1) Developing sustainability as a core competency requires companies to understand their environmental footprint across the entire value chain and integrate sustainability into business strategy and innovation.
2) Zespri, a kiwifruit marketer, conducted studies to quantify its greenhouse gas emissions and water usage to identify opportunities to reduce environmental impacts through innovations on orchards, in packing facilities, and transportation.
3) Understanding how sustainability initiatives influence consumer value drivers is important for targeting R&D investments and partnerships that improve efficiency and the environment without compromising consumer benefits.
Wal Mart Buyers Sustainability TrainingAZimmerman66
This was for the Wal-Mart Home Buying Group. Lots evolved since February 2008! Developed a Sustainability-Focused QFD (for those of you who speak Six Sigma:) Sounds like a riddle in there....how can someone be a Black Belt and Green at the same time:) Hi-eeee-ya!
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB'12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
Michael Braungart - Cradle to Cradle DesignShane Mitchell
The document discusses cradle to cradle design, which aims to create systems that are not just efficient but also effectively beneficial. It outlines the problems with current "cradle to grave" paradigms and gives examples of products and buildings that have been redesigned according to cradle to cradle principles to eliminate waste and toxicity and to fit within biological or technical nutrient cycles. The document advocates for defining materials positively and categorizing their quality, as well as for cooperation between companies and intelligent pooling of materials.
Best Practices in Integrating Sustainability into the Product Design Process ...Sustainable Brands
In most cases, the ultimate sustainability of a brand, and therefore its flexibility to adopt a chosen market positioning and support communicated claims, is baked in during the design process. The reality is, doing so effectively requires a raft of new expertise that often is housed in various places external to the design team. This session reviews tried and tested methods for building sustainable design thinking into your organization.
The document summarizes the Cradle to Cradle design framework, which aims to create positive environmental and social impacts through eco-effective strategies. It outlines executive visions and management strategies for materials as nutrients, material reutilization, powering operations with renewable energy, and maximizing water quality and efficiency. Case studies of organizations applying these strategies, like the US Postal Service and Shaw Industries, are also provided.
The document discusses environmental sustainability and how it relates to production printing. It defines sustainability and outlines some strategies companies can take, such as finding partners with a history of sustainable practices like recycling and reducing waste and emissions. It provides a checklist for evaluating technology vendors on their sustainability and highlights how Océ, as an example vendor, meets many of the criteria through its long-standing commitments to environmental stewardship, recycling, reducing energy and paper usage, and complying with various sustainability regulations and standards.
Handprinting: The Art and Science of Quantifying Positive ImpactsSustainable Brands
SB'14 San Diego
Greg Norris, Co-Director, SHINE, Harvard School of Public Health
Gale Tedhams, Director, Sustainability, Owens Corning
Laura Draucker, Senior Associate, World Resources Institute (WRI)
Handprinting refers to quantifying the positive consequence of a company or organization, its products or services and how it relates with all its stakeholders. The goal for an organization that engages in measuring its handprint isn't simply to minimize its negative impact, but to maximize its positive influence while enhancing operational efficiency and profitability, and to pursue net-positive sustainability in which its handprint exceeds its footprint. Join this session for a crash course on reimagining how a brand measures the success of its sustainability initiatives.
As first printed in Marketing Week magazine recently, Chris Sherwin, Head of Sustainability at Seymourpowell explains why innovation is a better route to sustainable behaviour than communications
Wal Mart Buyers Sustainability TrainingAZimmerman66
This was for the Wal-Mart Home Buying Group. Lots evolved since February 2008! Developed a Sustainability-Focused QFD (for those of you who speak Six Sigma:) Sounds like a riddle in there....how can someone be a Black Belt and Green at the same time:) Hi-eeee-ya!
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB'12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
Michael Braungart - Cradle to Cradle DesignShane Mitchell
The document discusses cradle to cradle design, which aims to create systems that are not just efficient but also effectively beneficial. It outlines the problems with current "cradle to grave" paradigms and gives examples of products and buildings that have been redesigned according to cradle to cradle principles to eliminate waste and toxicity and to fit within biological or technical nutrient cycles. The document advocates for defining materials positively and categorizing their quality, as well as for cooperation between companies and intelligent pooling of materials.
Best Practices in Integrating Sustainability into the Product Design Process ...Sustainable Brands
In most cases, the ultimate sustainability of a brand, and therefore its flexibility to adopt a chosen market positioning and support communicated claims, is baked in during the design process. The reality is, doing so effectively requires a raft of new expertise that often is housed in various places external to the design team. This session reviews tried and tested methods for building sustainable design thinking into your organization.
The document summarizes the Cradle to Cradle design framework, which aims to create positive environmental and social impacts through eco-effective strategies. It outlines executive visions and management strategies for materials as nutrients, material reutilization, powering operations with renewable energy, and maximizing water quality and efficiency. Case studies of organizations applying these strategies, like the US Postal Service and Shaw Industries, are also provided.
