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That Generates Qualified
Marketing and Sales Leads
Implementing
Social Selling
Approach for
B2B
What We Provide
ICP Research

Deep Industry Expertise in IT, Logistics, Manufacturing and others

Full LinkedIn Content Marketing Support

Dedicated Lead Generation Team
addlium.com
Addlium Background
15+ years of
experience in
marketing & sales
9 successful
projects in the
past 3 months
10+ years in the B2B
market
98% of satisfied
clients
addlium.com
Add Value | Content Marketing
Unleash your strengths and expertise to your
target audience with correct communication
strategy, and channels. At Addlium, we make your
messages delivered to the right people on social
media to accelerate your brand recognition and
lead generation process.
addlium.com
Industry
authority
Audience
retention
Brand
awareness
Social
Selling
Additionally, we can boost your posts with
LinkedIn Ads to drive more impressions and
clicks for your business page or run dedicated
campaigns depending on objectives.
Preparing content strategy and plan

Writing texts

Making visuals 

Posting on social media

Supporting your content team
What tasks we solve: What values you get:
addlium.com
Results

you can get in 3 months per 1 profile*:
What’s included:
From 8 posts monthly

Diverse content types:
Branded visual support:
Product & service reviews

Expert & info posts

Industry news

Reposts
Banners

PDF flyers 

Videos
*considering complex social selling and the
involvement of the client in the process of inviting
contacts to follow business page
addlium.com
Target organic followers
150+
Target organic impressions
3k+
For
business
page
Average weekly profile views
150+
Average weekly profile
search appearances
3k+
For
personal
page
Add Profit | Lead Generation
830 million people from 200+ countries use
LinkedIn daily for business purposes. Your future
clients and partners are definitely there. Delegate
top-of-funnel sales activities to the Addlium team
and boost your sales. Take more time for further
processing of already interested prospects and be
a step closer to making profitable deals. In
addition, we can support your LinkedIn lead
generation with the customised email
campaigns.
addlium.com
Additionally, we can boost your personal
LinkedIn page and drive its engagement
through liking and commenting on relevant
posts.
Creating and constantly updating the
outbound database of pre-qualified leads

Validating selected contacts

Sending personalised outreach messages
and emails

Notifying you about ‘hot’ leads
What tasks we solve:
addlium.com
Active
network on
LinkedIn
Individual top
of funnel sales
strategy
Qualified
leads
More
deals
What values you get:
Monthly prospects processed
500+
Average contact list conversion
rate
32%
Weekly latest post impressions on
your personal page
250+
Weeks average time till the first
lead
3
Results

you can get in 6 months:
What’s included:
Relevant contacts database

Weekly reporting & statistics

Customised outreach scripts

Calls and meetings arrangement
*considering complex social selling
addlium.com
Branded Cover Banner

Headline

Hashtags
Contact Information

About Section
Skills

Interests

Recommendations
Experience
What you get done for your LinkedIn
personal profile:
addlium.com
Branded Cover Banner

Company Info & Contact Sections

Custom LinkedIn Company URL
Page Hashtags

Relevant Specialties
What you get done for your LinkedIn
business page:
addlium.com
*If you do not purchase these services we still guide
you through the optimisation process of your
LinkedIn company page and/or personal page.
addlium.com
The Process
Onboarding & Discovery
Introduction Call

Accessing Client’s Resources

Market Research

ICP Research
Lead Generation
Page Creation/Optimisation

Contact Database Collection
Preparing Scripts
Prospects Outreach

Outbound Page Activity
Inbound Page Activity
Weekly Reporting
(incl. full name current
position, email, LinkedIn URL)

(Invite, Proposal, Calls
Arrangements, Follow-up 1, Follow-up 2 and others)

(liking, commenting)

(liking, commenting)

