The document shows Apple's quarterly sales figures from the 4th quarter of 2012 to the 1st quarter of 2014 broken down by product category and region. It reports that total sales in dollars increased 5.65% from the 4th quarter of 2012 to the 1st quarter of 2014, with the highest sales growth seen in iTunes and Apps at 19.26% and Mac sales up 15.87%. Unit sales of iPhones and iPads also increased over this period while iPods and accessories saw declines.

1. 1T 2013
2T 2013
3T 2013
4T 2013
TOTAL
4T 2012
Crec. 4T/4T
$22.955,00
$18.154,00
$19.510,00
$32.498,00
$93.117,00
$30.660,00
5,99%
$8.746,00
$6.374,00
$6.186,00
$11.468,00
$32.774,00
$10.674,00
7,44%
$5.447,00
$4.893,00
$5.624,00
$6.395,00
$22.359,00
$5.519,00
15,87%
$962,00
$733,00
$573,00
$973,00
$3.241,00
$2.143,00
-54,60%
Itunes+App
$4.114,00
$3.990,00
$4.260,00
$4.397,00
$16.761,00
$3.687,00
19,26%
Accesorios
$1.379,00
$1.179,00
$1.319,00
$1.863,00
$5.740,00
$1.829,00
1,86%
$43.603,00
$35.323,00
$37.472,00
$57.594,00
$54.512,00
5,65%
Guidance 1T 14
Crec 1T/1T
Iphone
Ipad
Ventas en $ (En
Mac
millones)
Ipod
$173.992,00
Las ventas en el 4T de Itunes+Apps fueron 11000$M.Apple reporta su margen (35%) tras pagar patentes.
1T 2013
2T 2013
3T 2013
4T 2013
TOTAL
37430
31241
33797
51025
153493
19477
14617
14079
26035
74208
Mac
3952
3754
4574
4837
17117
Ipod
5633
4569
3498
6049
19749
1T
2T
3T
4T
TOTAL
2013
$10,09
$9,32
$8,26
$14,50
$42,17
2012
$12,30
$9,32
$8,67
$13,81
$44,10
2011
$6,40
$7,79
$7,05
$13,87
$35,11
2010
$3,33
$3,51
$4,63
$6,43
$17,90
Iphone
Ventas por unidad
Ipad
(En miles)
BPA
43$B ventas
0,00%