1 
Alja ter Burg 
Sr Project Manager, Design at adidas
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adidas.com
adidas.com 
#
This is a core message 
to point out the meaning of a slide! 
14/ 
03/ 
Footer 10 
• This is running text for your 
presentation. Far far away, 
behind the word mountains, 
far from the countries Vokalia 
and Consonantia. 
• Bold text highlighted in 
brand colour 
• Bold text highlighted in 
black 
– This is the bullet point layer
13 
Design around the world 
Shanghai Portland Herzo Tokyo
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22 14/ 
03/ 
Footer 22
23 14/ 
03/ 
Footer 23
24 14/ 
03/ 
Footer 24
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• Need for a file management system handling 
– Versioning 
– Large files 
– Multiple locations 
• To supplant the current setup based on shared 
drives 
• And dictated by the switch to 3D design tools
28 
– Automation 
– Speed 
– Collaboration 
– Versioning
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30 
PLAN DESIGN & DEVELOP GO TO MARKET 
Senior 
Asset Development Asset Consumption 
Management Prototype 
Authoring Publishing [DAM] 
Design 
Colors 
Develop 
E-Com 
Marketing 
Sales 
Portals 
Catalog
31 
61 14 5 1 
61 evaluation criteria 
• Functional 
• Technical 
• Infrastructure 
• Security 
• Compliance 
• TCO 
14 solutions 
across technologies 
and platforms 
5 shortlisted solutions 
for physical installations 
and PoCs 
1 Winner
32 
R 
M 
R 
R 
100 
300 
100 
400 
M Master Server R Replica Server Creation Centers
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34 
*Sanskrit word denoting community 
Designers 
Empowered by 
Sharing 
Ideas
35 
• Consumerization of versioning 
• Usability 
• Exploration
36 
• Finder integration of 
mapped content 
• Automatic sync of 
latest content 
• Easy edit and save 
• World class Versioning 
• Large file management 
• Finder watchdog to • Exclusive checkout 
track activities, 
automatic checkout 
• Document indexing, 
tagging and searching 
• Automations that 
power the workflow
37 
• As easy as the finder 
• Double click to checkout 
• Drag and drop to add 
files / folders 
• Favorite folders 
• Breadcrumbs 
for navigation
38 
• Active – Searching 
through solr indexing 
• Passive – Tags and 
passive highlighting 
• Social – Tags 
searchable, URL 
encoded paths
39 
• Design Dashboards 
• Integration with 
downstream PLM 
application
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41 
Alja ter Burg 
alja.terburg@adidas.com 
Jithin Tom Chacko 
jithin_chacko@mindtree.com

Adidas' Digital Platform for High Performance Creativity

  • 1.
    1 Alja terBurg Sr Project Manager, Design at adidas
  • 2.
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  • 6.
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  • 10.
    This is acore message to point out the meaning of a slide! 14/ 03/ Footer 10 • This is running text for your presentation. Far far away, behind the word mountains, far from the countries Vokalia and Consonantia. • Bold text highlighted in brand colour • Bold text highlighted in black – This is the bullet point layer
  • 13.
    13 Design aroundthe world Shanghai Portland Herzo Tokyo
  • 14.
  • 17.
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    22 14/ 03/ Footer 22
  • 23.
    23 14/ 03/ Footer 23
  • 24.
    24 14/ 03/ Footer 24
  • 25.
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  • 27.
    27 • Needfor a file management system handling – Versioning – Large files – Multiple locations • To supplant the current setup based on shared drives • And dictated by the switch to 3D design tools
  • 28.
    28 – Automation – Speed – Collaboration – Versioning
  • 29.
  • 30.
    30 PLAN DESIGN& DEVELOP GO TO MARKET Senior Asset Development Asset Consumption Management Prototype Authoring Publishing [DAM] Design Colors Develop E-Com Marketing Sales Portals Catalog
  • 31.
    31 61 145 1 61 evaluation criteria • Functional • Technical • Infrastructure • Security • Compliance • TCO 14 solutions across technologies and platforms 5 shortlisted solutions for physical installations and PoCs 1 Winner
  • 32.
    32 R M R R 100 300 100 400 M Master Server R Replica Server Creation Centers
  • 33.
  • 34.
    34 *Sanskrit worddenoting community Designers Empowered by Sharing Ideas
  • 35.
    35 • Consumerizationof versioning • Usability • Exploration
  • 36.
    36 • Finderintegration of mapped content • Automatic sync of latest content • Easy edit and save • World class Versioning • Large file management • Finder watchdog to • Exclusive checkout track activities, automatic checkout • Document indexing, tagging and searching • Automations that power the workflow
  • 37.
    37 • Aseasy as the finder • Double click to checkout • Drag and drop to add files / folders • Favorite folders • Breadcrumbs for navigation
  • 38.
    38 • Active– Searching through solr indexing • Passive – Tags and passive highlighting • Social – Tags searchable, URL encoded paths
  • 39.
    39 • DesignDashboards • Integration with downstream PLM application
  • 40.
  • 41.
    41 Alja terBurg alja.terburg@adidas.com Jithin Tom Chacko jithin_chacko@mindtree.com