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Begin at the
Beginning
and [Blog] On:
Practical Advice for the
New Blogger

                           @Melissa_Venable
                           WordCamp Miami
                                       2012
                                    #wcmia
Set your Goals
Find your Voice
Organize your Writing
Join the Community
Set Your Goals:           Think about
Find a creative outlet    purpose.
Journal your thoughts
                          Year / Month /
Learn something new
                          Week / Day
Address a burning issue
Share your knowledge      Put your goals in
Build authority           writing!
Join a community
Start a business          Draft your About
                          Page
Find Your Voice:

                   “The personality,
                   point of view, and
                   style you use when
                   you write.”

                   -
                   @JessJurickWordCam
                   pMiami 2010
Find Your Voice:       Be authentic.
                       “Brainstorm 10-20
 Who is your
                       personality
  audience?
                       attributes – narrow
 Where is your         to 3-5.” -Problogger
  expertise?
 What are you          “Love your reader.”
  interested in?       – Don Miller
 What do you have to
  say?
Get Organized:
                        Be realistic.
Frequency – How
  often can you         Use Categories:
  write?                Identify 3-5
Topic – What will you
  write about?          Try an Editorial
                        Calendar.
       Topic
     Categories         Create idea
     Post ideas         “pitches.”
Travel Photography

                            Lighting &
  Equipment
                             Exposure
             Air Travel
New tripod
              Lessons      Low key      High key
 review
             Learned      Techniques   Techniques
SUN MON TUE                     WED THU                        FRI       SAT
1          2           3            4            5            6          7
           Equip - 1

8          9           10           11           12           13         14
                                    Portrait-1   L&E - 1

15         16          17           18           19           20         21
           Equip - 2                                          L&E - 2

22         21          22           23           24           25         26
                       Portrait-2                L&E - 3

27         28          29           30           31
Equip -3                                         Portrait-3
Category       Topic           Description
Current        Is it time to   Is "eLearning" passé? Maybe it’s all just "learning." Especially as more
Trends         drop the        campus-based programs and courses integrate online components in
               "e"?            addition to face-to-face meetings. And it's not just higher ed, as K-12
                               and corporate training environments use all available resources to
                               both improve learning and streamline the administration side. I'll
                               provide some examples and highlight a few of the leaders also calling
                               for us to drop the "e."
Resources for It's not just    Tips and techniques online students can use to leverage this Google
Online        Google, it's     tool to find the resources they need for course assignments. I'll
Students      Google           compare a Google Scholar search to a 'regular' Google search, and
              Scholar          include a list of the types of materials they should be looking for,
                               such as dissertations and theses, academic journal articles. Not all of
                               these items will be available in full-text through Google, but the full-
                               citations are, and you can use those to find full-text through your
                               school's library, which is all part of the research process.
Resources for Online           A look at some of the practical strategies and techniques online
Online        Teaching is      instructors can use to foster community in their courses. How it is
Instructors   Community        similar to/different from other types of online community building
              Building         currently talking place with social media. Also providing examples of
                               communities of online instructors that readers may be interested in
                               joining.
Write Posts:           Use Writing
                       prompts.
Opinions
Reviews                Keep your
Instructional/How-to   antenna up!
Resource Collections   (ideas are
Series                 everywhere…)
Lists
Problem-Solution       Write *all* of your
Interviews             ideas down.
…
CC BY: Elaine Vigneault



CC BY: Annie Mole
Find Your Crowd:       Search blog
                       directories.
New bloggers
                       Set up a new
Established bloggers
                       reader (e.g.,
All-star bloggers      Feedly)

                       Read as much as
Look for similar:
                       you write.
• Topics
• Audiences            Leave thoughtful
                       comments.
@elearningguy | elearningguy.wordpress.com
• Write in your own
voice
• Write your thoughts
(even if they’re contrary)
• Write your feelings
• Write often
• Share/curate
@billymeinke | billymeinke.wordpress.com

• Read a couple of blogs by people with
  similar interests to yours before making
  your first post.
• Paying attention [to what others are
  doing] can help improve your style and
  the readability of your first blog!
@stevebragaw
 • link, link, link
 • write with your audience in mind, even
   if it’s just one person
 • if your audience is everybody, you’re
   talking to nobody
 • don’t be that guy on the corner
@hjarche
 • realize the benefits – think & reflect,
   collaborate, expand your view, ask & engage
CC BY: teamstickergiant
You’re at the
dance…


                …all that’s left
                to do is dance.
Dance! (Write!)
•   Set goals for blog purpose, frequency, topic(s)
•   Write your About Page
•   Write an introductory post
•   Create 3-5 writing topic categories
•   Develop 3-5 post ideas for each category
•   Schedule 10 new posts
•   Start writing…
•   Have fun with it.

