Taylor Swift's "Bad Blood" music video portrays a feud between Taylor and another female artist over something that was done. Throughout the video, Taylor and her allies, including Selena Gomez, prepare for battle against the other army. Various cinematography techniques like pans and slow motion are used to highlight the characters and build dramatic tension. The video references Taylor's real-life feud with Katy Perry and portrays the transformation of their relationship from close friends to enemies.
A power-point presentation on intertextuality about what it is and some examples of music videos that use it. The examples which I used was Taylor Swift's music video Love Story, Iggy Azalea and Rita Ora's music video Black Widow and Madonna's music video Materiel Girl.
A power-point presentation on intertextuality about what it is and some examples of music videos that use it. The examples which I used was Taylor Swift's music video Love Story, Iggy Azalea and Rita Ora's music video Black Widow and Madonna's music video Materiel Girl.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Delivering Micro-Credentials in Technical and Vocational Education and TrainingAG2 Design
Explore how micro-credentials are transforming Technical and Vocational Education and Training (TVET) with this comprehensive slide deck. Discover what micro-credentials are, their importance in TVET, the advantages they offer, and the insights from industry experts. Additionally, learn about the top software applications available for creating and managing micro-credentials. This presentation also includes valuable resources and a discussion on the future of these specialised certifications.
For more detailed information on delivering micro-credentials in TVET, visit this https://tvettrainer.com/delivering-micro-credentials-in-tvet/
2. Lyrics and Sound
In the chorus of the song Bad Blood “Cause baby, now we've got bad blood, You know it used to
be mad love, So take a look what you've done, Cause baby, now we've got bad blood, hey!”
suggests that Taylor Swift (the artist who sings the song) is in a quarrel with someone over
something they have done wrong. As the lyrics “bad blood” means there is a fight as such. The
music video is able to work with the lyrics of the song; as throughout the music video Taylor
Swift and Selena Gomez are in some sort of disagreement and are at war with each other. In this
way the narrative and storyline of the music video goes with the lyrics that are being sung.
Also in terms of sound at the start of the music video before the music even starts there is the
diegetic sound of a building alarm and fighting suggesting some kind of trouble or danger. The
diegetic sound of the males arm breaking in particular, when Selena Gomez’s character breaks
his arm and his diegetic scream afterwards due to the pain, emphasises the pain which the
female has brought upon him which suggests her physical strength and the fact that she appears
to be stronger than a male as he unable to defend himself goes against the stereotype that men
are stronger.
3. Mise En Scene
The performance at the start of the music video where Taylor Swift and Selena Gomez’s
characters are fighting the men shows their power and goes against the stereotype that
mean are stronger than women as the men are the ones being beat up by the women
unable to defend themselves and fight back making the men the victims. Throughout the
music video the females seem to be wearing tight, revealing and conventionally sexy
clothes which shows the music industries effort to sexualise females to the audience.
This happens to be very stereotypical in the way that women are portrayed in the media
industry. The weapons that are used as props that are used by the females in this music
video goes against the stereotypes as females are not usually seen with weapons or seen
as threatening, typically men are usually the ones with the weapon and are saving the
victim which is usually a women. Another prop that is also quite significant is the white
teddy bear which gets a knife thrown at its head could highlight the fact that these once
so innocent women have now transformed into remorseful tough females with no mercy
willing to defend themselves and fight. A teddy bear is also a child's toy and when is
thrown at the teddy it marks the women's transformation from a child to a ruthless
woman. The colours used throughout the music video could reflect the artists feelings
and emotion. Black and a fiery red colour is used throughout the music video. The black
suggests her dark and powerful nature and the red highlighting her anger and fury
towards her enemy.
4. Cinematography
Crowd shots are used to show crowds pf people in this case crowd shots are used right at the
end of the music video when both Taylor Swifts and Selena Gomez’s armies are walking towards
each other in a long line. This is used to show how the women have united together and have
become an army. This is a metaphor which is used to show the rivalry between Taylor Swift and
Katy Perry. A pan is used to show the amount of women there are showing the togetherness of
the females metaphorically suggesting Taylor Swifts stance against Katy Perry (Selena Gomez in
this case). A pan is also used at the start of the music video when Taylor Swift is in the middle of
three of the same woman. The fact that Taylor Swift is in the centre shows that she is obviously
the most relevant person within the music video.