Email Campaigns
+
Preparing Scripts

Setting up Multistage Campaigns

Relevant Database Creation

Prospects Outreach

Email Warming up
Paid Promotion:
Setting up Audiences

Running Campaigns
+
Content Marketing
Content Strategy and Plan Agreement

Content Сreation
Posting
(texts and visuals)
More
Leads
Qualified
Prospects
More
Deals
= =
addlium.com
Cases & Testimonials
SSOIF
Content Marketing
Industry: Import/Export, Customs Clearance

Location: The UK

Objectives: Drive brand awareness and followers to the new
company and service
Maintaining content strategy

Creating content: texts and branded media

Posting on LinkedIn + crossposting on
Facebook

Paid promotions
What we do:
Organic page followers
200+
Page views
500+
Impressions to the posts
28k+
Results in 3 months:
Peter Draper
Director SSO Logistics Ltd
“As our business has grown, so has the time constraints to
keep promoting our various activities. I decided to try Addlium
to manage our social media promotions over two companies,
all posts are authorised before posting, so they are 100 %
accurate.

Our partnership with Addlium saved up to 20% of the time our
business development team spent on running LinkedIn and
Facebook.”
addlium.com
Valdis Logistics
Content Marketing & Lead
Generation
Industry: Logistics, Freight Brokerage

Location: The US

Objectives: Build a relevant business network and attract
company awareness on LinkedIn, get qualified leads for
further sales processing
Target client profile creation

Maintaining LinkedIn content strategy

Creating content: texts and branded media

Posting on LinkedIn

Collecting ‘cold’ prospects list

Outreach scripts chain creation

Leads outreach from the CEO’s page
What we do:
Weekly post views on the average
300
Growth of Social Selling Index on
LinkedIn
36%
Contacts researched
1100
Contacts reached
16%
Potential leads
8
Results in 3 months:
Vladyslav Kovalchuk
CEO Valdis Logistics
“Our cooperation with Addlium has been lasting for half a
year. During this period, we have made significant progress in
developing my LinkedIn network and attracting new clients
for my freight brokerage business.

Addlium provided me with a clear plan for content marketing
and built an excellent lead generation process.”
addlium.com
enquiries@addlium.com
We are on LinkedIn
We are on Сlutch
Let’s add a social
selling approach
to your business!
Book a consultation
+38 063 240 41 90

