Pay per Click advertising and services are online marketing technique uses for getting the visibility around the world.

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2. Pay Per Click Campaign
 PPC is basically a advertising campaign that place
your advertisement on the search engine result
pages, usually it shows at the right side of the top
of the search results.
 In these campaign, the advertiser only pays when a
visitor clicks on the ad.
 PPC campaigns cutting down irrelevant traffic and
bringing your prospect customers to buy products
and services by increasing return on investment are
designed by the specialists.

4. Benefits of PPC
 PPC can have several benefits to your online
marketing campaign. You should be aware of the
possible advantages before using it. Below are
some of the benefits:
 Flexibility & Control
Quick Output
Targeting
Track ability
Budget Setting
Pay for Result

5. Flexibility & Control
 Control and designing your ad campaigns
according to relevant needs
 Seasonal campaigning for a fixed duration
 Many targeting options with a single bid and
amount
 Provision of tracking the performance of your
campaign for further changes
 Option of targeting advertisements to a certain
position or bid higher for some key words for a
particular time

6. Quick output
 Instant way of driving traffic to your site
 Pay per click advertisement appears on search
result pages as soon as the campaign goes live and
is approved

7. Pay for Results
 Payment made only when the customer clicks
on the ad
 No charges for placing an add on the result page
of search engine
 After one click on the ad, customers can save
the URL and return later

8. Budget Setting
 Daily and Monthly budgets can be set to control
costs
 Advertisers opt for what amount to pay for
keywords, traffic results and other bidding options
to meet market goals

9. Targeting
 Target advertisements for prospective customers
 Provides options like location, language and
demographic targeting by gender, age and time to
convert each click into conversion

10. Level Playing Field
 Pay Per Click also puts all businesses on a level
playing field
 Either a small or big business, chances of winning
a keyword bid and being placed high on search
engine result pages are same for both.

11. Track ability
 PPC campaign stays as effective and efficient as
possible by tracking keyword and phrase successes
 Tracks maximum traffic with best conversion rates

12. Sprink Digital Pvt. Ltd.
B-19, 10-B Scheme, Gopalpura Road
Jaipur, Rajasthan - 302018 INDIA
Contact No. :+91 141 6622200, 6622201
http://www.sprinkdigital.com/ppc-
advertising.php