We are dedicated the helping grow the independent insurance agency system in California and Utah. Come explore some of the benefits of working with us !

1. The Total Solution for the Independent
Agent and The Proven Distribution
Model for Strategic Partner Companies

2. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Mission Statement
Agents United is dedicated to the creation,
growth and retention of the
Independent Insurance Agency
distribution system.

3. Agents United parent company SIAA has
assisted over 4,200 insurance professionals
realize the dream of owning their own
insurance agency.
Over our 35 years, we have developed a successful formula.
While you are the master of your own destiny, Agents United
can provide access to all of the tools to help you create and
build your independent insurance agency.

4. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
About Agents United
Access to competitive companies
Higher commissions
Regional incentives & profit sharing
SIAA national incentives
Tools to DEVELOP & GROW your agency
INCREASE YOUR
AGENCY INCOME
& VALUE

5. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Origin of SIAA
INCREASE YOUR
AGENCY INCOME
& VALUEProven concept founded in 1983
SIAA’s Original Master Agency
360+
Member
Agencies
$718,000,000
Premiums
Operating
in 9 states
SIAA Formed in 1995 as a means to
replicate the SAN concept across the U.S.
Providing other independent agents the ability to grow
their own agency as an alternative to merging,
clustering, selling, brokering or aggregating

6. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
$0
$500,000,000
$1,000,000,000
$1,500,000,000
$2,000,000,000
$2,500,000,000
$3,000,000,000
$3,500,000,000
$4,000,000,000
$4,500,000,000
$5,000,000,000
$5,500,000,000
$6,000,000,000
$6,500,000,000
$7,000,000,000
$7,500,000,000
$8,000,000,000
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Personal Commercial
About SIAA
SIAA by the numbers – In-Force Premium Growth

7. Agents United has partnered with SIAA to bring
this business opportunity to YOU and YOUR
agency.
Agents United Information:
• Formed in 2002
• 85 Member Agencies
• $105+ Million in Premium
Agents United

8. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Tools to Make You Successful

9. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
…and much more!
Size and Stability ● Perpetuation ● Lowered Expenses ● Increased Revenue per Employee
Tools to Develop & Grow
Marketing and Advertising ● Training & Education Opportunities
Agency Development ● Business Insurance Advantage
Revenue Opportunities
Profit Sharing with No Minimum Volume Requirements
Regional Incentives ● National Strategic Partner Incentives
Premium Financing Service/Association
Access to Markets
Ability to Earn Direct Access ● AccessPlus Programs
and Specialty Markets ● E & S Opportunities
Benefits of Membership

10. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
1. AccessPlus is used to access non-appointed
carriers
 Goals of AccessPlus
– Testing of carriers for competitiveness prior to appointments
– Writing business to earn additional direct appointments or sub-
codes
– Used in competitive situations to provide quotes in addition to
your direct appointments
– Ultimate goal is to place less than 5% of your business in
AccessPlus
 AccessPlus Commissions – 65% paid to YOU
Company Access – a 2 stage process

11. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
2. Direct company access
 Sub-codes or direct appointments
 Direct access to carriers and plaques on walls
 Minimum volume commitments
 Receive Profit Sharing, Portfolio Management Services Fees℠
(PMSF) and Overrides
 Commissions paid directly to you
 Ultimate goal is to have 95% of your business placed in direct
codes
Company Access – a 2 stage process
The Total Solution

12. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Personal Lines

13. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Commercial Lines

14. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
How this benefits a Member Agency
 Access to more companies to:
⁻ increase sales and retention
⁻ offer more products to customers
⁻ grow the overall agency
 The 2-stage process, exclusive to SIAA, allows agents
to write business with non-appointed carriers while
using that business to earn direct codes
Company Access
The Total Solution

15. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
How revenue is enhanced
 Higher commissions
 Preferred agency agreements
 Local and regional incentives
 National strategic partner incentive programs (PMSF)
 No minimum volume commitment for incentives
(must have direct code)
 Profit sharing paid up to 60% loss ratio
Enhanced Revenue
The Total Solution

16. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The value of your independent agency can be
enhanced in several ways:
 Stable company representation
 Fixed compensation deals
 Increased revenue per employee
 Higher and more stable commissions
 Better retention
 Lowered expenses
 Higher new business and growth
Enhanced Value
The Total Solution

17. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Strategic Partner National Incentives
Changing how Agents are paid!
 Fixed quarterly payments
 Year-end performance payments
 Paid on all written premium (not just new business
or growth)
 Over and above local profit sharing, incentives, and
supplemental commissions
 Strengthening the relationships between SIAA
Member Agencies and Strategic Partner Companies
Enhanced Revenue
The Total Solution

18. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Big Picture
Our 4 pillar approach, along with the size and scope of [Master Agency]
and SIAA creates a significant part of insurance distribution for the
future of your agency, if you qualify.
Company Access
Enhanced Revenue
& Increased Value
Alternative market
Access & Placement
Agency Development
& Support Services

19. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution

20. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
SIAA MarketFinder
Alternative Market Access & Placement
 26 National Programs
 3 National & 5 Regional E&S Partnerships
 Coverage for 100s of classes via SIAAMarketfinder.com
 Midmarket coverage via 2 National Brokerage
Partnerships
 Wide variety of special coverage for PL & CL
 Direct access to partners

21. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
MarketFinder & AccessPlus
MarketFinder AccessPlus
 Excess & Surplus and program
market access
 Direct appointment to
program partners
 Wholesaler access for hard to
write risks
 Helps you build specific
program markets in your
agency
 Life, financial and identity
theft products available
 Access to standard markets
that the agency doesn’t have
 Carrier access to assist you in
competitive situations
 Assist you in building carrier
premium, with intent of
gaining direct company access
 Helps you understand who is,
and who isn’t, competitive in
your geographical area

22. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
The Agency FOUNDATION
Establishing the BUSINESS Foundation of
your Insurance Agency

23. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Agency Foundation
The Agency Foundation is a consultative program including
discounts, checklists, access to 3rd party providers,
consulting and helpful hints to establish the foundation of
your insurance agency
 Agency Development
Consultant
 AccessPlus Mentor
 Office Set-up Checklist
 Orientation
 Training & Education
 Comparative Rating
 Management System
 Website
 Monthly Marketing
Webinars
 On-going Support

24. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
SIAA Marketing Services
SIAA’s exclusive marketing and advertising division
 Dedicated to supporting all levels of SIAA Member
Agencies and initiatives
⁻ Access to websites and mobile apps
⁻ Online Store
⁻ Marketing webinars
⁻ Insurancedeals4u.com (ID4U)
Agency Development & Support Services

25. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
Member Agency websites and mobile apps at excellent pricing

26. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
Online Store – Printed Materials, Mailing Lists, and more!

27. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution

28. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
 The website attracts consumers and small businesses
 Connects them to our member agencies through
a back-end application
 We provide our members with the contact information of those
leads
 OR – they self-select and reach out directly to member agency
 OR – we place the site visitor into the member agent’s online
quoting system
 6,900 Points of Sale – choices of the BEST insurance companies!
 Internet presence and sales – local INDEPENDENT options!
Agency Development & Support Services

29. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Market Webinars
Online Storefront
Marketing Overview
for New Members
Target Marketing
101
Marketing Your
Agency with
Facebook
Using LinkedIn to
Grow Your Agency
Digital Opportunities for
your Agency - ID4U
Digital Opportunities
for your Agency -
Mobile Apps
Digital
Opportunities for
your Agency -
Websites

30. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
Agency Development & Support Services
The SIAA Training & Learning Center provides access to proprietary and
unique educational content to SIAA Member Agencies. Most of the content
was developed specifically by/for SIAA. Gain the knowledge and skills
necessary to grow your agency.
 Agency development courses and webinars
 Prepare you and your staff for the future
 Continuing education credits through WebCE
 Ongoing commitment to providing additional
new and meaningful content
QuickStart Series
Agency Growth Systems
Fear-less Sales
BOP 101
Acord
Risk Analyzer
Risk Management
Workers’ Compensation
6 Part Coverage Series
Closing Tactics
Interviewing, Hiring, and
Managing
 Member Benefit
 Mainly original content
 24/7/365

31. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
Agency Development & Support Services
SIAA Business Insurance Advantage (BIA) – created to
enable Member Agencies to start and/or grow a profitable
Business Insurance book of business via a specific,
easily-adopted methodology using SIAA resources.
 Agencies of the future will be full-service
 Profitable, stable business, deeper client relationships
 Increased compensation (commissions, PMSF, local deals, profit
sharing)
 Become a valuable resource for other local businesses
 Step-by-step process to create or more efficiently grow YOUR
Business Insurance book
Education – Training – Marketing – Carrier Access – Ongoing Support

32. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Member Agency Subscriptions
$25 a month
Includes:
• Full course access for all unlicensed staff
• Continuing Education for one Principal with WebCE

33. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
NAVIGATING ALL
THAT SIAA OFFERS
• Business Insurance Advantage
• Agency Staffing – testing and video series
• SIAA Marketing
• Websites & Mobile Apps
• Mergers, Sales and Acquisitions
• SIAA Online Store
• Training & Learning Center
• Continuing Education
• MarketFinder
• Automation Vendors
• Marketing Vendors
• Data Security & compliance
• NetWeb
• Videos
• Calendar of Events
• More!
siaa4u.com – portal to all SIAA
Member Agency resources

34. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Total Solution
What’s in it for You?
 Access to Competitive Companies
 Size and stability
 Revenue Opportunities
 Programs and Specialty Markets
 Marketing and Advertising
 Training & Education Opportunities
 Agency Development
 Business Insurance Advantage
 Lowered Expenses, increased revenue per employee
 E & S Opportunities
 Premium Financing Service/Association
 Perpetuation

35. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Now What
Next Steps…
 Complete the Appointment Application and provide
Company Experience reports for the last 3 years
 Review Benefits, Services, and Investment Schedule for
qualifications
 Begin Financial and Agreement Review
 Continue open dialogue for questions, comments and
concerns
 30 day mutual Due Diligence begins today

36. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Dollars – Investment Schedule
Agency Foundation:
 Agency Development Consultant
 AccessPlus Mentor
 Agency Set-up Checklist
 Orientation
 Training and Education
 1 year Comparative Rating
 1 Year Management System (reimbursement)
 Website (Cloudbridge first 2 months)
 Monthly Marketing Webinars
 Ongoing Support
NOTE: Master Agency can customize this slide

37. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Dollars
Beginning 30 days from the date of Agreement, the monthly
consulting fee is the greater of $300 or the percentage of
actual growth in commissions:
10%
of the first
$10,000
8%
of the next
$8,000
6%
of the next
$6,000
4%
of the
remainder

38. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Dollars
This means you will receive:
90%
of the first
$10,000 in
Growth
92%
of the next
$8,000 in
Growth
94%
of the next
$6,000 in
Growth
96%
of the
Remainder in
Growth

39. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.

40. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
The Dollars What is the anticipated return on investment
for prospect?
Case Study 1: 15 Year History
Year
Monthly Investment
(Annualized) Initial Investment Commission Income Mo Percentage AccessPlus PS and Over-rides ROI
Year 15 $20,226.21 $0.00 $213,583.25 9.46% $18,936.83 $20,097.70 $18,808.32
Year 14 $20,392.67 $0.00 $209,375.36 9.73% $16,735.05 $23,193.61 $19,535.99
Year 13 $18,585.00 $0.00 $194,947.90 9.53% $16,691.00 $22,499.37 $20,605.37
Year 12 $17,551.12 $0.00 $180,527.76 9.72% $19,756.88 $33,605.36 $35,811.12
Year 11 $16,658.98 $0.00 $167,797.15 9.92% $21,493.62 $35,861.63 $40,696.27
Year 10 $16,316.06 $0.00 $167,632.74 9.73% $18,949.05 $32,270.70 $34,903.69
Year 9 $16,421.63 $0.00 $159,479.23 10.29% $13,907.61 $26,270.30 $23,756.28
Year 8 $14,120.65 $0.00 $144,110.13 9.79% $16,085.13 $26,044.70 $28,009.18
Year 7 $12,794.22 $0.00 $133,806.24 9.56% $15,406.44 $31,873.14 $34,485.36
Year 6 $11,637.42 $0.00 $115,612.15 10.06% $19,877.57 $11,663.56 $19,903.71
Year 5 $10,166.69 $2,400.00 $102,346.18 9.93% $14,723.48 $1,424.11 $3,580.90
Year 4 $9,091.64 $2,400.00 $93,202.72 9.75% $22,996.92 $5,193.46 $16,698.74
Year 3 $8,219.95 $2,400.00 $82,893.48 9.91% $15,069.58 $7,460.41 $11,910.04
Year 2 $6,073.30 $2,400.00 $62,575.46 9.70% $14,126.85 $8,134.81 $13,788.36
Year 1 $4,613.13 $3,000.00 $49,611.73 9.29% $10,098.58 $5,705.35 $8,190.80
Agency Value
Commission
Income
Agency Value (X2) Deferred Payment
Deferred
Payment %
$213,583.25 $427,166.50 $ 121,791.63 28.51%
$291,298 of Profit Sharing and Overrides
$330,684 Return on Investment

41. All information contained herein is proprietary and confidential and protected by Copyrights. 2018 SIAA, Inc. All Rights Reserved.
Case Study 2: 12-Year History
Year
Monthly Investment
(Annualized) Initial Investment Commission Income Mo Percentage AccessPlus PS and Over-rides ROI
Year 12 $11,003.22 $0.00 $112,486.84 9.78% $2,510.49 $22,857.51 $14,364.78
Year 11 $9,672.31 $0.00 $101,218.59 9.56% $3,036.00 $20,034.62 $13,398.31
Year 10 $8,256.75 $0.00 $82,137.45 10.05% $3,526.26 $16,832.06 $12,101.57
Year 9 $6,598.42 $0.00 $66,338.80 9.95% $3,891.82 $19,362.27 $16,655.67
Year 8 $4,986.53 $0.00 $51,107.82 9.76% $8,796.18 $7,206.27 $11,015.92
Year 7 $6,469.07 $0.00 $64,389.12 10.05% $9,676.48 $13,819.76 $17,027.17
Year 6 $5,253.09 $0.00 $52,013.71 10.10% $14,986.00 $10,336.59 $20,069.50
Year 5 $4,220.72 $2,400.00 $37,628.65 17.59% $16,335.95 $4,142.51 $13,857.74
Year 4 $3,911.48 $2,400.00 $20,494.03 30.80% $17,596.81 $4,799.27 $16,084.60
Year 3 $3,600.00 $2,400.00 $8,088.19 74.18% $7,592.71 $670.15 $2,262.86
Year 2 $3,600.00 $2,400.00 $726.75 825.59% $4,438.87 $183.98 ($1,377.15)
Year 1 $300.00 $3,000.00 $0.00 0 $43.03 $23.13 ($3,233.84)
Agency Value
Commission
Income Agency Value (X2)
Deferred
Payment
Deferred
Payment %
$112,486.84 $224,973.68 $67,492.10 30.0%
The Dollars What is the anticipated return on investment
for prospect?
$120,268 of Profit Sharing and Overrides
$132,227 Return on Investment