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Best Practices
for Internet Jobseeking
Elyse Williamson
Staffing Consultant for Frank’s Employment
presented at United Methodist Church of Geneva
Tuesday, May 26, 2009
CCL 2009: Frank’s Employment, Inc.
Best basic practices
The key = Employers assume that how
you work on your job search tells them
about how you work in the workplace!
Allot your time for various sites; adjust
as needed; only one component of an
effective job search
CCL 2009: Frank’s Employment, Inc.
Best basic practices, cont’d
Email account name = consistent with
your professional brand
http://www.google.com/accounts/ - free
Applying by email
Subject = your professional brand
Message
• Include position title; where found
• Phone number in signature; LinkedIn too?
CCL 2009: Frank’s Employment, Inc.
Best basic practices, cont’d
Attachments
• Your name as document name for resume
• Test format by sending to friend (esp bullets)
Regularly check spam filter, junk mail
Email follow-up
Subject (reflect your brand!)
Content in message; include again first
and last name, phone number
CCL 2009: Frank’s Employment, Inc.
Best basic practices, cont’d
Responses are rare!
EEOC guidelines may factor in
Time constraints on overloaded HR
people
Auto-replies (usually within seconds) often
trigger spam filter
When possible, research company name,
location, phone number for follow up
Allow 2-3 days before follow up
CCL 2009: Frank’s Employment, Inc.
Job boards – the Big Three
Monster
http://www.monster.com
Careerbuilder
http://www.careerbuilder.com
Yahoo hotjobs
http://hotjobs.yahoo.com
CCL 2009: Frank’s Employment, Inc.
The Big 3 - commonalities
The most popular among employers
Prices competitive with each other
Employers tend to be loyal to one site
Advertisers are notified by email, but
usually access resumes by account
Not only a job board; but also applicant
database
CCL 2009: Frank’s Employment, Inc.
The Big 3 – commonalities, cont’d
Most popular among job seekers
Each has excellent career resources
Because of the applicant database,
companies may find you even if you didn’t
apply with them
Competing with hundreds (even
thousands) of others when you apply
CCL 2009: Frank’s Employment, Inc.
The Big 3 - features
Creating a profile
Legally authorized to work in US
Education; salary; willingness to relocate
Advantage = gets you past prescreeners
Disadvantage = generates unsolicited and
unwanted contacts
If you register, be sure to keep account
current (address; phones; email)
CCL 2009: Frank’s Employment, Inc.
The Big 3 – features, cont’d
Answering a questionnaire
Employers see results by percentage
match; may or may not see those who
don’t match (an EEOC factor)
Most are T/F or multiple choice
Completing questionnaire does help to
differentiate you from those who auto-
apply
CCL 2009: Frank’s Employment, Inc.
Final thoughts on the Big 3
All transactions are date-centered
In how postings appear to job seekers
In how responses appear to employers
Monster: 14 day is shortest post
Careerbuilder, Hotjobs: 30 day as slot
Careerbuilder does offer some basic
keyword, focus matching
Targeted approach = most effective
CCL 2009: Frank’s Employment, Inc.
Aggregators
These sites “aggregate” or compile job
postings from various sources
Examples of better aggregators
http://www.indeed.com
http://chicagojobs.com
http://www.simplyhired.com
Not always accurate; not always timely
CCL 2009: Frank’s Employment, Inc.
Best practices with aggregators
When possible, trace back to original
post
Refer to position title, where advertised
originally
Allow extra time before follow up
because may not be transmitted in ATS
(applicant tracking system) for the
employer
CCL 2009: Frank’s Employment, Inc.
Photo copyright 2009: Ron L Clayton
CCL 2009: Frank’s Employment, Inc.
A different approach
Http://www.jobfox.com
Complete full profile of employment
strengths, not just your resume
Profile match; not keyword or
timeframe based
Most robust employer blocking
Premium tools also available ($)
CCL 2009: Frank’s Employment, Inc.
Jobfox, cont’d
Resumepal (similar to jobvibes)
Most time-friendly, confidentiality-
friendly for currently employed job
seekers
For professionals with expected
salaries of $100K or more,
theladders.com has similar functionality
– but also $ fee
CCL 2009: Frank’s Employment, Inc.
Sites oriented to networking
LinkedIn (40M+ active professionals)
Use status update to gently remind
Expand and explore your network
Use Booleans to target search results
• AND; OR; - (which is “not”)
• Company: Deloitte OR IBM OR Wachovia
• “Dir” finds “Director,” but “Mgr” does not find
“Manager”
– From “Sourcer’s Daily Dozen” (copyright 2008: Microsoft)
CCL 2009: Frank’s Employment, Inc.
LinkedIn, cont’d
Participate in group discussions
Watch for jobs posted within groups (may not be
posted elsewhere; fairly simple format)
Watch for jobs posted on LI – $195 for 30 days
For LI jobs, will send your profile by email
LI etiquette
IDK reserved only for spammers, harassers
Give specific reason when requesting introduction
Request permission privately before forwarding an
introduction
CCL 2009: Frank’s Employment, Inc.
