The document discusses selecting beef sires for artificial insemination. It describes the advantages of A.I., including being able to use outstanding proven bulls across many cows. Traits like birth weight, weaning weight, average daily gain, and maternal ability can be evaluated using estimated breeding values and performance data found in sire directories. Cross-breeding systems like two-breed rotation and terminal crosses are discussed. Selecting for lower birth weight sires can help reduce calving difficulties, especially in younger heifers. A variety of calving trait information is available from breed associations to aid in sire selection.