Apps World London 2011

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PayPal

Technology Business

How to speed up engineering of such engine?

More information
https://www.x.com/developers/paypal
https://www.x.com/developers/paypal/products/mobile-payment-libraries

Developer tech support team:
https://www.paypal.com/dts

Innovation is a constant struggle for any organization, but what do you do once you have been deemed irrelevant and innovation stagnant? The hardest part in changing external opinions is in giving up control over your development path, allowing your community to guide your future. It all starts with asking them, “What do you want us to do?”. This session will explore how to build a developer network community to reinvigorate your company innovation, taken from building two highly successful company developer networks. We’ll look at how to track success metrics, begin engagement, and change towards an innovative development model.

The Profitable Startup

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User growth and feature enhancements are the building blocks towards the early success of a startup, but as a startup becomes a company, it needs to be able to stand on its own. Monetizing a startup can be a harrowing and heart wrenching experience, since many companies put off these integrations until a product is established, leaving them with little choice but to resort to traditional monetization methodologies like advertising, since any model doesn't fit their current product state, but it doesn't have to be that way. Through working with thousands of startups within PayPal innovation programs and beyond, we have seen how early adoption of proper monetization methodologies can provide you with creative solutions for building a financial backing into your startup, without ever having to resort to hard selling your users to help keep you profitable; the same users who built your product to begin with. Exploring these principles, we'll see how essential creative monetization principles are towards building a strong backbone into a startup, helping it survive the trials of feature and user growth.

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