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INTENTIONS Changing Mile’s (star persona)
Before - innocent, clean cut, child
friendly, Hannah Montana - Funny,
Witty, designed to appeal to young
teenagers.
Mile New star persona, Risqué,
promiscuous, raunchy. To promote
the new single, to promote Mile Cyrus
as an artist, to act as a revenue
stream,most watchedvideo on you
tube in a day.
WHO IS THE TARGET
AUDIENCE
Mile Cyrus who has grown up, now older
teenagers /early twenties.
A new audience
WHY WOULD THIS
APPEAL TO TARGET
AUDIENCE
Older Mile Cyrus fans- the fact that is new
different and mature/older emotion and
love experience to the demographic will
enjoy the strong, confident female image.
New Audiences: edgier – gaga influences
shedding of Disney persona.
Heavily promoted.
REPRESENTATION OF
THE ARTIST
Emotional, sad, hurt,angry, licking a
hammer.You see her crying in the video,
she stops lip synching brief.
imagery, literal destruction and facial
expressions.
The song also refers to a real life
relationship.
Naked riding a wicking ball.
RELATIONSHIP
BETWEEN MUSIC AND
VISUALS
Slow soft opening, builds up to a
crescendo, balled, music swells, louder the
verse is softer, guitar, studio produced
digital quality. Close up of her face.
RELATIONSHIP
BETWEEN LYRICS AND
VISUALS
Wrecking ball in the lyrics, relationship
relates to the broken walls.
She is stripped to her raw emotion, she
has no clothes on,
She licks the hammer because she likes
the pain.
VOYEURISM (NOTION OF
LOOKING)
Hammer licking - focuses sexually on this
explicit nature of the video the viewer
being played with ‘where watching
emotion’ raw crying
INTERTEXTUALITY Obvious references to Sinead O’Connor’s
‘nothing is compared to you’ video
TYPICAL OF GENRE Typical, song is about love, the show of
emotion is so raw, and imagery relates
directly at the lyrics this Is overly explicit
to what you see within the genre-
performers direction is straight at the
camera.
This is a pop video with many extreme
elements, Abstract imagery and drama
similar to lady gaga, wrecking ball ‘sexual
suggestions’

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Annabels miley cyrus

  • 1. INTENTIONS Changing Mile’s (star persona) Before - innocent, clean cut, child friendly, Hannah Montana - Funny, Witty, designed to appeal to young teenagers. Mile New star persona, Risqué, promiscuous, raunchy. To promote the new single, to promote Mile Cyrus as an artist, to act as a revenue stream,most watchedvideo on you tube in a day. WHO IS THE TARGET AUDIENCE Mile Cyrus who has grown up, now older teenagers /early twenties. A new audience WHY WOULD THIS APPEAL TO TARGET AUDIENCE Older Mile Cyrus fans- the fact that is new different and mature/older emotion and love experience to the demographic will enjoy the strong, confident female image. New Audiences: edgier – gaga influences shedding of Disney persona. Heavily promoted. REPRESENTATION OF THE ARTIST Emotional, sad, hurt,angry, licking a hammer.You see her crying in the video, she stops lip synching brief. imagery, literal destruction and facial expressions. The song also refers to a real life relationship. Naked riding a wicking ball. RELATIONSHIP BETWEEN MUSIC AND VISUALS Slow soft opening, builds up to a crescendo, balled, music swells, louder the verse is softer, guitar, studio produced digital quality. Close up of her face. RELATIONSHIP BETWEEN LYRICS AND VISUALS Wrecking ball in the lyrics, relationship relates to the broken walls. She is stripped to her raw emotion, she has no clothes on, She licks the hammer because she likes the pain. VOYEURISM (NOTION OF LOOKING) Hammer licking - focuses sexually on this explicit nature of the video the viewer being played with ‘where watching emotion’ raw crying
  • 2. INTERTEXTUALITY Obvious references to Sinead O’Connor’s ‘nothing is compared to you’ video TYPICAL OF GENRE Typical, song is about love, the show of emotion is so raw, and imagery relates directly at the lyrics this Is overly explicit to what you see within the genre- performers direction is straight at the camera. This is a pop video with many extreme elements, Abstract imagery and drama similar to lady gaga, wrecking ball ‘sexual suggestions’