The document discusses plans to open a bakery called Sweet Warehouse in Karanjalad, India. It outlines that a bakery produces and sells various baked goods and is run by bakers. It then discusses advantages of bakeries like requiring fewer employees than restaurants. The presentation provides details of the proposed bakery like its brand name, logo, location, product offerings including breads and cakes, market analysis, promotion strategy, investment breakdown, and SWOT analysis. It aims to take advantage of the growing bakery market in India by offering quality products at reasonable prices.

1. 12/3/2017Presented by Anil Mohite & Shiv Sawarkar

2. • A bakery is an establishment which produces or/and sales bread, pastries, biscuits,
cookies, cakes etc.
• Baking is the technique of prolonged cooking of food by dry heat acting by
Convection and not by radiation normally is an oven but also in hot ashes or on hot
stones.
• It is primarily used for the preparation of bread, cakes, pastries and pies, tarts,
quiches and cookies. Such items are sometimes referred to as “Baked goods” and
are sold at a bakery.
• A person who prepare baked goods as a profession is nothing but known as a
Baker.
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

3.  Fever employees
Bakery Operate with little or no wait staff.
 Faster turnover
Bakery experience higher table turnover
rate than other restaurants. That means you can
serve more customers with fewer square feet of
restaurant space conscious startup.
 Scale pricing
Successful Bakery offer a wide assortment
for their customers but from an ingredients
standpoint its easier for bakery to buy bulk. As a
result of scale pricing, a startup bakery has a
advantage costs over other restaurants in the local
market.
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

4.  Brand
Sweetwarehouse
 Logo
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

5. Customer Access
Vidhyabharati School & Jr. College
More Shopping Mall
BD press Colony
City hub
Address : Near Gurukrupa hotel Bypass Magrulpir Road
karanjalad, Dist Washim MH. 444105
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

6.  Product and services
 Analysis of the market and survey of the competition
 Promotion and selling strategy
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

7. • Bread
• Cake
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

8. Sweet Warehouse Special Bread
Sweet Breakcake
Sweet Bakery Creamy Biscuits
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

9. • At present, the bread and biscuit industry account for 82% of the total Bakery products in the country.
• At present, the annual production of Bakery products which include bread, biscuits, pastries, cakes, buns
and rusk, most of which are in the unorganized sector is estimated to be in excess of 3 million tons.
• The production of bread and biscuit in the country both in the organized and unorganized sector is
estimated to be around 2.6 million tons.
• Further, the market can be segmented into cakes, pastries and unpackaged biscuit and value at rupees
136 crore and rupees 1088 crore respectively
• Of the total production of bread and biscuits, only 35% is produced in the organized sector and the
remaining is manufactured in the unorganized sector.
• Broadly, the Bakery market is divided into the rural market and the urban market the market share is
about 22.5% (rural) and 77.5% (urban) in the country.
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

10. • Per capita consumption of
1 bread - 3 kg/year.
2 biscuits - 1 kg/year
• 55% of biscuit is consumed by rural area.
• 37% of consumption of bakery item is by people with monthly income
of rupees 750 and below.
• At present 70% of total Bakery products is prepared by small and
family scale units.
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

11. • Competition in the local area is somewhat that does not provide nearly the level of products,
quality and customer services as local customer are looking for a high quality product with a
nice test and reasonable price. they Desire firstly hygiene and reasonable price in area.
There are list of the top competitors around the area.
Palekar Bakery
Rajhans Bakery
Haldiram Bakery
Goodday Bakery
Other Local Bakery
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

12.  Release in news paper & Local news Channel.
 Social media
 Sponsor an local event
 Discount on passes & coupon's
 Home delivery
 Sweet warehouse contest
Starting a bakery
Break Even Point
Starting Delivery
Gain Profit &
Start Expansion
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

13. 12/3/2017Presented by Anil Mohite & Shiv Sawarkar

14. Anil G. Mohite
Shivprasad M. Sawarkar
Bank Loan
Total
30%
30%
40%
100%
(4,47,600)
(4,47,600)
(5,96,800)
(14,92,000)
30%
30%
40%
Investment
Anil Mohite
Shivprasad Sawarkar
Bank Loan
Total 14,92,000
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

15. Entertainment Part
Entertainment Things :
•TV
•CENTRE MUSIC SYSTEM
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

16. SWOT ANALYSIS
 STRENGTHS : Reasonable prices, wide variety of Bakery Products, a lot of home made
treats.
 WEAKNESS : Turn down in the economy , start- up costs, new business, no reputation.
 OPPORTUNITIES : Job opportunities for the unemployed, Doing something new and
special, Educated and degree holder baker.
 THREATS : Low prices of competitor, experience competitor in market & best
advertisement strategies.
12/3/2017Presented by Anil Mohite & Shiv Sawarkar

17. 12/3/2017Presented by Anil Mohite & Shiv Sawarkar