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The ASSURE Method / Model 
A – Analyze Learners 
S- State Objectives 
S- Select methods, Media, and Materials 
U- Utilize Media and Materials 
R- Require Learner Participation 
E- Evaluate and Revise
ASSURE 
A method used originally by the US Air force 
When Dr Robert Gagné was the Director of the 
learnig Laboratory. 
His learning theory called the "Conditions of 
Learning". 
His research revealed that a well-designed 
lesson begins with the arousal of the student.
The break down of ASSURE 
A- Analyze Learners: A common ground 
between the learner and the content of the 
method, media and materials to be used is 
vital in the success of instruction. While 
impossible to examine every trait, there are 
several that are critical and need to be taken 
into consideration when making instructional 
decisions.
3 traits worth analyzing … 
 General Characteristics 
 Learning Styles 
 Specific entry competencies
General Characteristics 
Even a superficial analysis of general 
characteristics can provide great leads into 
selecting the correct support material, 
methods, and media 
Among the basics: 
 Age 
 Gender 
 Grade Level 
 Culture
More… 
Different groups of students call for different 
approaches. Homogeneous groups are rare 
and even when working with one, their 
instructional demands may call for further 
analysis. 
People remember 20% of what they hear, 10% 
of what they read, 30% of what they see, 
50% of what they hear and see, 70% of what 
they say and write, and 90% of what they say 
as they do it.
Learning Styles 
Learning Styles are based on how the 
individual perceives, interacts, and responds 
to a learning environment. 
Dr Howard Gardner believes that not all 
people learn in the same way and they do not 
have the same abilities. Gardner identified 7 
different intelligences (later revised to 9… 
Naturalist and Existentialist.
Gardner’s Theory 
Implies that teachers and administrators, as 
well as curriculum planers and media 
specialists need to work together to develop 
a curriculum in which the students can 
develop these different intelligences. He also 
stated that student’s strengths and 
weaknesses in each of these areas vary.
Specific Entry Competencies 
Two assumptions that will come back to haunt you : 
 The student lacks the skills and knowledge for what 
you are about to teach them 
 The student possesses the skills and knowledge for 
what you are about to teach them 
 We all know what happens when we ASS-U-ME
What to do about 
Assumptions? 
 Verify them 
 Entry Test 
 Interviews 
 Set Prerequisites
Other factors 
There are other factors to be considered 
when assessing competencies: 
 Motivation 
 Physiological factors (health, gender, hunger, 
temperature
Next Letter 
S- State objectives: What learning outcome is 
every student / participant expected to 
achieve? 
Remember that an objective is what will be 
achieved, not how it will be achieved. 
Objective should always be as specific as 
possible
ABCD’s of Well-Stated 
Objectives 
 Audience 
 Behavior 
 Conditions 
 Degree
Audience 
In a learning environment, learning is 
measured not by what the teacher is doing, 
but by what the student is doing. 
Learning is more likely to take place when the 
learners are actively participating; mentally 
and/or physically.
Behavior 
It is important to be clear as what the learner 
is able to do after completing instruction… 
Terms like Know, understand, appreciate, 
and others like them are consider vague and 
non-observable. 
Use of terms like describe, enumerate, 
develop, categorize and demonstrate is 
preferred because they denote observable 
performance.
Conditions 
Conditions in which the performance is to be 
observed should be included. How is it going 
to be done? 
Example: student will identify tropical fruits. 
How is he/she going to do that? From a 
picture, a film, tangible object? 
Would the student be able to see notes? 
Is there a time frame?
Degree 
As in degree of accuracy. 
How accurate the performance needs to be? 
Example: After learning the use of a 
manufacturing machine, how many units shall 
the learner produce? In how long? 
The degree along with the conditions are 
often left out of the lesson plan…. A mistake 
!!!!
Keep it simple, Keep it simple!! 
 Do not re-invent the wheel 
 Do not be afraid to ask 
 Seek help 
 Show how good the material is, not the media
Utilize Media and Materials 
 Availability of Media is an ever-changing 
matter 
 Who is using it is what matters 
 Student centered
5 P’s… 
 Preview the materials: Save yourself from some 
embarrassment 
 Prepare the Material: Do not Assume! 
 Prepare the environment: Have everything ready 
 Prepare the learners: Introduction and 
motivation… give some expectations 
 Provide a learning Experience: They remember 
your presentation, not you giving it!
Require Learner Participation 
 John Dewey 
 Learning theories 
 Curricular design 
 Feedback
Evaluate and Revise 
 Remember that you are not only evaluating 
the material …but the media used as well. 
