BCL Media Kit
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Bull City Legacy is a professional basketball team founded in 2012 in Durham, North Carolina. In their third season, they went 8-4 in 2014-2015, making the playoffs and defeating the previous division champion. Their social media presence includes over 1,000 Facebook fans and 400 Instagram followers. The media kit outlines sponsorship packages from $1,000 to $7,000, which provide benefits like banner ads, program ads, announcements, and activations. It also lists contact information for the Bull City Legacy organization.
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BCL Media Kit
- 1. BULL CITY LEGACY MEDIA KIT SEASON 2016 - 2017 1
- 2. MEDIA KIT SEASON 2016 - 2017 OUR HISTORY Bull City Legacy was founded in 2012 by Umar Muhammad. Umar, was a seasoned sports strategist and consultant who realized that now was the time for Durham to have a professional basketball team. That inspiration has been validated by the organization’s cohesiveness of personnel, competitiveness of play and passionate fan base In our 3rd season of play, Bull City Legacy has competed with the best in the league, going 8-4 in the 2014-15 season; making the playoffs and defeating last season’s TRBL East Division Champion, Cary Invasion. 2
- 3. 3 SOCIAL MEDIA Facebook 1000+ Instagram 400+ Twitter 200 Male 52% Female 48% Age 14-23 27% Age 24-35 45% Age 36-45 22% Other 6% DEMOGRAPHIC MEDIA KIT SEASON 2016 - 2017
- 4. 4 MEDIA KIT SEASON 2016 - 2017 PACKAGESPACKAGES $2,500 (Heritage Sponsor) - PA announcements at all games - 4 x 8 ft banner at basketball arena ( through high school season as well) - Quarter page ad in all Bull City programs - In game giveaway/ tabling at two home games $1,000 (Traditional Sponsor) - PA announcements at all home games - 4 x 8 banner hung in basketball arena - 1/4 page ad in Bull City Legacy programs Advertising ( Al-la Carte) Season Long Ads $75 Season 1/2 Page add $100 Season Full Page Adds $350 A-Frame $500 Gym Banner/ Web Banner- Hangs for duration of season $7,000 (Bull City Legacy Title Sponsor) - Presenting sponsor at rivalry game ( Pre Game Activation) - Company branding on team warm-up shirts or uniforms - Up to 10,000 targeted SMS ad messages to area sports fans via partnership with ScoreTRAX.com - PA Announcements at all home games - 4 x 8 ft banner hung at all home athletic events - Add in all game day athletic programs(full page) - Bull City section sponsor at two games - Tabling at all athletic home games - Exclusive In game activation at home basketball games of choice - Website banner with link encryption to website $4,000 (Bull City Legacy Title Sponsor) - PA announcements at all home games - Half page ad in all athletic programs - 4 x 8 ft banner hung in arena and additional pre-game traffic areas - Certificate of appreciation presented at a home game - Exclusive event activation at 2 home basketball games - Web Banner
- 5. 5 PARTNERS MEDIA KIT SEASON 2016 - 2017
- 6. 6 CONTACT Bull City Legacy Profesisonal Basketball Organization ADDRESS WEB PHONE PO Box 52547 Durham, NC 27717 bullcitylegacy.com (919) 886-6265 MEDIA KIT SEASON 2016 - 2017