Join a blogging group
Organize your blog reading approach
Create a place to collect blogging tips and resources
CareerBlogBasics.wordpress.com
CC-BY: futureshape

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Begin at the Beginning and [Blog] On

  • 1. Begin at the Beginning and [Blog] On: Practical Advice for the New Blogger @Melissa_Venable WordCamp Miami 2012 #wcmia
  • 2.
  • 3.
  • 4.
  • 5. Set your Goals Find your Voice Organize your Writing Join the Community
  • 6. Set Your Goals: Think about Find a creative outlet purpose. Journal your thoughts Year / Month / Learn something new Week / Day Address a burning issue Share your knowledge Put your goals in Build authority writing! Join a community Start a business Draft your About Page
  • 7. Find Your Voice: “The personality, point of view, and style you use when you write.” - @JessJurickWordCam pMiami 2010
  • 8. Find Your Voice: Be authentic. “Brainstorm 10-20 Who is your personality audience? attributes – narrow Where is your to 3-5.” -Problogger expertise? What are you “Love your reader.” interested in? – Don Miller What do you have to say?
  • 9.
  • 10. Get Organized: Be realistic. Frequency – How often can you Use Categories: write? Identify 3-5 Topic – What will you write about? Try an Editorial Calendar. Topic Categories Create idea Post ideas “pitches.”
  • 11. Travel Photography Lighting & Equipment Exposure Air Travel New tripod Lessons Low key High key review Learned Techniques Techniques
  • 12. SUN MON TUE WED THU FRI SAT 1 2 3 4 5 6 7 Equip - 1 8 9 10 11 12 13 14 Portrait-1 L&E - 1 15 16 17 18 19 20 21 Equip - 2 L&E - 2 22 21 22 23 24 25 26 Portrait-2 L&E - 3 27 28 29 30 31 Equip -3 Portrait-3
  • 13. Category Topic Description Current Is it time to Is "eLearning" passé? Maybe it’s all just "learning." Especially as more Trends drop the campus-based programs and courses integrate online components in "e"? addition to face-to-face meetings. And it's not just higher ed, as K-12 and corporate training environments use all available resources to both improve learning and streamline the administration side. I'll provide some examples and highlight a few of the leaders also calling for us to drop the "e." Resources for It's not just Tips and techniques online students can use to leverage this Google Online Google, it's tool to find the resources they need for course assignments. I'll Students Google compare a Google Scholar search to a 'regular' Google search, and Scholar include a list of the types of materials they should be looking for, such as dissertations and theses, academic journal articles. Not all of these items will be available in full-text through Google, but the full- citations are, and you can use those to find full-text through your school's library, which is all part of the research process. Resources for Online A look at some of the practical strategies and techniques online Online Teaching is instructors can use to foster community in their courses. How it is Instructors Community similar to/different from other types of online community building Building currently talking place with social media. Also providing examples of communities of online instructors that readers may be interested in joining.
  • 14. Write Posts: Use Writing prompts. Opinions Reviews Keep your Instructional/How-to antenna up! Resource Collections (ideas are Series everywhere…) Lists Problem-Solution Write *all* of your Interviews ideas down. …
  • 15. CC BY: Elaine Vigneault CC BY: Annie Mole
  • 16. Find Your Crowd: Search blog directories. New bloggers Set up a new Established bloggers reader (e.g., All-star bloggers Feedly) Read as much as Look for similar: you write. • Topics • Audiences Leave thoughtful comments.
  • 17. @elearningguy | elearningguy.wordpress.com • Write in your own voice • Write your thoughts (even if they’re contrary) • Write your feelings • Write often • Share/curate
  • 18. @billymeinke | billymeinke.wordpress.com • Read a couple of blogs by people with similar interests to yours before making your first post. • Paying attention [to what others are doing] can help improve your style and the readability of your first blog!
  • 19. @stevebragaw • link, link, link • write with your audience in mind, even if it’s just one person • if your audience is everybody, you’re talking to nobody • don’t be that guy on the corner @hjarche • realize the benefits – think & reflect, collaborate, expand your view, ask & engage
  • 21. You’re at the dance… …all that’s left to do is dance.
  • 22. Dance! (Write!) • Set goals for blog purpose, frequency, topic(s) • Write your About Page • Write an introductory post • Create 3-5 writing topic categories • Develop 3-5 post ideas for each category • Schedule 10 new posts • Start writing… • Have fun with it. Join a blogging group Organize your blog reading approach Create a place to collect blogging tips and resources

