This document provides an update on the arcplan company and its product lines. It discusses the large size of the business intelligence market, positions arcplan Enterprise as the most flexible business intelligence application engine, and outlines arcplan's strategic direction in targeting performance management, planning, and detailed analysis users. The update also reviews arcplan's guiding principles, identity, and its one integrated platform spanning analytic services, applications, and the arcplan Enterprise server.

1. arcplan
company & product update
arcplan - company & product update June 2010

2. BI market
Over 15.000.000.000 US$
For acquisitions in 2007
arcplan - company & product update June 2010

3. BI market
arcplan - company & product update June 2010

4. Positioning
External
Internal view
view
Market
Positioning
arcplan - company & product update June 2010

5. arcplan Identity
￭ We make organizations perform better TM
– By supporting all relevant management processes with mission critical information
in real-time (planning, budgeting, forecasting, performance monitoring, dashboards,
and scorecards)
– By leveraging existing systems (such as SAP, Oracle, IBM, Microsoft) and relevant
standards (such as ODBC, XML, SOA, Web-Services)
– By connecting disparate data sources and enriching data with relevant context for
intelligent and personalized decision support (Visualization and personalization)
– By providing excellent and attractive
„User experience“
arcplan - company & product update June 2010

6. Guiding principles
for product development
 Innovation
 Exceptional User Experience
 Highest Flexibility
 Fast Implementation
 One Integrated Platform
arcplan - company & product update June 2010

7. Update: Strategic Direction
Products Target Audience/Scope
• Creates BI-Applications
arcplan Enterprise® BI-CC
• Performance Management
Power User/ • Detailed Analysis
arcplan Excel Analytics® Controller • Ad-Hoc
• Planning process
arcplan Edge® Planner
• Data entry
arcplan - company & product update June 2010

8. One integrated platform
Timely, Contextual and Actionable
Information – by arcplan Solution Templates
Custom BI and Planning
Industry Partner Solution
application
framework
cockpits
more...
arcplan
arcplan arcplan
Excel
Enterprise® Edge®
Analytics®
Analytic Services (SOA) Application Designer (GUI)
arcplan Enterprise® Server
ERP Relational OLAP XML Applications Web
arcplan - company & product update June 2010

9. Positioning
arcplan Enterprise
arcplan - company & product update June 2010

10. Update Positioning:
The BI Continuum
Fast Deployment
Standard BI
(Packaged) Applications
BI Engine
Higher Flexibility
Lower Flexibility
Embedded Development
BI Platforms
Long Implementation Cycles
arcplan - company & product update June 2010

11. General Project Dimensions
￭ Deployment time
– Rapid prototyping / smart POCs
– Integration with existing infrastructure
– Foundation for solution templating
– Fast learning curve / reduced skill set required
Fast Deployment
￭ Flexibility
Standard
(Packaged)
BI
Applications – System architecture
BI Engine
– Data access and availability/federated queries
Higher Flexibility
Lower Flexibility
– Definition of business logic in application
– Ability to integrate workflow
Embedded Development
– Screen design
BI Platforms
– …
Long Implementation Cycles
arcplan - company & product update June 2010

12. arcplan Enterprise®
Most Flexible BI Application Engine
Fast Deployment
IBM/Cognos 
 Oracle/Hyperion
SAP BO Standard
  arcplan Enterprise
BI
(Packaged) Applications
BI Engine 

Higher Flexibility

Lower Flexibility

 Salesforce.com  Open Source BI
Embedded Development
BI Platforms
SAP BW 
 Java IDE
Long Implementation Cycles
Source: BARC, own research
arcplan - company & product update June 2010

13. Update
arcplan Enterprise 6.x
arcplan - company & product update June 2010