Tom Logar presents a new marketing opportunity called Be-Spotted that allows advertising within software applications. Be-Spotted has developed a plug-and-play solution for any software developer to integrate advertising into their applications in order to generate revenue. This provides a new channel for advertisers to reach the hundreds of millions of users that download and install software each month. Be-Spotted has a team of experienced European developers and researchers, a unique patent-protected technology, and is ready to partner with developers and marketing companies to open up this new industry of software-based advertising.