BeCommerce is the belgian e-commerce association. In this presentation you will find a state of the art, the mission & strategy as presented on 28.01.08 at the launch evening in presence of Minister Patricia Ceysens.

4. ‘ Al vijf jaar dachten wij- ten onrechte – dat de verschillende spelers binnen de e-commerce zich wel bewust waren van deze ongemakken? Bijkbaar niet. Dus afspraak dan maar over vijf jaar voor een volgende aankoop on line.

5. TEST-AANKOOP RAADT AF OM ON LINE TE KOPEN

6. Selon Test-Achats, les agences de voyages et tours opérateurs traditionnels subissent une concurrence déloyale venant des ‘vendeurs virtuels’.

7. Belg niet echt een online shopper. Vorig jaar gaven de Belgen 118 mijoen euro uit via het internet…. In vergelijking met de omliggende landen doet ons land eerder povertjes.

8. BeCommerce mission statement The mission of BeCommerce is to increase consumer confidence in buying at distance (internet, catalogue, post, telephone, television …) for the mutual benefit of both consumers and distance sellers. BeCommerce will enhance consumer trust to buy at distance.

9. It is all about ‘TRUST me’ BeCommerce is: easy - pretty fast – cheaper – reliable – safe unlimited selection – no queuing – no geographic barriers - faster service – easy return – catch 24/7 15% to 20% of consumers say they prefer to shop online than in real world stores.

11. ⇒ BeCommerce Trust Label In June 05 BeCommerce Trust Label started with Ten principles confidence contract for BeCommerce Members Belgian ecommerce sites officially participating in BeCommerce committed to endorse and provide:

13. In December 06 BeCommerce Trust Label launch after deep talks with Test-Aankoop / Test-Achats A BeCommerce Trust Label giving all trust needed to the final consumer It costs 450€ for BeCommerce members and takes 2 months in average to get it. The independant company Veritas is reponsible for the audit procedure.

14. Today, 27 belgian e-shops have been certified, 5 e-shops have introduced their demand, 3 e-shops did not suceed their audit. Next step is to maintain a high qualification level of BeCommerce Trust Label by intensifying communication around it.

20. The board thanks you ! Frank Duriez 3Suisses President Catherine Doucet La Redoute Treasurer Peter van Laere Neckermann.com Carine Moitier Bivolino.com Baudoin Boone 3Suisses Secretary Alex Joost BDMV

21. Catherine Doucet La Redoute Franck Duriez 3Suisses Carine Moitier Bivolino.com Erik Duysters BeCommerce Coordinator Baudoin Boone 3Suisses Peter van Laere Neckermann.com