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Addlium Presentation.pdf

  • 1. That Generates Qualified Marketing and Sales Leads Implementing Social Selling Approach for B2B
  • 2. What We Provide ICP Research Deep Industry Expertise in IT, Logistics, Manufacturing and others Full LinkedIn Content Marketing Support Dedicated Lead Generation Team addlium.com
  • 3. Addlium Background 15+ years of experience in marketing & sales 9 successful projects in the past 3 months 10+ years in the B2B market 98% of satisfied clients addlium.com
  • 4. Add Value | Content Marketing Unleash your strengths and expertise to your target audience with correct communication strategy, and channels. At Addlium, we make your messages delivered to the right people on social media to accelerate your brand recognition and lead generation process. addlium.com
  • 5. Industry authority Audience retention Brand awareness Social Selling Additionally, we can boost your posts with LinkedIn Ads to drive more impressions and clicks for your business page or run dedicated campaigns depending on objectives. Preparing content strategy and plan Writing texts Making visuals Posting on social media Supporting your content team What tasks we solve: What values you get: addlium.com
  • 6. Results you can get in 3 months per 1 profile*: What’s included: From 8 posts monthly Diverse content types: Branded visual support: Product & service reviews Expert & info posts Industry news Reposts Banners PDF flyers Videos *considering complex social selling and the involvement of the client in the process of inviting contacts to follow business page addlium.com Target organic followers 150+ Target organic impressions 3k+ For business page Average weekly profile views 150+ Average weekly profile search appearances 3k+ For personal page
  • 7. Add Profit | Lead Generation 830 million people from 200+ countries use LinkedIn daily for business purposes. Your future clients and partners are definitely there. Delegate top-of-funnel sales activities to the Addlium team and boost your sales. Take more time for further processing of already interested prospects and be a step closer to making profitable deals. In addition, we can support your LinkedIn lead generation with the customised email campaigns. addlium.com
  • 8. Additionally, we can boost your personal LinkedIn page and drive its engagement through liking and commenting on relevant posts. Creating and constantly updating the outbound database of pre-qualified leads Validating selected contacts Sending personalised outreach messages and emails Notifying you about ‘hot’ leads What tasks we solve: addlium.com Active network on LinkedIn Individual top of funnel sales strategy Qualified leads More deals What values you get:
  • 9. Monthly prospects processed 500+ Average contact list conversion rate 32% Weekly latest post impressions on your personal page 250+ Weeks average time till the first lead 3 Results you can get in 6 months: What’s included: Relevant contacts database Weekly reporting & statistics Customised outreach scripts Calls and meetings arrangement *considering complex social selling addlium.com
  • 10. Branded Cover Banner Headline Hashtags Contact Information About Section Skills Interests Recommendations Experience What you get done for your LinkedIn personal profile: addlium.com
  • 11. Branded Cover Banner Company Info & Contact Sections Custom LinkedIn Company URL Page Hashtags Relevant Specialties What you get done for your LinkedIn business page: addlium.com *If you do not purchase these services we still guide you through the optimisation process of your LinkedIn company page and/or personal page.
  • 12. addlium.com The Process Onboarding & Discovery Introduction Call Accessing Client’s Resources Market Research ICP Research Lead Generation Page Creation/Optimisation Contact Database Collection Preparing Scripts Prospects Outreach Outbound Page Activity Inbound Page Activity Weekly Reporting (incl. full name current position, email, LinkedIn URL) (Invite, Proposal, Calls Arrangements, Follow-up 1, Follow-up 2 and others) (liking, commenting) (liking, commenting) Email Campaigns + Preparing Scripts Setting up Multistage Campaigns Relevant Database Creation Prospects Outreach Email Warming up Paid Promotion: Setting up Audiences Running Campaigns + Content Marketing Content Strategy and Plan Agreement Content Сreation Posting (texts and visuals)
  • 14. Cases & Testimonials SSOIF Content Marketing Industry: Import/Export, Customs Clearance Location: The UK Objectives: Drive brand awareness and followers to the new company and service Maintaining content strategy Creating content: texts and branded media Posting on LinkedIn + crossposting on Facebook Paid promotions What we do: Organic page followers 200+ Page views 500+ Impressions to the posts 28k+ Results in 3 months: Peter Draper Director SSO Logistics Ltd “As our business has grown, so has the time constraints to keep promoting our various activities. I decided to try Addlium to manage our social media promotions over two companies, all posts are authorised before posting, so they are 100 % accurate. Our partnership with Addlium saved up to 20% of the time our business development team spent on running LinkedIn and Facebook.” addlium.com
  • 15. Valdis Logistics Content Marketing & Lead Generation Industry: Logistics, Freight Brokerage Location: The US Objectives: Build a relevant business network and attract company awareness on LinkedIn, get qualified leads for further sales processing Target client profile creation Maintaining LinkedIn content strategy Creating content: texts and branded media Posting on LinkedIn Collecting ‘cold’ prospects list Outreach scripts chain creation Leads outreach from the CEO’s page What we do: Weekly post views on the average 300 Growth of Social Selling Index on LinkedIn 36% Contacts researched 1100 Contacts reached 16% Potential leads 8 Results in 3 months: Vladyslav Kovalchuk CEO Valdis Logistics “Our cooperation with Addlium has been lasting for half a year. During this period, we have made significant progress in developing my LinkedIn network and attracting new clients for my freight brokerage business. Addlium provided me with a clear plan for content marketing and built an excellent lead generation process.” addlium.com
  • 16. enquiries@addlium.com We are on LinkedIn We are on Сlutch Let’s add a social selling approach to your business! Book a consultation +38 063 240 41 90