 Evaluate thoroughly and often 
 Do not be afraid to modify on the go 
…sometimes it is needed 
 Assess depending on the nature of the 
objective 
 Use as many different evaluation as possible
ASSURE 
THE END

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Assure

  • 1. The ASSURE Method / Model A – Analyze Learners S- State Objectives S- Select methods, Media, and Materials U- Utilize Media and Materials R- Require Learner Participation E- Evaluate and Revise
  • 2. ASSURE A method used originally by the US Air force When Dr Robert Gagné was the Director of the learnig Laboratory. His learning theory called the "Conditions of Learning". His research revealed that a well-designed lesson begins with the arousal of the student.
  • 3. The break down of ASSURE A- Analyze Learners: A common ground between the learner and the content of the method, media and materials to be used is vital in the success of instruction. While impossible to examine every trait, there are several that are critical and need to be taken into consideration when making instructional decisions.
  • 4. 3 traits worth analyzing …  General Characteristics  Learning Styles  Specific entry competencies
  • 5. General Characteristics Even a superficial analysis of general characteristics can provide great leads into selecting the correct support material, methods, and media Among the basics:  Age  Gender  Grade Level  Culture
  • 6. More… Different groups of students call for different approaches. Homogeneous groups are rare and even when working with one, their instructional demands may call for further analysis. People remember 20% of what they hear, 10% of what they read, 30% of what they see, 50% of what they hear and see, 70% of what they say and write, and 90% of what they say as they do it.
  • 7. Learning Styles Learning Styles are based on how the individual perceives, interacts, and responds to a learning environment. Dr Howard Gardner believes that not all people learn in the same way and they do not have the same abilities. Gardner identified 7 different intelligences (later revised to 9… Naturalist and Existentialist.
  • 8. Gardner’s Theory Implies that teachers and administrators, as well as curriculum planers and media specialists need to work together to develop a curriculum in which the students can develop these different intelligences. He also stated that student’s strengths and weaknesses in each of these areas vary.
  • 9. Specific Entry Competencies Two assumptions that will come back to haunt you :  The student lacks the skills and knowledge for what you are about to teach them  The student possesses the skills and knowledge for what you are about to teach them  We all know what happens when we ASS-U-ME
  • 10. What to do about Assumptions?  Verify them  Entry Test  Interviews  Set Prerequisites
  • 11. Other factors There are other factors to be considered when assessing competencies:  Motivation  Physiological factors (health, gender, hunger, temperature
  • 12. Next Letter S- State objectives: What learning outcome is every student / participant expected to achieve? Remember that an objective is what will be achieved, not how it will be achieved. Objective should always be as specific as possible
  • 13. ABCD’s of Well-Stated Objectives  Audience  Behavior  Conditions  Degree
  • 14. Audience In a learning environment, learning is measured not by what the teacher is doing, but by what the student is doing. Learning is more likely to take place when the learners are actively participating; mentally and/or physically.
  • 15. Behavior It is important to be clear as what the learner is able to do after completing instruction… Terms like Know, understand, appreciate, and others like them are consider vague and non-observable. Use of terms like describe, enumerate, develop, categorize and demonstrate is preferred because they denote observable performance.
  • 16. Conditions Conditions in which the performance is to be observed should be included. How is it going to be done? Example: student will identify tropical fruits. How is he/she going to do that? From a picture, a film, tangible object? Would the student be able to see notes? Is there a time frame?
  • 17. Degree As in degree of accuracy. How accurate the performance needs to be? Example: After learning the use of a manufacturing machine, how many units shall the learner produce? In how long? The degree along with the conditions are often left out of the lesson plan…. A mistake !!!!
  • 18. Keep it simple, Keep it simple!!  Do not re-invent the wheel  Do not be afraid to ask  Seek help  Show how good the material is, not the media
  • 19. Utilize Media and Materials  Availability of Media is an ever-changing matter  Who is using it is what matters  Student centered
  • 20. 5 P’s…  Preview the materials: Save yourself from some embarrassment  Prepare the Material: Do not Assume!  Prepare the environment: Have everything ready  Prepare the learners: Introduction and motivation… give some expectations  Provide a learning Experience: They remember your presentation, not you giving it!
  • 21. Require Learner Participation  John Dewey  Learning theories  Curricular design  Feedback
  • 22. Evaluate and Revise  Remember that you are not only evaluating the material …but the media used as well.  Evaluate thoroughly and often  Do not be afraid to modify on the go …sometimes it is needed  Assess depending on the nature of the objective  Use as many different evaluation as possible