The document discusses environmental sustainability and how it relates to production printing. It defines sustainability and outlines some strategies companies can take, such as finding partners with a history of sustainable practices like recycling and reducing waste and emissions. It provides a checklist for evaluating technology vendors on their sustainability and highlights how Océ, as an example vendor, meets many of the criteria through its long-standing commitments to environmental stewardship, recycling, reducing energy and paper usage, and complying with various sustainability regulations and standards.
Handprinting: The Art and Science of Quantifying Positive ImpactsSustainable Brands
SB'14 San Diego
Greg Norris, Co-Director, SHINE, Harvard School of Public Health
Gale Tedhams, Director, Sustainability, Owens Corning
Laura Draucker, Senior Associate, World Resources Institute (WRI)
Handprinting refers to quantifying the positive consequence of a company or organization, its products or services and how it relates with all its stakeholders. The goal for an organization that engages in measuring its handprint isn't simply to minimize its negative impact, but to maximize its positive influence while enhancing operational efficiency and profitability, and to pursue net-positive sustainability in which its handprint exceeds its footprint. Join this session for a crash course on reimagining how a brand measures the success of its sustainability initiatives.
As first printed in Marketing Week magazine recently, Chris Sherwin, Head of Sustainability at Seymourpowell explains why innovation is a better route to sustainable behaviour than communications
The document summarizes Schawk's 2010 sustainability report. It discusses their efforts to track resource usage and reduce waste. A highlight from 2010 was a pilot project with DuPont where Schawk recycled 24,500 pounds of scrap polymer material. The report also notes that in 2011, Schawk will submit supplier information to the Carbon Disclosure Project for the second time to improve sustainability reporting. The overall message is that Schawk is committed to reducing its environmental impact and engaging in collaborative initiatives.
Evolution Marketing 2019 Operational Impacts & Carbon Footprint Lisa Geason-Bauer
As a Certified B Corp™ we believe in transparency, we therefore share our yearly environmental (operations) impacts report, which includes the carbon footprint for our business in 2019.
Remanufacturing the_best_solution_for_the_environmentMichael Davis
Clover Technologies Group produces remanufactured printer cartridges as an environmentally friendly alternative to new cartridges. Their process involves collecting empty cartridges, disassembling them, reusing components when possible, and ensuring any non-reusable components are properly recycled. Remanufacturing cartridges reduces landfill waste and conserves resources compared to recycling. Clover collects millions of cartridges per month, preventing plastic and metal from being landfilled, and aims to have zero landfill waste through rigorous recycling processes.
Supplier sustainability training spring 2013 - finalMosaic_EFA
The document provides an overview of Summit Brands' supplier sustainability initiative and training. It discusses:
1. The benefits of sustainability for suppliers, including risk mitigation, efficiency gains, and competitive advantages.
2. Summit Brands' existing sustainability efforts, including ISO 14001 certification, reducing packaging, and developing green chemistry products.
3. The new expectations from Walmart around supplier sustainability performance and goals for suppliers to measure environmental impacts and set reduction targets.
Supplier sustainability training spring 2013 - final2Mosaic_EFA
The document provides an overview of Summit Brands' supplier sustainability initiative and training. It discusses:
1. The benefits of sustainability for suppliers in terms of risk mitigation, efficiency, and competitive advantage.
2. Summit Brands' existing sustainability efforts including ISO 14001 certification, reducing packaging, and developing green chemistry products.
3. The new expectations from Walmart around supplier sustainability reporting and goals to reduce environmental impacts across the supply chain.
1) The document contains information about various sustainability consulting projects completed by Ka Lepa Tech, including conducting life cycle assessments, developing sustainable product design strategies, and evaluating components for eco-friendly improvements.
2) Details are provided on projects such as redesigning an electronic chassis for thermal improvements, designing downhole tools, and developing concepts for measuring athletic performance.
3) The document highlights engineering work done including thermal modeling, sensor system design, wind tunnel construction, and designing inflatable seals for withstanding high temperatures.
SB'12 - Jeff Mendelsohn, Adam Mott - The North Face, Daniel Krohn - Becker Un...Sustainable Brands
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB'12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
The document provides an overview of green initiatives and sustainability. It discusses (1) understanding one's environmental impact through assessing electricity usage, heating, travel, and paper consumption; (2) reducing waste and purchasing more sustainable products; and (3) offsetting one's remaining carbon footprint through projects that reduce carbon emissions such as forest restoration and landfill gas recapture. The document advocates for collaborative efforts and outlines strategies organizations can implement to become more environmentally friendly.