Networking sites, cont’d
Twitter – 140 characters/tweet
http://twitter.com
http://www.twhired.com (by keyword)
http://www.twitterjobsearch.com (not key)
http://nearbytweets.com (by IP)
http://localtweeps.com (by zip)
Same user name as LI helps to build SEO
CCL 2009: Frank’s Employment, Inc.
Photo copyright 2009: Ron L Clayton
CCL 2009: Frank’s Employment, Inc.
Advanced tools
Jigsaw (http://www.jigsaw.com)
Business card search system
Points-based system; $1 per contact
Downloadable company lists
• 6.7M+ contacts
• 530K+ companies
Issues: how fresh? who added?
Zoominfo (http://www.zoominfo.com)
CCL 2009: Frank’s Employment, Inc.
Advanced tools, cont’d
http://www.google.com/alerts
RSS feeds
http://argali.com (download; phone #)
http://whois.domaintools.com
Consult local library for online access to
manufacturer’s guide, D&B, and other
sources about businesses
Some advanced tools, examples from “Sourcer’s Daily Dozen” (copyright 2008: Microsoft)
CCL 2009: Frank’s Employment, Inc.
Google searches with Booleans
http://www.google.com
site:DOMAIN
site:sviintl.com (“chief engineer” OR “senior
engineer”) (manager OR chair OR lead)
(inurl:job OR inurl:position OR intitle:job)
chicago accounting (send OR submit OR
resume OR CV)
~bisongear.com (tilde = similar to)
CCL 2009: Frank’s Employment, Inc.
Google searches, cont’d
By geography, put two periods between high
and low values, with no spaces
60134..60175
http://www.zipmath.com (find zip codes in a
radius using applications menu)
avoid numbers starting with 0 or less than 4
digits
Time-consuming; save searches in Excel
Some advanced tools, examples from “Sourcer’s Daily Dozen” (copyright 2008: Microsoft)
CCL 2009: Frank’s Employment, Inc.
Photo copyright 2009: Ron L Clayton
CCL 2009: Frank’s Employment, Inc.
For all Internet job seeking
Targeted approach is most effective
Develop a consistent personal
professional brand
http://personalbrandingblog.com
Use SEO to your advantage
Check what associates with your name
on google (http://www.google.com) – be
sure to click on the links, too!
CCL 2009: Frank’s Employment, Inc.
I’m in your network now!
http://www.franksemployment.com
elysew@franksemployment.com
630-584-0820, x103 (vm available)
http://elysew.wordpress.com
http://www.linkedin.com/in/elysewilliamson
http://twitter.com/elysewilliamson
http://companies.to/franksemployment/ (fb)
CCL 2009: Frank’s Employment, Inc.

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Best practices for internet jobseeking

  • 1. Best Practices for Internet Jobseeking Elyse Williamson Staffing Consultant for Frank’s Employment presented at United Methodist Church of Geneva Tuesday, May 26, 2009 CCL 2009: Frank’s Employment, Inc.
  • 2. Best basic practices The key = Employers assume that how you work on your job search tells them about how you work in the workplace! Allot your time for various sites; adjust as needed; only one component of an effective job search CCL 2009: Frank’s Employment, Inc.
  • 3. Best basic practices, cont’d Email account name = consistent with your professional brand http://www.google.com/accounts/ - free Applying by email Subject = your professional brand Message • Include position title; where found • Phone number in signature; LinkedIn too? CCL 2009: Frank’s Employment, Inc.
  • 4. Best basic practices, cont’d Attachments • Your name as document name for resume • Test format by sending to friend (esp bullets) Regularly check spam filter, junk mail Email follow-up Subject (reflect your brand!) Content in message; include again first and last name, phone number CCL 2009: Frank’s Employment, Inc.
  • 5. Best basic practices, cont’d Responses are rare! EEOC guidelines may factor in Time constraints on overloaded HR people Auto-replies (usually within seconds) often trigger spam filter When possible, research company name, location, phone number for follow up Allow 2-3 days before follow up CCL 2009: Frank’s Employment, Inc.
  • 6. Job boards – the Big Three Monster http://www.monster.com Careerbuilder http://www.careerbuilder.com Yahoo hotjobs http://hotjobs.yahoo.com CCL 2009: Frank’s Employment, Inc.
  • 7. The Big 3 - commonalities The most popular among employers Prices competitive with each other Employers tend to be loyal to one site Advertisers are notified by email, but usually access resumes by account Not only a job board; but also applicant database CCL 2009: Frank’s Employment, Inc.
  • 8. The Big 3 – commonalities, cont’d Most popular among job seekers Each has excellent career resources Because of the applicant database, companies may find you even if you didn’t apply with them Competing with hundreds (even thousands) of others when you apply CCL 2009: Frank’s Employment, Inc.
  • 9. The Big 3 - features Creating a profile Legally authorized to work in US Education; salary; willingness to relocate Advantage = gets you past prescreeners Disadvantage = generates unsolicited and unwanted contacts If you register, be sure to keep account current (address; phones; email) CCL 2009: Frank’s Employment, Inc.