Editor's Notes

  1. So you spent the morning getting set up with your WordPress sites and accounts. This is exciting! You’ve decided to blog…… what’s next? Where do you start? That’s where I hope to come in this afternoon.I currently work full time as a blogger, but I started blogging in 2008, when I set up my first WordPress.com blog as a requirement for participation in a Massive Open Online Course (MOOC), but it really started to take off in 2009 when I needed a creative outlet and a way to represent myself as an independent professional in the field of instructional design and higher education. That blog, now called "Design Doc," is still running today, and helped me get my current job. Blogging for me was a perfect combination of technology and education. Who knows where it will lead next? Your adventure is just beginning! The resources and advice I am about to cover are from my perspective, lessoslearnes, and part of my onging crusade to convince everyone to consider giving blogging a try. My guess is that you have something to say, to share, to …. I currently encourage use of blogging and social media in higher education where blogs a re groing in popularlity as part of course assignments and also to demonstrate career portfolios…. Begin at the beginning and go on till you come to the end: then stop. Lewis Carroll, Alice's Adventures in Wonderland. Said by the King to the White RabbitEnglish author & recreational mathematician (1832 - 1898)
  2. What it does…
  3. How it looks
  4. No real rules Whatever you want it to be…. Which can be a daunting number of infinite possibilities…. Let’s try to narrow it down a bit:GoalsVoice Organizing your writingCommunity Chart course and direction…..
  5. Profile writing exercise?
  6. “But I don’t know what to write about?
  7. Example Categories and Ideas
  8. Example Editorial CalendarWP Editorial Calendar plug-in Templates out there - simple or as complex as you want it to be – use something you are already using – excel, calendar system, planner…Two very important decisions taken care of at the beginning of each month:What?When?Of course changeable, this is your blpg, but gives you a starting point.
  9. Flowchart on left
  10. According to Technocrati’s State of the Blogosphere Report for 2011 – there are …….### blogs out there. Young, OldNear, FarLike you, to nothing like youWatch what they do… take notes about what you like and don’t like. You can “try this at home” but give it your spin, with your voice and with your goals and audience in mind.
  11. Once you’ve found “your people” – and you will know they’re your people when they resppnd to you, they get what you are saying, and welcome you to the party. In my experience this can’t be forced. When it happens, though…. Things take off. When you find a blog that speaks to you – look a little deeper – who is commenting on the blog? Do they have blogs as well? Are they using G+, Twitter, etc…listen in over there, too. Join blogging groups on LinkedIn…
  12. Speaking of crowd – I reached out to my network via Twitter and G+ earlier this week and asked those who blog to provide their best piece of advice for someone starting his or her first blog this week… and here’s some of that feedback…@elearningguy, toronto, instructional designerExample of finding a suppoertive crowd and building your blog network.
  13. Instructional designer and a grad student at the University of Hawaii
  14. Steve Bragaw – political science professor and blogger
  15. You are part of the WP Community now --- the questions (hopefully) will never end. There will always be more to write about, and new things to try with your site. Keep learningMore sessions coming up today and tomorrow – SEO, Copyright, Plug ins, etc. So much more to learn about – adding images, crafting titles, …. The process continues.
  16. You’re at the dance, all that’s left to do is dance…..
  17. Take aways from this session
  18. Blog address and screenshotAs part of my pitch for this session, I promised “access to a collection of resources” so….. I created a blog. (any excuse, really.) and I want to learn more about Wordpress as a content Management System, so… why not start here?Upcoming presentations – this spring./summer….
  19. KEEP UP with YOUR goals --revisit frequentlyupdate as neededQuestions??