This is a sample report for a Programmatic B2B advertising campaign. Additional templates are available and may be created custom to measure campaign performance against your specific B2B marketing objectives. Visit us at www.programmaticb2b.com or call 1 (855) PRO - BTOB for more information.

1. Step 1: Build Your B2B Audience *Paid Search Marketing Campaigns Run Seperately
Firmagraphics Primary Target Secondary Target Expanded Reach Custom Audience Info (Company)
Company Size (Employees) 1 - 19 Employees 20 - 99 Employees 100 - 499 Employees
Company Size (Annual Revenue) $0 - $999,999 $1,000,000 - $9,999,999 $10,000,000 - $49,999,999
Major Industry (SIC Codes) Business Services Membership Organizations None
Account Based Marketing (ABM)
Contacts Primary Target Secondary Target Expanded Reach Custom Audience Info (Individual)
Job Function Marketing Sales and Support None
Title Rank Vice President Director Manager
Title Keywords
Step 2: Activate Your B2B Audience
Programmatic Extension Program Unique Audience Phase I Phase II Phase III Campaign Total
Personalized Email 50,000 50,000 45,000 7,500 102,500
Ad Network 30,000 150,000 100,000 50,000 300,000
Social Media 25,000 100,000 75,000 50,000 225,000
Retargeting 2,500 5,000 10,000 17,500
Addressable TV - - - - -
1-2-3 | Transparency Matters
I M P R E S S I O N V O L U M E
ENTER ADDITIONAL TARGETING CRITERIA
ENTER TARGET COMPANY NAMES AND ADDRESSES
ENTER ADDITIONAL TARGETING CRITERIA
ENTER TARGET CONTACT KEYWORDS

2. 1-2-3 | Transparency Matters
Step 3: Get Results T O T A L C A M P A I G N C O S T 17,500$
Personalized Email Impact Ad Network Impact Social Media Impact Retargeting Impact Addressable TV Total Impact
102,500 300,000 225,000 17,500 I M P R E S S I O N S 645,000
1,475 750 700 75 C L I C K - T H R O U G H S 3,000
250 55 50 10 Q U A L I F I E D L E A D S 365
C P M I 27.13$
Yes, please provide opt-in emails, direct dial phones and company mailing addresses for all 365 qualified leads. C P C 5.83$
Don't like this template? That's okay. Programmatic B2B will create a custom version for your business goals. C P L 47.95$