This document discusses how a home is an important investment for homeowners and their families. It states that many homeowners plan to spend several thousand dollars on home renovation projects each year, with many focusing on energy saving improvements. These improvements can save homeowners money on energy costs, improve home comfort, and increase home value, with the cost often paying for itself within 10 years. The document also notes that energy efficiency is important to potential homebuyers and can increase resale value. It positions CES as being able to help homeowners determine needed improvements and find qualified contractors to complete the work.