5. Editing
During the music video the is intercutting between the characters. The use of intercutting shows
who the characters are and what weapon they are holding as that will determine their role in
the music video.
Slow motion is used to bring attention to the characters and what they are doing. An example of
where slow motion is used in the music video is at the end when the army of women are
walking towards each other which adds to the dramatic tension in this part of the music video as
this is what the music video has been leading up to. In addition to this the slow motion in some
ways makes the females in the music video look more attractive because of the way the slow
motion makes them look.
6. Star Image and Brand
In order to get the music video an increased amount of views and popularity Taylor Swift was
able to gather a group of celebrities to take part in the music video. By having these celebrities
partake in the music video it is able to reach a bigger demographic audience of people due to the
fact that the celebrities featured within the music video come from different areas of the media
industry such as films and all have different careers such as dancers, singers, actors, models etc.
The celebrities featured in the video also get a bit more recognition.
Taylor Swift: Singer
Selena Gomez: Singer and Actor
Ellie Goulding: Singer
Karlie Kloss: Model
Martha Hunt: Model
Cara Delevingine: Model and Actress
Gigi Hadid: Model
Zendaya: Actress, Singer and Dancer
Lily Aldridge: Model
Hailee Steinfeld: Actress, Model and Singer
7. Narrative
The story that the music video is trying to portray is showing what Taylor swift is singing about.
Taylor swift is singing about how her and her former friend have had a falling about because of
something her friend did and to portray this they have made the music video about how Taylor
swift is preparing for some kind of revenge. In this way the storyline of the music relates to the
artist herself which puts across a message.
The music video also consists of the typical codes
and conventions of a music videos, an example of
this would be how the women are portrayed in
terms of how they are dressed showing the music
industries attempt to sexualise them.
8. Intertextuality
Intertextuality means the process of creating references to any kind of media text through
another media text. With relevance to the Bad Blood music video the song was allegedly aimed
at Katy Perry who is another well known artist. Taylor Swift and Katy Perry got along really well
but then Taylor Swift accused Katy Perry of stealing her backing dancers and since then they
have been in quarrel with each other and evidently do not like each other anymore. This is
shown in the music video through the lyrics and the performance throughout. Particularly at the
near end of the music video when Taylor and Selena (who represents Katy Perry) have their own
small individual armies about to fight each other, which mirrors the fight (disagreement)
between Taylor Swift and Katy Perry. The lyrics also highlight that both Taylor Swift and Katy
Perry were once quite close as friends and now after all that has happened they now don’t like
each other and are on bad terms. The lyrics that show this are when Taylor sings “Oh, it's so sad
to, Think about the good times, You and I, Cause baby, now we've got bad blood…” suggesting
that the good times have become sad to think of now that they are no longer friends. When
Selena pushes Taylor out of the window this marks the start of when Katy and Taylor fell out and
throughout the video Taylor is preparing for revenge.
9. Voyeurism
Taylor Swift is first introduced at the start of the music video and is seen to be wearing a tight
fitted nude coloured outfit consisting of a revealing top and a short skirt. This links to the idea of
voyeurism which is the idea that people would gain erotic pleasure from looking at this sort of
image in a sexual way. This is essential to a music video as because of these pleasures and/or the
lust for the artist it makes a good selling point. By wearing this outfit Taylor Swift is revealing
more of her body making her look provocative which juxtaposes Taylor swift a few years ago
when she was a few years younger and would wear pretty clothes that would make her look
innocent. For example in one of her music videos to her popular song ‘Love Story’ she’s is
wearing a white dress and the colour white suggests her purity whereas in the ‘Bad Blood’ music
video she is wearing a lot of black which contrasts to the pure white colour.