The document discusses an organization's approach to sustainable sourcing of ingredients. It outlines the company's philosophy of leaving things better than they found them and balancing the needs of people, planet and profit. It then details the organization's strategy for sustainable ingredients which includes focusing on nutrition, ingredients, production, packaging and legacy impacts. The strategy involves working closely with suppliers, setting their own standards, keeping implementation practical, and tailoring their approach for different ingredients and geographies. Examples provided include working with Rainforest Alliance certified bananas and a project to promote climate adaptation of mango farming in India.
Exciting times for business: the value of farm carbon footprinting up the sup...Farming Futures
This document discusses why an individual's carbon footprint matters. It notes that consumers are increasingly concerned about sustainability and the environment. Many companies are taking steps to reduce their carbon emissions in response to this consumer demand. Reducing carbon footprints also makes financial sense as farmers with lower emissions have lower costs of production. The entire supply chain from farm to consumer must work together to lower carbon footprints in order to remain competitive and defend against potential criticism of their environmental impacts.
CDW is committed to reducing its environmental impact and has implemented various initiatives. It launched a "beGREEN" campaign in 2008 to encourage recycling among employees. Over 100 employees have now volunteered for the program which focuses on education, community awareness, recycling, and conservation. CDW also recycles corrugate, plastic, and wood from its distribution centers, recycled over 1,700 tons of corrugate in 2009. The company further strives to conserve resources through motion-controlled lighting, energy efficient upgrades, and reusable drink containers.
The document introduces the iSUSTAINTM Green Chemistry Index, which was developed to provide a simple sustainability index for evaluating chemical processes and products. It summarizes the index's development through a collaboration between three organizations. The index is based on the 12 principles of green chemistry and provides metric scores in 3 sentences or less areas to identify opportunities for improvement. Users can generate scenarios to evaluate materials and processes. The index also includes a database of over 4,200 materials with sustainability scores. It is available free to academics and for a small fee to commercial users.
The document discusses various aspects of sustainability as they relate to hotels and resorts. It provides examples of sustainable practices across operations, including waste reduction, water and energy conservation, green cleaning products, sustainable food and materials sourcing, and staff training. The goal is for hotels to minimize their environmental impact and create a holistic sustainability program through initiatives in these and other areas of operations.
This document provides an eight part framework for assessing the sustainability of fast food packaging. It identifies key indicators such as embracing corporate leadership on sustainability, using a full life cycle approach, reducing overall packaging, increasing recycled fiber, eliminating paper from controversial forestry practices, improving in-store recycling, eliminating toxic inks and labels, and reducing carbon footprint. The document offers this framework to guide fast food companies in developing more sustainable packaging practices.
This document discusses green marketing and green power. It defines green marketing as using environmental claims to promote products. Common claims include biodegradable, compostable, and recyclable. Research shows consumers prefer and will pay more for environmentally friendly products. However, some claims can be deceptive. The FTC issued guidelines for environmental marketing claims covering labeling, advertising, and qualifications for claims. The document also discusses green power options like green pricing programs and renewable energy certificates that allow consumers to support renewable energy. Issues around verifying the source of electricity and preventing consumer deception are addressed through voluntary certification programs and state standards.
Green marketing involves using environmental claims to promote products. Common claims include being biodegradable, compostable, or recyclable. Companies use green marketing because consumers prefer and are willing to pay more for environmentally-friendly products. However, some claims can be deceptive if the product does not actually have the advertised environmental attribute. The FTC issued guidelines for environmental marketing claims to address deception. The guidelines specify what claims mean and when they can be made to avoid misleading consumers.
This document discusses green marketing and green power. It defines green marketing as using environmental claims to promote products. Common claims include biodegradable, compostable, and recyclable. Research shows consumers prefer and will pay more for environmentally friendly products. However, some claims can be deceptive. The FTC issued guidelines for environmental marketing claims covering labeling, advertising, and qualifications for claims. The document also discusses green power options like green pricing programs and renewable energy certificates that allow consumers to support renewable energy. Consumer protection issues in green power marketing are addressed through voluntary certification programs and state standards.
Produção e Consumo Sustentável - Arab HoballahHumanidade2012
The document discusses sustainable consumption and production (SCP) and the 10 Year Framework of Programmes on SCP. It provides background on the Marrakech Process, which aimed to develop the 10 Year Framework to accelerate the global shift towards SCP. Through multi-stakeholder consultation and projects, the Marrakech Process helped establish SCP strategies in many regions and develop tools to promote SCP, but governments failed to adopt a 10 Year Framework at the UN Conference on Sustainable Development in 2011.
This document discusses the use of genome-informed diagnostics to better inform biosecurity decisions for managing Pseudomonas syringae pv. actinidiae (Psa), the bacterial disease affecting New Zealand's kiwifruit industry. It provides details on the current situation of managing Psa over the past 6 years, the control efforts in place including a national pest management plan and R&D program, and the trade and economic consequences of estimated losses of nearly $1 billion over 15 years. It also notes the necessity of diagnostic tests to differentiate Psa strains to maintain important trade.
