This document describes BehindBras, a social enterprise that provides training and employment opportunities in the fashion industry to currently and formerly incarcerated women. It aims to reduce reoffending rates by providing meaningful employment. The program offers personal development workshops and apprenticeships in areas like sewing, business, and retail. Its goal is for 100 women to complete the program in 2019. It is seeking support from prisons to run personal development programs and help women access the opportunities to reduce recidivism and costs to the criminal justice system while improving outcomes for participants.

2. Support on the Inside - Support on the Outside
A social enterprise providing
aspirational training and employment
opportunities to serving and former
women prisoners for the fashion, retail
and associated industries.
VALUE PROPOSITION
Support on the Inside - Support on the Outside

3. INTRODUCTION
• Past
• Present
• Future
Support on the Inside - Support on the Outside

4. PROBLEMS
Support on the Inside - Support on the Outside
• Women represent 5% of
the prison population
• 8,874 Women sent to
prison (on remand or
imprisoned) in 2017
• 40% are on short-term
sentences of < than 6
months
• Almost 50% of all women
reconvict within 12 months
• Cost of a prison place £45,866.
• 83% of women entering prison
have committed a non-violent
offence
• Unemployment - Only 1 in 10
women leave prison with a job.
• Only 12% of employers said
they had employed somebody
with a criminal record in the
past 3 years.
THE PAIN

5. OPPORTUNITY
THE POTENTIAL MARKET
Investment in textile manufacturing to
create 20,000 jobs in the UK by 2020
- Alliance Report 2016
Support on the Inside - Support on the Outside

6. SOLUTION
MANUFACTURING
MEANINGFUL AND ASPIRATIONAL EMPLOYMENT PROGRAMME
RETAIL
SALES /MARKETING BUSINESS
MANAGEMENT &
OPERATIONS
WORK REDUCES REOFFENDING BY 20%
SOCIAL MEDIA
Support on the Inside - Support on the Outside

7. Imminent Planned Projects
Support on the Inside - Support on the Outside
REDUCTION
– Re-offending
– High cost of crime and
imprisonment
– No of recalls undertaken
by CRC & NPS
– High rates of
unemployment
OUTCOMES
IMPROVEMENT
– Compliance with post
release licence requirements
– Social mobility - empowering
women
– Mental health and reduce
isolation

8. CONSIDERABLE SAVINGS FOR TAX PAYERS
£500,000
Cost of 100 women on the
BehindBras Programme£4.6 Million
Cost for 100
women in
prison
Support on the Inside - Support on the Outside
£13bn- £15bn – cost to the economy
– The economic cost of reoffending
£250,000
Cost to employ 10 women
£150,000
To employ 10 apprenticeship

9. CONSIDERABLE OUTCOMES FOR THE
PARTICIPANTS
• Apprenticeship/Intern Opportunities
• Employment earning potentially £25k
• Running her own business
• Becoming an Associate/Franchisee for BehindBras -
'Giving Back'
• Support for families, contribution to the economy
and savings to the taxpayer
Support on the Inside - Support on the Outside

10. Click for here for video
Support on the Inside - Support on the Outside

11. WHO IS BEHINDBRAS FOR?
WOMEN WITHIN THE LOCAL COMMUNITY
REGARDLESS OF BACKGROUND
WOMEN RELEASED ON ‘DAY RELEASE’ FROM
PRISON FOR TRAINING LEADING TO EMPLOYMENT
WITH BEHINDBRAS
WOMEN IN CLOSED PRISONS
Support on the Inside - Support on the Outside
100 WOMEN IN 2019 - #100WOMENBEHINDBRAS

12. Support on the Inside - Support on the Outside
PERSONAL DEVELOPMENT
Active Learning Sessions
• Asking Questions - where are you now?
• Controlling the inside voice
• Understanding values
• Dealing with the challenges of change
• Goals
• How to present my best self
• Dealing with conflict
• Emotional development
• Where to from here – next steps

13. BEHINBRAS ACADEMY - OUR PROGRAMME
Personal Development Stitching/Pattern Cutting Lingerie Academy
Fashion Marketing/BusinessSocial Media/Digital MarketingRetail Management
Business Management - Fashion Entrepreneurial ProgrammeDistance Learning - Fashion
Support on the Inside - Support on the Outside

14. Support on the Inside - Support on the Outside
SOCRATES 360
• Business
• Design
• Digital
• Event Management
• Marketing
• Management
• Personal Assistant
• Project Management
• Retail
• Sales
• Social Media
• Office
• Secretarial
• Sage Accounting
• Bookkeeping
• Business
• Management
• Marketing
• Microsoft
• Web Design
• Photoshop
Open Study
College
Pitmans

15. THE JOURNEY
Prison visits
prior to
release
Personal
Development
Workshops
Internship
Training
ApprenticeshipWork Experience
Release
EMPLOYMENT / SELF EMPLOYMENT
Support on the Inside - Support on the Outside
THE JOURNEY

16. • 2 Personal Development
Programmes (PDP) per prison
in 2019
• 2 Employment Engagement
Days (EEP) per prison in
prison
Support on the Inside - Support on the Outside
PLANNED CAMPAIGNS – YOUR SUPPORT

17. WE NEED YOUR HELP TO ...
– Increase the number of meaningful activity places and
women in work on release
– To give women in you care confidence and hope
– Promote BehindBras
– Recruit and access suitability
– Materials, tools and trainers
Support on the Inside - Support on the Outside
HOW WE WILL WORK WITH YOU

18. • Operational advice and Support
• Access to all women
• Support promotion
• Workshop space
• A committed BehindBras sponsor to ensure smooth
running and be a contact point
Support on the Inside - Support on the Outside
WHAT WE NEED FROM YOU

19. Support on the Inside - Support on the Outside
Imminent Planned Projects
 Fashion Enter - Stitching and Pattern skills
 Socrates - Distance learning courses
 Prison Education Dynamic Purchasing System (PEDPS)
 Police and Crime Commissioners (PCC) - Sponsorship
 MOJ - manufacture underwear for the Women’s Prison Estate
 New Futures Network - Catch 22, Bounceback, Prosper4, Virgin
and Timpsons.
 UKFTA - Public Sector Prison Industries (PSPI)
 Ixion

20. ONTHE VISION – 2019 - 2023
Support on the Inside - Support on the Outside

21. Contact : Barbara Burton
Email : barbara.burton@behindbras.org.uk
Tel : +44 7542 822402
Web : www.behindbras.org.uk
Support on the Inside - Support on the Outside