quote has a resource cost element of getting relevant information from the client and internal commercial approvals. Our process allows vendors to rate card it for DIY selection and booking. An end user has to deal with a venue, caterer, DJ or stylist for an event. Take quotes, compare quotes and book. Often he just goes to a referenced vendor, limiting his choice. Our process expands his choice with instant quote comparison and booking.It is a win-win for vendors and party planners. Especially small parties, who cannot afford an event planner

2. DIY DO YOUR OWN PARTY SOLUTION
Marketplace to book a
party experience for end
user
Business application to
publish party offers by
sellers

3. WE MAKE PARTYING EASIER
END USERS CAN DISCOVER PARTY OFFERS FROM SELLERS
AT SELLERS VENUE OR SETUP AT A USERS VENUE
EVENT DETAILS AND PRCING TRANSPARENT & COMPAREABLE
USE OUR SEARCH TO FILTER
BEST OFFERS
SEE FULL DETAILS & BOOK
GET FOLLOW UP CUSTOMER
SUPPORT
Users Stay Stress Free
No quote, follow up
Sellers get booking

4. IS DIFFERENT FROM OTHER FOOD TECH
N E A R B U Y , U B E R
E A T S ,
S W I G G Y , Z O M A T O ,
D I N E O U T , A R E
N O T
E V E N T C R E A T I O N
A P P L I C A T I O N S
W E A R E A D I Y
E V E N T
C R E A T I O N
P L A T F O R M
F O R P A R T I E S
DO IT YOURSELF - DIY

5. INCREASING SALES
R E S T A U R A N T S C A T E R E R S
Restaurant owners have spare capacity on
weekdays or afternoons. Mobilising this can
give quick SALES gains. Sales saturated at a
venue.? Grow through Home & Business
catering
We open doors for business catering and
home parties. Currently orders are
dependent on contacts and relationships
WE FIND BUYERS FOR YOU
G R O W R E V E N U E
WITH YOUR PARTY WEBSITE YOU CAN GET BOOKINGS FROM US
OR DIRCTLY FROM YOUR REGULAR CUSTOMERS. YOU ARE E-COMMERCE READY
WE CREATE AND MARKET YOUR PARTY WEBSITE

6. TAKE CONTROL OF YOUR SALES
M A R K E T T O G R O U P S
O N B I N D A S S P A R T Y
A N D S O C I A L M E D I A
Get a site for
Restaurants
Get a site for
catering
Try our partying platform to create, buzz, experience and loyalty all year round. Manage
reservations and forget empty seats
WOM - word of mouth - Advocacy
A P P L I C A T I O N A L L O W S
Y O U T O
Prepare offers based on your bottomline
Create and market your offers on email and social
media
Fill capacity on time slots and days
Build your user base, run loyalty and rewards
Build a year long calendar for Event days
Create a Bithday, Kitty, Bachelorette experience
package

8. SELECT A PLAN
Free Trial
3 Months
Free Trial
+ Marketing
₹5000

9. FREE TRIAL 3 MONTHS
One time set up free
Contact centre support
Self site management free
Assisted Rs 500/- per day
ORGANC TRAFFIC THROUGH
BINDASSPARTY MARKETPLACE
NO DIRECT PROMOTION
RESTAURANT WEBSITE
CATERING FOR HOME & OFFICE

10. SUBSCRIPTION PLAN
RESTAURANT
WEBSITE ₹1000 PM
CATERING FOR
HOME & OFFICE
₹1000 PM
DEDICATED
ACCOUNT
MANAGER
FREE CONTENT
AND PACKAGE
UPDATES
CONTACT CENTRE
SUPPORT
6 MONTHS ADVANCE

11. FREE TRIAL+ MARKETING ₹ 5000
Expected
conversion 3%
or 6 functions
200 Guaranteed
views to your offer
page in 4 weeks
100 Bonus views if
< 3%

12. copyright (c ) 2013, Arvindra Singh Kanwal, All Rights Reserved
PARTY MARKETING DELHI
People with birthdays next month
People with birthdays next week
Anniversary within 30 days
Anniversary within 31-60 days
People engaged less than 3 months
Reach No's 7.1 lacs Delhi
Our Facebook database Email databases
Corporate
HR
Corporate
Marketing
CEO's & MD
HR Delhi NCR 3204

13. copyright (c ) 2013, Arvindra Singh Kanwal, All Rights Reserved
PARTY MARKETING MUMBAI + 40KM
People with birthdays next month
People with birthdays next week
Anniversary within 30 days
Anniversary within 31-60 days
People engaged less than 3 months
Reach No's 5.9 lacs Mumbai
Our Facebook database Email databases
Corporate
HR
Corporate
Marketing
CEO's & MD
HR MUMBAI 2844