Toolkit for Life Cycle Management in the Australian building and construction...LCANZ
The document discusses the need for a consistent toolkit for life cycle assessment and management in the Australian building and construction sectors. It outlines drivers for change like regulations and carbon accounting. It proposes developing a consistent methodology for compiling life cycle inventory data, agreed protocols for using the data in assessments and tools, and regionally relevant impact assessment and weighting factors. The Building Products Innovation Council project aims to contribute life cycle inventory data for major building materials to address these needs.
The document summarizes Schawk's 2010 sustainability report. It discusses their efforts to track resource usage and reduce waste. A highlight from 2010 was a pilot project with DuPont where Schawk recycled 24,500 pounds of scrap polymer material. The report also notes that in 2011, Schawk will submit supplier information to the Carbon Disclosure Project for the second time to improve sustainability reporting. The overall message is that Schawk is committed to reducing its environmental impact and engaging in collaborative initiatives.
Evolution Marketing 2019 Operational Impacts & Carbon Footprint Lisa Geason-Bauer
As a Certified B Corp™ we believe in transparency, we therefore share our yearly environmental (operations) impacts report, which includes the carbon footprint for our business in 2019.
Remanufacturing the_best_solution_for_the_environmentMichael Davis
Clover Technologies Group produces remanufactured printer cartridges as an environmentally friendly alternative to new cartridges. Their process involves collecting empty cartridges, disassembling them, reusing components when possible, and ensuring any non-reusable components are properly recycled. Remanufacturing cartridges reduces landfill waste and conserves resources compared to recycling. Clover collects millions of cartridges per month, preventing plastic and metal from being landfilled, and aims to have zero landfill waste through rigorous recycling processes.
Supplier sustainability training spring 2013 - finalMosaic_EFA
The document provides an overview of Summit Brands' supplier sustainability initiative and training. It discusses:
1. The benefits of sustainability for suppliers, including risk mitigation, efficiency gains, and competitive advantages.
2. Summit Brands' existing sustainability efforts, including ISO 14001 certification, reducing packaging, and developing green chemistry products.
3. The new expectations from Walmart around supplier sustainability performance and goals for suppliers to measure environmental impacts and set reduction targets.
Supplier sustainability training spring 2013 - final2Mosaic_EFA
The document provides an overview of Summit Brands' supplier sustainability initiative and training. It discusses:
1. The benefits of sustainability for suppliers in terms of risk mitigation, efficiency, and competitive advantage.
2. Summit Brands' existing sustainability efforts including ISO 14001 certification, reducing packaging, and developing green chemistry products.
3. The new expectations from Walmart around supplier sustainability reporting and goals to reduce environmental impacts across the supply chain.
1) The document contains information about various sustainability consulting projects completed by Ka Lepa Tech, including conducting life cycle assessments, developing sustainable product design strategies, and evaluating components for eco-friendly improvements.
2) Details are provided on projects such as redesigning an electronic chassis for thermal improvements, designing downhole tools, and developing concepts for measuring athletic performance.
3) The document highlights engineering work done including thermal modeling, sensor system design, wind tunnel construction, and designing inflatable seals for withstanding high temperatures.
SB'12 - Jeff Mendelsohn, Adam Mott - The North Face, Daniel Krohn - Becker Un...Sustainable Brands
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB'12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
The document provides an overview of green initiatives and sustainability. It discusses (1) understanding one's environmental impact through assessing electricity usage, heating, travel, and paper consumption; (2) reducing waste and purchasing more sustainable products; and (3) offsetting one's remaining carbon footprint through projects that reduce carbon emissions such as forest restoration and landfill gas recapture. The document advocates for collaborative efforts and outlines strategies organizations can implement to become more environmentally friendly.
The document discusses an organization's approach to sustainable sourcing of ingredients. It outlines the company's philosophy of leaving things better than they found them and balancing the needs of people, planet and profit. It then details the organization's strategy for sustainable ingredients which includes focusing on nutrition, ingredients, production, packaging and legacy impacts. The strategy involves working closely with suppliers, setting their own standards, keeping implementation practical, and tailoring their approach for different ingredients and geographies. Examples provided include working with Rainforest Alliance certified bananas and a project to promote climate adaptation of mango farming in India.
Exciting times for business: the value of farm carbon footprinting up the sup...Farming Futures
This document discusses why an individual's carbon footprint matters. It notes that consumers are increasingly concerned about sustainability and the environment. Many companies are taking steps to reduce their carbon emissions in response to this consumer demand. Reducing carbon footprints also makes financial sense as farmers with lower emissions have lower costs of production. The entire supply chain from farm to consumer must work together to lower carbon footprints in order to remain competitive and defend against potential criticism of their environmental impacts.
