Anara Original is a fashion company founded in 2002 by Sara Crawford that creates vintage and urban couture for men and women ages 18-35. The company offers custom clothing, accessories, shoes, and ties ranging in price from $25 to $225. Sara developed her design aesthetic while studying fashion design and has worked for brands like Tommy Hilfiger. She created Anara Original to express her unique vision that fuses vintage and urban styles. The company has participated in numerous fashion shows across the East Coast over the past decade and has been featured in various online magazines.

2. As seen on ……

3. MEDIA CONTACT:
Raven Robinson
info@ravenrobinson.com
201-292-7631
Company Fact Sheet:
Company:
Anara Original
Website:
www.anaraoriginal.com
Founded:
2002
Mission Statement:
women.
To create vintage, urban couture for men and
Departments:
neckties, tees.
Sportswear, dresses, accessories, shoes,
Target Market:
Fashion-forward, classic, artsy sportswear and
accessories for men and women, ages 18 – 35.
Clothing ranges from $25 to $225.

4. INTRODUCTION TO ANARA ORIGINAL:
Anara Original is the premiere urban couture House of
Design for men and women. The place where The
Original Trendsetter creates sportswear and statement
pieces of wearable art that is simplistic in design and
edgy in detail. Anara Original offers custom-designed
clothing and accessories, with trend-making image and
style executed in every concept.
“My style is vintage and urban mixed with art.
Fashion is a blank canvas for everything.”
Sara A. Crawford is the visionary behind Anara Original,
based in Delaware. Sara developed her design
aesthetic at the International Academy of Design and
Technology. Unique pieces and odd accessories attract
Sara, whose sense of fashion style and design derived
from her parents’ hobbies of sewing and drawing.
Anara Original is an extension of Sara’s couture dreams!

5. Meet Sara
Crawford
"Fashion is a hobby for some, for me it’s my lifestyle"
Words from a true fashionista, Sara A. Crawford the founder of Anara Original. Alone
she takes the division of urban couture to a new level and provides this outlet of fashion
a unique platform that stands behind social causes while exhibiting fashion with a
message. Some people see her as highly determined for completing her Bachelors of
Fine Arts in Fashion Design and Marketing in only three years from the International
Academy of Design and Technology. Others see her as an inspiration for overcoming
being slightly visually impaired as a result of being an albino African American.
Through her various contributions to organizations such as The Diabetes Association
and The Division for the Visually Impaired, some will say she fits the demeanor of a
modern day philanthropist. Sara is truly all of the above and more. Her story is
inspiring and the fashion industry has allowed her to showcase her work to her peers
young and old, delivering the message that despite any disability everyone has the
capability to accomplish anything.
Formerly working with brands such as Tommy Hilfiger, DDC Lab and H&M, Sara was
inspired to create Anara Original as an extension of herself. The brand name derives
from her first name (Sara) and middle name (Ann). As a fashion designer she is
someone who has an eye for taking something plain and turning it into something not
so ordinary. She loves the concept of “adding”. As an entrepreneur in the fashion
industry Sara Crawford stands out by conveying the idea that is fashion “wearable art”.
She enjoys participating in various organizations because she can relate to the causes
that they stand for. In 2011she created an extension of her line, “ The elements of
natural fiber”. Inspired by the unfortunate natural disasters that occurred such as the
Tsunami in Japan. This line is Eco-friendly, hence the concept of fashion with a
message. Sara's story is one that presents strength, something she reveals as a core
element to navigating life.

6. Button Ring and Brooch Collection
Inspired by a box of buttons from her grandma Katherine B. Ross,
Sara clusters beautiful vintage buttons of all shapes and sizes to create
pieces of wearable art. The Button Ring and Brooch Collection is
unique, funky, and vintage-inspired. Each ring and brooch is
handcrafted with love and her grandma’s awesome style in mind.

7. Soft Metals
Retro
Button Ring and Brooch Collection
Suited Up

8. Cocktail Dresses

9. Custom-Designed,
T-shirts, and Ties

10.
Calendar
of
Events
• 2005:
Anara Original Presents M-Bellush Collection (Wilmington, DE)
• 2005: Men of Style Fashion Show for Roy H. Campbell (America’s Next Top Model) Featured Designer (Wilmington, DE)
• 2005:
Strut Fashion Show at IADT (Tampa, FL)
• 2006:
Kishi Creations Catwalk (Washington, DC)
• 2006:
Launch of a New Era Runway Show (New York, NY)
• 2006:
DE)
Holloway Campus Lions Club Presents Couture Noir Runway Show (Wilmington,
• 2007:
Mami Magazine Presents Superstar Fashion Event (Philadelphia, PA)
• 2007:
Anara Original Presents The Urban Hang Sweet (Wilmington, DE)
• 2008: Men of Style Fashion Show for Roy H. Campbell (America’s Next Top Model) Featured Designer (Dover, DE)
• 2009:
Anara Original Presents Trendsetter: Elements of Fashion and Art (Newark, DE)
• 2010:
Delaware Black Expo – Runway Show Coordinator (Wilmington, DE)
• 2010:
Wilmington Art Loop – Fashion Show Coordinator (Wilmington, DE)
• 2011:
Delaware Black Expo – Runway Show Coordinator (Wilmington, DE)
• 2011 The Fashion Diary Fashion Show Showed Spring 2011 Collection (Wilmington, DE)
• 2012 : The Walk the Talk Shoes and Accessories Event – Sponsor (Philadelphia,PA)

11. In the News (Print Media)…..

12. Online Media
Lucky Magazine Online Blog
Spark Magazine
Out and About Magazine
Floss Magazine
The Bloc Suite Blog
chicFABu Blog
Ladi Chic Blog
Beautifully Said Magazine
Delaware Black
Bougie Magazine
Time for Couture
Popular Mag
LA Fashion Snob
WT-FAB
Black Celebrity Giving
Small Biz Diamonds
My Creative Connection
MustingKrav

13. Let’s Stay Connected!
Website: www.anaraoriginal.com
Blog: www.the-trendsetter.com
Facebook.com/AnaraOriginal
Instagram : Anara Original
Twitter.com/AnaraOriginal