14. PRELAUNCH WE INFUENCE 0.4 Mn & 0.25Mn
& INFLUENCE 4.3 Mn
copyright (c ) 2013, Arvindra Singh Kanwal, All Rights Reserved
• Social media 5 X of Website reach
• Social engagement with content 50%
• 4 Million influence on LinkedIn , Mainly CXO & Middle Corporate
• 25 -34 Women major audience
• Detailed breakout of data
On
Going
Pre
Launch
Reach
Data Blogs Facebook Pinterest Twitter Linkedin Instagram Total
Pageview 14902 10257 25,159
Reach 4072 216860 118777 53200 392,909
Engagement 10257 6297 236383 252,937
Page Like 24276 24,276
Followers 24276 628 2776 7210 8185 43,075
Influence 4201021 4,201,021

15. BINDASSPARTY MARKETING OVERVIEW
copyright (c ) 2013, Arvindra Singh Kanwal, All Rights Reserved
Own “party / lifestyle” space in Consumer MindsetSocial Media
Drive re-purchase; build communityContests/Loyalty
Launch Event Big-bang launch party to drive impact and traction
PR Drive word of mouth with Opinion Leaders
Print Establish awareness; create memorability and buzz
PERIOD
Connect with unique keywords to drive discovery & TransactionsSEO/SEM/Mailers/SMS
Consumer Contests
Ticketed Entry
Special Invitees:
Press, Celebs, Partners
SOCIAL MEDIA SEARCHABILITY KICK-OFF PARTYLOYALTY
Local
Celebrations
(Holi, Pongal, etc)Curated Lifestyle Posts

16. LIVE DEMO LINKS
GO TO https://bindassparty.com/ SELECT RESTAURANTS TO GO TO SEARCH
OR GO TO RESTAURANT SEARCH ENTER DATA FILTERS AS IN IMAGE BELOW
CITY – Gurugram LOCATION – DLF Cyber City NO OF PEOPLE – 16 EVENT DATE – 09/20/2017 TIME SLOT – Combo Food & Drinks
IF YOU GO THROUGH SEARCH AS ABOVE AND SIGN UP AS USER. YOU CAN SEE THE BOOKING AND
PAYMENT PROCESS AS USER . WITHOUT SIGN UP YOU CAN SEE THE LIVE LINKS BELOW
THIS IS WHAT YOUR WHITELABEL (OWN BRAND) SITE LOOKS LIKE VIEW OF YOUR PARTY OFFERS FEATURED ON HOME PAGE
YOUR WEBSITE IN SEARCH RESULTS YOUR PACKAGE BOOKING PAGE FROM RESULTS Links valid till 09/20/2017

18. APPENDICES

19. CREATE INNOVATIVE PACKAGES
Buzzing ideas
Free media coverage
Free media
coverage, use our
bloggers and
influencers

20. DELHI NCR IS ₹ 1913 CRORE DIY PARTY MARKET
Small
Events
Are
Do it
yourself
DIY
Just
191,330
Users can
Give 1913
CR
Business
per annum
DESCRIPTORS DATA POINTS
DELHI NCR POP 2017 Mn * 19
SEC A1 URBAN ** 1%
HPI *** 101%
HPI NO'S 191330
Occassions /Year 5
Spend /Event 20000
Market size Mn ₹ 19133
*Population, projected upto October 2021 by the National Accounts Division, Ministry of Statistics & Programme Implementation, GOI.
** The new SEC system
*** Calibrating SEC Classifications In Terms Of Relative Purchasing Power

21. GR MUMBAI IS ₹ 2215 CRORE DIY PARTY MARKET
DESCRIPTORS DATA POINTS
MUMBAI POP 2017 Mn * 22
SEC A1 URBAN ** 1%
HPI *** 101%
HPI NO'S 221540
Occassions /Year 5
Spend /Event 20000
Market size Mn ₹ 22154
*Mumbai Population. (2016, October 26). Retrieved June 24th, 2017, from http://worldpopulationreview.com/world-cities/mumbai-
population/
** The new SEC system
*** Calibrating SEC Classifications In Terms Of Relative Purchasing Power
Small
Events
Are
Do it
yourself
DIY
ACQUIRING
AND
RETAINING 1
HPI USER
CAN RESULT
IN
A BUSINESS
OF 1 LAC A
YEAR

22. SELLER WEBSITE FEATURES
Launch Party offers for groups of any size
Price as per capacity. Incentivise for advance bookings
Convert all event days into a Party experience with our partners
Your billing is in your name. Advance payments facilitated by us
Target small corporate business lunches and meetings
Our marketplace will push Birthday, Kitty and Anniversary celebrates to you
easy payment
options,
you can pay with
cash on delivery
or online with your
credit card
RESTAURANT WEBSITE
CATERING FOR HOME & OFFICE
Target individuals looking to party at Home or Office
Decide your economical group size for a full event service. We can help bundle
with our partners
Create economical and profitable Party Platters for delivery or takeaway
Build a relationship with the Home Party maker to party at your venue
Take control of your customer | Manage your offers

23. ACQUIRING 1 HPI USER PAYS FOR THE LICENSE
HPI user acquisition drives your business
1 user is worth ₹ 100,000
and at least 30% margin, or ₹30,000 Profit
Our annual license is ₹ 10000
We have Facebook & Email access to all these users in your city
AQUIRE THEM FOR FREE ON OUR PLATFORM