Art + Commerce
Harley & Company
Patrons used
to look like this
Now The look like this
Art
Player 1: Pablo Player 2: Buckminster
Design
Philippe Starck
The expression or application of
human creative skill and
imagination, typically in a visual
form producing works to be
appreciated primarily for their
beauty or emotional power.
1. 1. To make a drawing,
pattern, or sketch of.
Art Design
The conscious use of skill
and creative imagination
especially in the production
of aesthetic objects.
2.
Was it elegant?
Did it make you think?
Did it inspire the viewer to
be, think, do differently?
Was it essential?
Did it mean something?
Was it cool?
Did it get a lot of shares?
Did people “engage”?
Did it drive conversions?
Was it viral?
Was it elegant?
Did it make them think?
Did it inspire the viewer to
be, think, do differently?
Was it essential?
Did it mean something?
Was it cool?
Did it get a lot of shares?
Did people “engage”?
Did it drive conversions?
Was it viral?
Human nature is
to a significant
degree the product
of human design.
What are the risks?
So what now?
Learn to
go without.
Fontana
Set aside a certain number of days,
during which you shall be content with
the scantiest and cheapest fare,
with coarse and rough dress,
saying to yourself the while:
“Is this the condition that I feared?”
- Letter from a stoic
Successful design
requires control
I am very direct vith my
clients. I tell them that I will
work out precisely what
they need, and it will be
excellent, but I don’t change
my work and I expect them to
implement exactly what I do.
If they want to dink around,
they can hire somebody else.
Paul Rand
Have integrity...
And be subversive
Yayoi Kusama
Say no,
and be prepared
to walk away
Trevor, GTA V
v vv
Elaine & I feel we are
there to serve the film
and approach the
task with a sense of
responsibility. We saw a
lot ogf pyrotechnics and
fun games and I suppose
we lost interest
Saul Bass
Harley & Company
harleyandcompany.com

Art + Commerce

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  • 5.
    Now The looklike this
  • 6.
    Art Player 1: PabloPlayer 2: Buckminster Design
  • 7.
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    The expression orapplication of human creative skill and imagination, typically in a visual form producing works to be appreciated primarily for their beauty or emotional power. 1. 1. To make a drawing, pattern, or sketch of. Art Design The conscious use of skill and creative imagination especially in the production of aesthetic objects. 2.
  • 10.
    Was it elegant? Didit make you think? Did it inspire the viewer to be, think, do differently? Was it essential? Did it mean something?
  • 11.
    Was it cool? Didit get a lot of shares? Did people “engage”? Did it drive conversions? Was it viral?
  • 12.
    Was it elegant? Didit make them think? Did it inspire the viewer to be, think, do differently? Was it essential? Did it mean something? Was it cool? Did it get a lot of shares? Did people “engage”? Did it drive conversions? Was it viral?
  • 13.
    Human nature is toa significant degree the product of human design.
  • 15.
  • 19.
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  • 21.
    Set aside acertain number of days, during which you shall be content with the scantiest and cheapest fare, with coarse and rough dress, saying to yourself the while: “Is this the condition that I feared?” - Letter from a stoic
  • 22.
  • 24.
    I am verydirect vith my clients. I tell them that I will work out precisely what they need, and it will be excellent, but I don’t change my work and I expect them to implement exactly what I do. If they want to dink around, they can hire somebody else. Paul Rand
  • 25.
    Have integrity... And besubversive Yayoi Kusama
  • 26.
    Say no, and beprepared to walk away Trevor, GTA V
  • 27.
  • 29.
    Elaine & Ifeel we are there to serve the film and approach the task with a sense of responsibility. We saw a lot ogf pyrotechnics and fun games and I suppose we lost interest Saul Bass
  • 30.