Banking on Social Media
•
8 likes•726 views
The document discusses how Banktastic.com is embracing social media and Web 2.0 principles. It notes that Web 2.0 delivers software as a continually updated service that gets better through user participation and remixing of data from multiple sources. Banktastic.com recognizes that customers now engage through social media for things like marriage proposals, insurance quotes, recommendations, and customer service. The document advocates that financial institutions connect with consumers by listening on social media platforms like YouTube. It provides a case study on how Web 2.0 technologies can be applied in the financial services industry to engage "Generation Connected" customers.
Recommended
Recommended
More Related Content
What's hot
What's hot (15)
Viewers also liked
Viewers also liked (9)
Similar to Banking on Social Media
Similar to Banking on Social Media (20)
More from Brad Garland
More from Brad Garland (11)
Recently uploaded
Recently uploaded (20)
Banking on Social Media
- 1. Banking on Social Media Brad Garland, CEO brad@banktastic.com Banktastic.com
- 2. SocialStratus Banktastic.com
- 3. “Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an quot;architecture of participation,quot; and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.” - Tim O’Reilly
- 4. “network as a platform” “rich user experiences” “architecture of participation” “a collective intelligence” “wisdom of crowds”
- 5. 2 Banktastic.com
- 6. Technology Shift Banktastic.com
- 7. Locations Banktastic.com
- 8. Machines Banktastic.com
- 9. Documents Web 1.0 Banktastic.com
- 10. People Web 2.0 Banktastic.com
- 11. Cultural Shift Banktastic.com
- 12. News Information Mass Media Advertising Data Banktastic.com
- 13. Read-Only Culture Banktastic.com
- 14. News Blogs Information Wiki’s Mass Media Video/Podcasts Advertising Personal Reviews Data Niche Content Banktastic.com
- 15. Read-Write Culture Banktastic.com
- 16. Banktastic.com
- 17. Banktastic.com
- 18. Banktastic.com
- 20. Banktastic.com
- 22. Email is Dead Banktastic.com
- 23. Banktastic.com
- 24. Banktastic.com
- 25. Banktastic.com
- 26. Banktastic.com
- 27. Banktastic.com
- 28. Banktastic.com
- 29. Banktastic.com
- 30. Banktastic.com
- 31. Hanging Out Marriage Proposals Insurance Quotes Recommendations Weather Warnings Live Coverage Customer Service Vendors are connecting with their consumers this way...by just listening. Banktastic.com
- 32. YouTube killed the TV star Banktastic.com
- 33. Banktastic.com
- 34. Banktastic.com
- 35. Banktastic.com
- 36. Case Study Banktastic.com
- 37. Banktastic.com
- 38. Banktastic.com
- 39. Banktastic.com
- 40. Banktastic.com
- 41. Banktastic.com
- 42. Banktastic.com
- 43. Banktastic.com
- 44. Web 2.0 Financial Services Banktastic.com
- 45. Banktastic.com
- 46. Banktastic.com
- 47. Banktastic.com
- 48. Banktastic.com
- 49. Banktastic.com
- 50. Source: Nancy Feig | financetech.com Banktastic.com
- 51. Banktastic.com
- 52. Banktastic.com
- 53. Generation ‘Connected’ Banktastic.com
- 55. KateGarland.com Banktastic.com
- 56. Banktastic.com
- 57. Thanks for your time. Interested in your own private community? Come talk to me! Brad Garland, CEO brad@banktastic.com Banktastic.com