CDW is committed to reducing its environmental impact and has implemented various initiatives. It launched a "beGREEN" campaign in 2008 to encourage recycling among employees. Over 100 employees have now volunteered for the program which focuses on education, community awareness, recycling, and conservation. CDW also recycles corrugate, plastic, and wood from its distribution centers, recycled over 1,700 tons of corrugate in 2009. The company further strives to conserve resources through motion-controlled lighting, energy efficient upgrades, and reusable drink containers.
The document introduces the iSUSTAINTM Green Chemistry Index, which was developed to provide a simple sustainability index for evaluating chemical processes and products. It summarizes the index's development through a collaboration between three organizations. The index is based on the 12 principles of green chemistry and provides metric scores in 3 sentences or less areas to identify opportunities for improvement. Users can generate scenarios to evaluate materials and processes. The index also includes a database of over 4,200 materials with sustainability scores. It is available free to academics and for a small fee to commercial users.
The document discusses various aspects of sustainability as they relate to hotels and resorts. It provides examples of sustainable practices across operations, including waste reduction, water and energy conservation, green cleaning products, sustainable food and materials sourcing, and staff training. The goal is for hotels to minimize their environmental impact and create a holistic sustainability program through initiatives in these and other areas of operations.
This document provides an eight part framework for assessing the sustainability of fast food packaging. It identifies key indicators such as embracing corporate leadership on sustainability, using a full life cycle approach, reducing overall packaging, increasing recycled fiber, eliminating paper from controversial forestry practices, improving in-store recycling, eliminating toxic inks and labels, and reducing carbon footprint. The document offers this framework to guide fast food companies in developing more sustainable packaging practices.
This document discusses green marketing and green power. It defines green marketing as using environmental claims to promote products. Common claims include biodegradable, compostable, and recyclable. Research shows consumers prefer and will pay more for environmentally friendly products. However, some claims can be deceptive. The FTC issued guidelines for environmental marketing claims covering labeling, advertising, and qualifications for claims. The document also discusses green power options like green pricing programs and renewable energy certificates that allow consumers to support renewable energy. Issues around verifying the source of electricity and preventing consumer deception are addressed through voluntary certification programs and state standards.
Green marketing involves using environmental claims to promote products. Common claims include being biodegradable, compostable, or recyclable. Companies use green marketing because consumers prefer and are willing to pay more for environmentally-friendly products. However, some claims can be deceptive if the product does not actually have the advertised environmental attribute. The FTC issued guidelines for environmental marketing claims to address deception. The guidelines specify what claims mean and when they can be made to avoid misleading consumers.
This document discusses green marketing and green power. It defines green marketing as using environmental claims to promote products. Common claims include biodegradable, compostable, and recyclable. Research shows consumers prefer and will pay more for environmentally friendly products. However, some claims can be deceptive. The FTC issued guidelines for environmental marketing claims covering labeling, advertising, and qualifications for claims. The document also discusses green power options like green pricing programs and renewable energy certificates that allow consumers to support renewable energy. Consumer protection issues in green power marketing are addressed through voluntary certification programs and state standards.
Produção e Consumo Sustentável - Arab HoballahHumanidade2012
The document discusses sustainable consumption and production (SCP) and the 10 Year Framework of Programmes on SCP. It provides background on the Marrakech Process, which aimed to develop the 10 Year Framework to accelerate the global shift towards SCP. Through multi-stakeholder consultation and projects, the Marrakech Process helped establish SCP strategies in many regions and develop tools to promote SCP, but governments failed to adopt a 10 Year Framework at the UN Conference on Sustainable Development in 2011.
This document discusses the use of genome-informed diagnostics to better inform biosecurity decisions for managing Pseudomonas syringae pv. actinidiae (Psa), the bacterial disease affecting New Zealand's kiwifruit industry. It provides details on the current situation of managing Psa over the past 6 years, the control efforts in place including a national pest management plan and R&D program, and the trade and economic consequences of estimated losses of nearly $1 billion over 15 years. It also notes the necessity of diagnostic tests to differentiate Psa strains to maintain important trade.
Toolkit for Life Cycle Management in the Australian building and construction...LCANZ
The document discusses the need for a consistent toolkit for life cycle assessment and management in the Australian building and construction sectors. It outlines drivers for change like regulations and carbon accounting. It proposes developing a consistent methodology for compiling life cycle inventory data, agreed protocols for using the data in assessments and tools, and regionally relevant impact assessment and weighting factors. The Building Products Innovation Council project aims to contribute life cycle inventory data for major building materials to address these needs.
