1. Adrian Vargas
7223 W Marine Dr. Milwaukee, WI. 53223 – (Mobile) 414-339-4514
Email: adrian.vargas@cuw.edu
Objective
- Internship in the area of marketing and/or management.
Skill Highlights
- Bilingual (Spanish/English)
- Advertising and Publicity skills
- Social Network skills (Advertising)
- Community Manager Skills
- Market research skills, including focus groups, data analysis and interpretation
- Internationally experienced
- Marketing Plan development
- Negotiation skills
Experience
- Marketing Intern @ Johnson Controls Inc. Monterrey, Mexico (Summer Internship
2014)
 Worked in the marketing department, specifically with Club LTH (Rewards
program for vendors)
 Developed a SWOT Analysis for Club LTH.
 Designed and implemented an Advertising plan/Schedule for all the promotional
material of LTH (JCI’S brand) for Club LTH’s social network.
 Market Analysis for similar rewards program from other organizations to
compare/contrast Club LTH.
 Designed a Community Manager position for Club LTH, which outlined all of the
tasks and objectives the CM would be responsible for and how to perform them.
 Gathered information from Club LTH members to improve customer service.
- Marketing Plan for Minor League Baseball Team @ Concordia University Wisconsin

2. (Fall 2012)
 Developed a Marketing plan for a local baseball team.
 Successfully created strategies to develop brand awareness for the team in the
surrounding area.
 Focused on creating a strong young fan base by making tactical plans that made
game-day a full entertainment experience.
- Marketing Assistant Intern @ Johnson Controls Inc. Monterrey, Mexico (Summer
Internship 2009)
 Assisted in several areas of the Marketing department, including Market
Research, customer support, publicity, and sales.
 Assisted in the analysis and interpretation of results for several focus groups.
 Contributed with ideas for advertisement and publicity of upcoming products
and existing ones.
 Created ideas for upcoming campaigns and strategies for the brand activation of
new products.
 Analyzed sales results from past years to successfully identify patterns that can
help make future business decisions.
Education
- Concordia University Wisconsin
Mequon, Wisconsin
Major: Marketing
Minor: Sport and Entertainment Management
Class: Senior
Expected Graduation: May 2015
Current GPA: 3.75
Cumulative GPA: 3.43
Concordia University Wisconsin Scholastic Honors List 2013-2014
Social Work
- America Scores Milwaukee 2012
 Helped underprivileged kids from the city by being a referee in one of the soccer
tournaments they organize for them.
 Acted also as a coach for one of the teams.

3. - Respite Event by Concordia University Wisconsin 2011-2013
 Event organized by CUW for kids with special needs
 In charge of the organization of soccer games for the kids.
- Volunteered as a coach/helper at a soccer clinic for inner city Milwaukee youth
(May/2014)