Miley Cyrus's "Wrecking Ball" video was intended to promote her new single and establish a more mature artistic persona, targeting older teenagers and those in their early twenties. It featured risqué and promiscuous imagery like Cyrus naked and licking a hammer to portray her character's raw emotion over a broken relationship. The slow building music and direct lyrics about wrecking walls matched the intimate visuals, creating an explicit pop video that drew comparisons to Lady Gaga through its suggestive drama.