New Zealand: Proactively Preparing for a More Sustainable FutureLCANZ
New Zealand is proactively preparing for a more sustainable future by investing in greenhouse gas footprinting and life cycle management. The Ministry of Agriculture and Forestry has developed a greenhouse gas footprinting strategy to measure, manage, and mitigate emissions in supply chains. This involves engaging internationally on standards, addressing knowledge gaps, and working with sectors to develop footprinting methodologies. Life cycle management can help New Zealand producers improve sustainability and respond to demands for environmental product information.
The document discusses designing teams and processes to adapt to changing needs. It recommends structuring teams so members can work within their competencies and across projects fluidly with clear roles and expectations. The design process should support the team and their work, and be flexible enough to change with team, organization, and project needs. An effective team culture builds an environment where members feel free to be themselves, voice opinions, and feel supported.
An immersive workshop at General Assembly, SF. I typically teach this workshop at General Assembly, San Francisco. To see a list of my upcoming classes, visit https://generalassemb.ly/instructors/seth-familian/4813
I also teach this workshop as a private lunch-and-learn or half-day immersive session for corporate clients. To learn more about pricing and availability, please contact me at http://familian1.com
3 Things Every Sales Team Needs to Be Thinking About in 2017Drift
Thinking about your sales team's goals for 2017? Drift's VP of Sales shares 3 things you can do to improve conversion rates and drive more revenue.
Read the full story on the Drift blog here: http://blog.drift.com/sales-team-tips
How to Become a Thought Leader in Your NicheLeslie Samuel
Are bloggers thought leaders? Here are some tips on how you can become one. Provide great value, put awesome content out there on a regular basis, and help others.
Profitable Green Strategies for Small Enterpriseschrisyalonis
This 2010 slide presentation was presented to an SBA development center group by Chris Yalonis. It covers the business case for sustainability in small businesses.
This document provides an overview of Gold'n Plump Poultry's life cycle assessment of its operations. It found that suppliers account for 50% of the carbon footprint per chicken due to feed production. The assessment examined impacts beyond just carbon emissions, such as water use and ecotoxicity. It identified opportunities to work with suppliers and stakeholders to improve sustainability. Gold'n Plump aims to use the findings to engage partners, redesign processes and packaging, and educate consumers to reduce environmental impacts across the product lifecycle.
Tetra Pak is focused on environmental sustainability through its 2020 strategy. The strategy has three pillars: renew, reduce, recycle. It aims to renew materials with sustainable supplies, reduce environmental impacts across the value chain, and increase carton recycling rates. Tetra Pak uses renewable paperboard from well-managed forests and is innovating to use renewable polymers and less material in packaging. It has also increased the number of carton recyclers and the accessibility of carton recycling for consumers.
DyStar Group has adopted a two-fold sustainability strategy to reduce its operational impact and its customers' impact. To reduce operational impact, DyStar established sustainability structures, measures environmental performance through reporting, and implements emission reduction strategies with a goal to reduce footprint in water, waste, energy and GHG by 20% by 2020. To reduce customer impact, DyStar focuses on product safety, compliance, sustainable product innovation, processing and services. DyStar has achieved organizational efficiency, established leadership in sustainable solutions, and gained customer confidence as a sustainable partner in the industry. The ultimate goal is to establish closed loop systems through sustainable product innovation, consumption reduction, product development and process development.
The document discusses green marketing strategies for products. It outlines the 7 Ps of marketing - product, price, promotion, placement, people, process, and physical evidence. For each P, it provides considerations for marketing green products in an environmentally friendly way. It also discusses the potential for "greenwashing", or making misleading environmental claims, and outlines the six main sins of greenwashing according to TerraChoice - hidden trade-offs, no proof, vagueness, irrelevance, lesser of two evils, and fibbing. Real-world case studies of companies like Innocent Smoothies, Sheep Poo Paper, and Ecover are also examined.
Libby Bernick, Vice President, TerraChoice, shares best practices in product-focused sustainability metrics. Current practices in developing greener product sourcing frameworks by B2B procurement experts and B2C category managers might not be what you expect. Are they aligned with what customers and consumers want, the products that suppliers make, and the biggest global sustainability challenges sustainability experts see ahead? This presentation explores the results of some recent benchmarking on product metrics and sustainable sourcing, and discusses strategies and challenges for today’s sustainability leaders.
Overview of Green Supply Chain strategies delivered by Bryan Larkin of Digital Management Inc and Steve Keifer of GXS at the American Hardware Manufacturers Association Hardlines Technology Forum 2010 Conference in Schaumberg, IL
This document summarizes a presentation on green supply chains. It discusses why sustainability matters to businesses, consumers, shareholders and regulators. Areas of focus for green initiatives are sourcing, manufacturing, packaging and logistics. The presentation provides examples of green practices in these areas and encourages attendees to complete a sustainability assessment of their own supply chain. Contact details are provided for follow up.
