This document discusses conventions of film posters. It explains that there are different types of posters like teaser, character, and main posters. It also discusses where posters are displayed, typical sizes, and how they appeal to audiences. The document outlines several poster conventions such as including the release date, credits, taglines, names of actors/actresses, and images. It notes differences and similarities between conventions for genres like romance, action, horror, and thriller. Finally, it discusses prioritizing features on posters and examples that challenge conventions.
Fm4 spectatorship emotional response A-Level A2 Film StudiesIan Moreno-Melgar
An overview of approaches to emotional response in Film & Cinema Studies. Contains a range of theories, approaches and examples including Barthes, Hypodermic Needle Theory, Censorship & Reception Theory. Includes work on Kill Bill, V for Vendetta, Hitchcock's Psycho, the Lumiere Brothers and George Melies.
Fm4 spectatorship emotional response A-Level A2 Film StudiesIan Moreno-Melgar
An overview of approaches to emotional response in Film & Cinema Studies. Contains a range of theories, approaches and examples including Barthes, Hypodermic Needle Theory, Censorship & Reception Theory. Includes work on Kill Bill, V for Vendetta, Hitchcock's Psycho, the Lumiere Brothers and George Melies.
This is my powerpoint for Film Poster Codes and Conventions that I am using for my research and planning in my Media Studies A2 Course at Sixth Form Year 13.
6. What are the different type of posters?
• Teaser Posters: There are usually early
promotional posters which don’t
reveal much information to viewers
• Character Posters: These generally
have a moderate amount of
information on them, however, are
more focused on the characters of the
film to appeal to the audience of that
particular character.
• Main Poster: This should normally
reflect the genre of the film and have
all the necessary information such as:
the release date, the name of the film,
characters names etc.
7. Where do film posters get shown and
why?
• High budget films are most likely to be shown on:
• Bus stops
• Billboards
• Bus stops
• Theatres/cinemas
• On buses themselves
• Tube stations
• Film magazines
• Street walls
These posters are displayed in these locations as they very hard to
miss on viewers daily commute. They’re big in size and have famous
actors/actresses who can bring interest to the poster.
8. What is the typical size for posters?
• The standard poster is called ‘one sheet.’
• The size of a ‘one sheet’ is 27 x 41in (portrait)
• Billboards are 246 x 108 in, which is
equivalent to 24 sheet
• Subway posters or bus stop sizes are 40 x
60in(portrait)
9. How are posters appealing/attractive to the audience?
Does the appeal/attraction differ than that of the
poster?
• The target audience for posters
is the same gender and age etc,
therefore they are able to be
seen anywhere.
• The poster are appealing to
audience as it leaves them with
enigmas like who the character
is or what they image represents
which is created through the
MES, font and colours of the
poster itself.
11. Release Date
• The location of the release date on the poster is
usually at the bottom.
• However, if it is a ‘teaser poster’, the words ‘Coming
Soon’ are used
• Its purpose is to essentially inform viewers when the
film of the poster is available to be seen in pictures.
12. Titles/Credits
• Credits are mostly found
at the bottom of the
poster as well.
• Names like the director,
cast, website and social
media are put to credit
their assistance in the
construction of the film.
13. Tagline
• Only some posters have a tagline which is
basically a slogan for the film.
• It tends to reflect a phrase said in the film and it
should represent the genre of the film as well.
14. Names
• Some posters have the names of the
actors/actresses to pay tribute to their fans of
the character.
15. Image
• The main image is usually the main
character(s) of the film or a particular item
which is significant to the film
16. What is the difference of conventions
between different subgenres?
• Romance posters usually
concentrate on the couples in which
the plot is about
• Action posters generally focus on
weapons or the skill of the
character(s)
• Horror posters usually show blood
and gore of the character(s) and
focus on the isolation of the location
• Thriller posters display the hero(ine)
of the plot or the main feature in
the film
17. What are the similarities of
conventions in similar subgenres?
• The all seem to use taglines which address the
plot of the film
• All subgenres use their main character(s)
and/or object(s) as their the posters
• The date is usually seen in the same location
of the poster
• The credits of the film is usually at the bottom
of the poster
18. What are the three most prioritised
features?
The most three prioritised features:
• The date in which the film will be released
• The name of the film
• The characters involved in the film
19. Summarise how your film posters
reinforce conventions
• My film posters reinforce their
conventions through the MES
used.
• Thriller’s tend to focus on facial
expressions and ‘All Good
Things’ reinforces this
convention.
• Also, the colour of the
background and style and colour
of the font should reinforce the
conventions of its genre.
20. Give examples and explain how some film posters
challenge the conventions of film posters
• This thriller poster challenges the convention of focusing of
characters and their facial expressions.
• In this poster, the main focus is the house and not a main character.