  • 10. The Big 3 – features, cont’d Answering a questionnaire Employers see results by percentage match; may or may not see those who don’t match (an EEOC factor) Most are T/F or multiple choice Completing questionnaire does help to differentiate you from those who auto- apply CCL 2009: Frank’s Employment, Inc.
  • 11. Final thoughts on the Big 3 All transactions are date-centered In how postings appear to job seekers In how responses appear to employers Monster: 14 day is shortest post Careerbuilder, Hotjobs: 30 day as slot Careerbuilder does offer some basic keyword, focus matching Targeted approach = most effective CCL 2009: Frank’s Employment, Inc.
  • 12. Aggregators These sites “aggregate” or compile job postings from various sources Examples of better aggregators http://www.indeed.com http://chicagojobs.com http://www.simplyhired.com Not always accurate; not always timely CCL 2009: Frank’s Employment, Inc.
  • 13. Best practices with aggregators When possible, trace back to original post Refer to position title, where advertised originally Allow extra time before follow up because may not be transmitted in ATS (applicant tracking system) for the employer CCL 2009: Frank’s Employment, Inc.
  • 14. Photo copyright 2009: Ron L Clayton CCL 2009: Frank’s Employment, Inc.
  • 15. A different approach Http://www.jobfox.com Complete full profile of employment strengths, not just your resume Profile match; not keyword or timeframe based Most robust employer blocking Premium tools also available ($) CCL 2009: Frank’s Employment, Inc.
  • 16. Jobfox, cont’d Resumepal (similar to jobvibes) Most time-friendly, confidentiality- friendly for currently employed job seekers For professionals with expected salaries of $100K or more, theladders.com has similar functionality – but also $ fee CCL 2009: Frank’s Employment, Inc.
  • 17. Sites oriented to networking LinkedIn (40M+ active professionals) Use status update to gently remind Expand and explore your network Use Booleans to target search results • AND; OR; - (which is “not”) • Company: Deloitte OR IBM OR Wachovia • “Dir” finds “Director,” but “Mgr” does not find “Manager” – From “Sourcer’s Daily Dozen” (copyright 2008: Microsoft) CCL 2009: Frank’s Employment, Inc.
  • 18. LinkedIn, cont’d Participate in group discussions Watch for jobs posted within groups (may not be posted elsewhere; fairly simple format) Watch for jobs posted on LI – $195 for 30 days For LI jobs, will send your profile by email LI etiquette IDK reserved only for spammers, harassers Give specific reason when requesting introduction Request permission privately before forwarding an introduction CCL 2009: Frank’s Employment, Inc.
  • 19. Networking sites, cont’d Twitter – 140 characters/tweet http://twitter.com http://www.twhired.com (by keyword) http://www.twitterjobsearch.com (not key) http://nearbytweets.com (by IP) http://localtweeps.com (by zip) Same user name as LI helps to build SEO CCL 2009: Frank’s Employment, Inc.
  • 20. Photo copyright 2009: Ron L Clayton CCL 2009: Frank’s Employment, Inc.
  • 21. Advanced tools Jigsaw (http://www.jigsaw.com) Business card search system Points-based system; $1 per contact Downloadable company lists • 6.7M+ contacts • 530K+ companies Issues: how fresh? who added? Zoominfo (http://www.zoominfo.com) CCL 2009: Frank’s Employment, Inc.
  • 22. Advanced tools, cont’d http://www.google.com/alerts RSS feeds http://argali.com (download; phone #) http://whois.domaintools.com Consult local library for online access to manufacturer’s guide, D&B, and other sources about businesses Some advanced tools, examples from “Sourcer’s Daily Dozen” (copyright 2008: Microsoft) CCL 2009: Frank’s Employment, Inc.
  • 23. Google searches with Booleans http://www.google.com site:DOMAIN site:sviintl.com (“chief engineer” OR “senior engineer”) (manager OR chair OR lead) (inurl:job OR inurl:position OR intitle:job) chicago accounting (send OR submit OR resume OR CV) ~bisongear.com (tilde = similar to) CCL 2009: Frank’s Employment, Inc.
  • 24. Google searches, cont’d By geography, put two periods between high and low values, with no spaces 60134..60175 http://www.zipmath.com (find zip codes in a radius using applications menu) avoid numbers starting with 0 or less than 4 digits Time-consuming; save searches in Excel Some advanced tools, examples from “Sourcer’s Daily Dozen” (copyright 2008: Microsoft) CCL 2009: Frank’s Employment, Inc.
  • 25. Photo copyright 2009: Ron L Clayton CCL 2009: Frank’s Employment, Inc.
  • 26. For all Internet job seeking Targeted approach is most effective Develop a consistent personal professional brand http://personalbrandingblog.com Use SEO to your advantage Check what associates with your name on google (http://www.google.com) – be sure to click on the links, too! CCL 2009: Frank’s Employment, Inc.
  • 27. I’m in your network now! http://www.franksemployment.com elysew@franksemployment.com 630-584-0820, x103 (vm available) http://elysew.wordpress.com http://www.linkedin.com/in/elysewilliamson http://twitter.com/elysewilliamson http://companies.to/franksemployment/ (fb) CCL 2009: Frank’s Employment, Inc.