This document discusses NAB's corporate responsibility efforts, with a focus on environmental initiatives. It describes NAB's definition of corporate responsibility as doing business in a way that considers stakeholders and long-term economic, social, and environmental impacts. It outlines NAB's core commitments to customers, employees, society, and the environment. The document then focuses on NAB's efforts to engage employees in environmental sustainability, including establishing a green team community, initiatives to reduce the company's carbon footprint and employees' impacts, and efforts to monitor awareness and engagement like an annual survey. It provides lessons learned around dedicating resources, effective communication, and recognizing employee contributions.
EOI · 20/09/2012 · http://www.eoi.es/mediateca/video/1708
La Huella de Carbono es un concepto que se ha abierto paso con gran fuerza los últimos años, ya que cada día son más las empresas y organismos públicos a nivel nacional e internacional que realizan su transición hacia un modelo de gestión baja en carbono, esto exige ir más allá de la forma habitual de gestionar, obliga a colaborar con los proveedores para calcular sus emisiones, evaluar cuántos GEI (gases de efecto invernadero) se han generado en el ciclo de vida y sobre todo valorar las fuentes de emisiones asociadas a los diferentes productos y actividades.
British Gypsum Sustainability PresentationOverbury
This document summarizes British Gypsum's sustainability program and initiatives. It discusses what sustainability means, British Gypsum's sustainability vision and drivers, and their commitments across key areas like health and safety, energy/carbon, waste, procurement, and employment. It provides an overview of British Gypsum's operations, technical support for clients, plasterboard recycling services, and innovation programs. The document also discusses British Gypsum's environmental management systems and recent sustainability achievements in areas like transportation efficiency and product design.
Resource Efficiency - The new watchword of sustainabilityRamon Arratia
There’s a growing global consensus that we’re at a crossroads on the environment. Not only do we face the increasingly urgent challenge of climate change, but we are also witnessing unprecedented demands on energy and fuel, water and material resource scarcity, huge population and life expectancy growth, concerns about food security, and a growing consumerism in the East that is putting an added strain on the global store of raw materials.
Resource productivity improvements could satisfy nearly 30% of demand by 2030.
Recent rises in global GDP and inroads into tackling poverty have largely been achieved by increasing economic growth. But the resource- dependent models that have allowed this to happen can no longer be sustained. In the past, increases in productivity have often come through more efficient use of labour, but the opportunity for further gains here is limited. To continue to make progress we need to squeeze more out of the resources at our disposal.
‘Resource efficiency’ will become the new watchword of sustainability. Accenture and the World Economic Forum recently produced a report looking at how to make consumption more sustainable by decoupling growth from environmental impact. They suggested that $2 trillion manufacturers of products that worth of economic output could be at risk by 2030 if major global economies fail to respond to shortages in the supply of just one resource - iron (and, more importantly, the steel that comes from it). This demonstrates the scale of the challenge we are up against. Accenture and the WEF conclude that ‘the need for rapid action to shift towards a resource-efficient economy is high’ - and that despite some successes to date, ‘change is now. More positively, greater resource efficiency also creates a business opportunity; it improves productivity, reduces costs and enhances competitiveness. If companies are less dependent on the availability of certain raw materials, they are less vulnerable to supply fluctuations and hikes in prices. This in turn means they can offer customers a more reliable supply of their products.
The document summarizes Verizon's corporate responsibility efforts across several areas including ethics and governance, the environment, communities, employees, service, and innovation. It outlines goals that Verizon set, actions taken to achieve those goals in 2008-2009, and future goals. The actions focused on increasing accessibility, expanding broadband access, improving environmental sustainability, and ensuring ethical business practices.
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB'12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
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3. Temple of Jupiter, Baalbek –
The high water mark for the
Roman Empire
Energy to supply grain > Energy content of grain
4.
5. The Energy Efficiency of Modern Food
Production
Beef
Pork
Chicken
Food Type
v
Apples
Eggs
Cheese
Milk
Corn
0 20 40 60 80 100 120
Energy Content of Food / Energy Used To Produce Food
(%)
Adapted From http://truecostblog.com/
6.
7. The Maturity of an Issue in Society
Should Influence a Company’s Response
Response of a Corporate to an Issue
Strategic Greater Opportunity for
Corporate
Compliant
Greater Risk to
Corporate
Defensive
Latent Emerging Consolidated
Maturity of an Issue in Society
(adapted from Zadek, 2004)
8.
9. ZESPRI® KIWIGREEN
The ZESPRI ® KIWIGREEN System was developed in the
1990‟s as an ecologically friendly integrated pest
management programme that uses integrated pest &
disease control methods where possible
The amount of pesticides
applied to over 12,100ha has been
reduced by ~100 tonnes per year
10. “ Green pedicure … these metrics bring to light the broad but
subtle implications inherent to various activities. Paying for
19 May, 2008 them is another matter.
"We've now set ourselves the ambitious target of becoming
the world's most sustainable retailer by 2051, so that we
lead the way in making a positive contribution to the
environment and society across everything we do and
everything we sell.”
“You asked us to find ways to make it easy
to identify the carbon footprint of your
shopping. So in 2008, we joined forces with
the Carbon Trust to test a new label on
some of our products.”
“… water would be on every agenda in sourcing food.”
11. Knowledge of Product Footprint
High
Compliance &
“Market-
competitive”
forces NGO’s raising
awareness &
“Guilt-free”
Consumption
• Producer • Consumer
Low
& Customer
Low High
Motivation to Understand Product Footprint
13. ZESPRI Environmental Footprint
Innovation Projects
Environmental Quantify Our Assess Our Adapt Our “Do it Better”
Indicator Footprint Risks & Business than Our
Opportunities Competitors
Greenhouse
Gas Emissions √ √ •
Non-renewable • •
Resources
•
Water
√ √ •
Waste
•
Biodiversity •
Adapted from Lash & Wellington, 2007
14. Understanding and Reducing our
Environmental Footprint
• Carbon footprint scoping study completed
Greenhouse Gas • Impact of growing practises on soil carbon.
(GHG) Emissions • Collaborating with partners across the
supply chain
Non-renewable • Production of renewable energy from biogas
Resources & recovery of nutrients.
• Conversion of waste kiwifruit into bio-
Waste
composite & bio-plastic
• Quantification of our water footprint and
Water
identification of water stewardship options
Biodiversity • Ongoing research to understand and utilise
biodiversity on kiwifruit orchards.
17. The polystyrene
Spife improves the
convenience of
eating kiwifruit
but contributes up
to 3% of the
carbon footprint
for ZESPRI
branded kiwifruit
and can be
inconvenient for
disposal
20. „Growing It‟ - On Orchard
Innovation: Catalyst for Climate Change Response
• Major soil carbon study underway
• Focus orchard network - best practice
dissemination
• Climate change adaptation
• New product development
• New growing techniques
• Yield gains with reduced inputs
• Organic learning transfer
21. An SFF Project: COST [Carbon in Orchard Soils Team]
Deep Sequestration Agents:
• Roots
• Worms
Young orchard Old orchard
(10 yrs) (25 yrs)
Old orchard
• Young orchard ~ 139 t-C/ha: Old ~ 145 t-C/ha
22. „Packing It‟ – Packhouse & Coolstore
Innovation: Catalyst for Climate Change Response
• Energy Efficiency
• Lean Manufacturing – „The Toyota Way‟
• Waste minimisation/ utilisation
• Bio-plastics initiative
• Bio-Fuel feedstock
• Packaging; recyclable/ re-
usable/compostible
23. „Delivering It‟ – Transport
Innovation: Catalyst for Climate Change Response
• Routing/ Hubbing
• Pack Optimisation
• Speed optimisation
• Optimal Temperature
management
• Bio-fuels
24.
25. Branding can Mask a Companies Environmental Performance
from Consumers ... Till Now
New Scientist, 2010
26. Response to Sustainability/Climate Change
will Depend on a Company’s Orientation
Supply Driven Knowledge Demand Driven Knowledge
Intensive Solutions Intensive Solutions
27. 2008 ARGOS Survey Data
Very 7.0
important
6.0
5.0
Neither
important or
unimportant
4.0
3.0
2.0
Very
unimportant 1.0
N = 52
28. Evaluating Consumer Value Drivers and the Various
Components of The Value Chain Environmental Footprint
High
New Cultivars
Perceived Value to Consumer
Packaging
Transport
Plant
Supporting
Structures
Low
High
Contribution to Value Chain Environmental Footprint
Adapted from Fearne, 2009
29. Integrate Consumer Value Drivers with the Value Chain
Environmental Footprint to Better Target R& D Investment
and Partnerships with Government
Continue to find
High and exploit low
environmental
impact
Develop cautious strategies that
Perceived Value to Consumer
opportunities to
add value to our are strongly managed by ZESPRI
products to improve efficiency and reduce
environmental impacts without
adversely impacting on consumer
value
Strong partnerships
with government &
chain partners are
needed to improve
Not a efficiency and reduce
significant environmental
concern impacts
Low
High
Contribution to Value Chain Environmental Footprint
30. Strategic Response to Climate Change
Deceasing Our Vulnerability
(Securing Supply)
to Climate Risk
Increasing our Climate Change Competitiveness
(Maintaining or Stimulating Demand)
Adapted from Nidumolu et al., 2009
31. Thank you
For more information please contact;
alistair.mowat@zespri.com