Did you know that artificial intelligence is revolutionizing the way businesses operate? The latest AI innovations from iovox related to phone calls and speech technology are bringing great benefits to forward-thinking companies. Please enjoy this webinar with iovox co-founder and CEO, Ryan Gallagher, and Director of Product, Ella Wu, where they will demystify the use of topic modeling and conversational AI. They also show you how real companies are leveraging these technologies to increase revenue and enhance service quality. The results are impressive. #Webinar #LiveWebinar #SpeechAnalytics #OnlineMarketplaces #CallTracking #CallData #ConversationIntelligence #VoiceFirst #BusinessAnalytics #ConversationAnalysis #BusinessMarketingTools #Hiring #HiringNow

1. We will begin momentarily
Welcome

2. Best Practices
& Strategies
Achieving Revenue Growth With AI
18 April 2023

3. Ryan is the CEO & Founder of
iovox. He has 25 years of
industry experience & an
engineering background, having
worked for some of the largest
companies worldwide.
RYAN GALLAGHER
CEO & Founder
Ella has been the Director of
Product at iovox for the past 5
years. She has 11 years UI/UX
experience, global product
responsibility, & is a member of
global iovox management team.
ELLA WU
Director of Product
Today's
Speakers

4. A brief primer on iovox AI Safety & Ethics Guidelines
Turning Data into New Sales
The Big Data Picture
& our global work in the
auto marketplaces industry
What we will cover today
How enterprises can see
trends of all their call data
“Rules of the Road” when
contemplating AI in your business
How companies are turning
individual calls into new revenue

5. iovox is a leading call
tracking & conversation
analytics company
2007
400+
100+ Established
Customers
Countries
Our purpose is to provide truthful
& actionable information to
businesses of all sizes

6. iovox
Trusted by brands worldwide

7. iovox Insights
A conversational AI service that reveals
the truth about businesses by converting
phone calls to text that can be searched &
analyzed using AI & machine learning.

8. AI Safety & Ethics Guidelines

9. Seriously! What is AI?

10. Terms What is NLP & NER?
What is an AI model & where does Machine Learning
fit in?
Unsupervised learning, Supervised learning &
Reinforcement learning
Transparency?

11. • Ensure AI solution only used within “your data set” (vs shared publicly)
• iovox AI tools never share your company’s data
• Do not blend content with public data in shared systems
• Check data privacy laws in your region
• Be transparent with customers re: usage
Customer Privacy

12. • Garbage in > garbage out
• AI can’t detect if something is factually inaccurate
• Be mindful of data sources you put into system for analysis if making important
business decisions based on outcomes
• AI can take time to “tune” & evolve
• iovox AI relies on transcribed calls, which to be accurate, require high quality recordings
Prioritize Accuracy

13. • Big Data is overwhelming
• Without triggered events & highlights it is almost useless
• We use our platform to dig through that data & bring what you need to be aware of:
• Email alerts
• SMS Alerts
• Scheduled reports
• CRM integrations
• Web Callbacks
Needle in a Haystack

14. 4 Steps to Making AI Work For You

15. Step 1: Collect Your Data

16. Step 2: Get a baseline of your call data
.

17. Step 3: Pick high impact areas for greater analysis

18. +1 263 296 0132
01/01/2023 15:03:00
Spanish Wells, WA (USA)
First time caller
Caller details
• Buyer
• Mortgage buyer
• Market appraisal discussed
• Financial services discussed
Insights triggered
Agent: Good morning, how can I help you
today?
Caller: Hi there, I wondered if you could
help, we’re looking to sell our house and
we want to arrange for someone to come
and value our home…
Transcript
Step 4: Analysis

19. Benefits
Seeing what calls are about
Training your staff

20. Real World Examples

21. Using iovox
Insights a
Marketplace
increased a single
customer brand’s
revenue by...
...so were able to
significantly
monetize this
previously missing
value.
$4.9 mil

22. Insights
A conversational AI service
that reveals the truth
about businesses by
converting phone calls to
text that can be searched
& analyzed using AI &
machine learning.

23. not just that a
call was made!
Understand what
happens on a phone
call...

24. Maximize lead
value!
Automatic triggers
place missed
opportunities in
existing/new
workflows.

25. Create rules!
Use AI & machine
learning to spot
trends & call
outcomes.

26. Easy search
functionality!
Make conversations
as searchable as
email & text.

27. Know why &
how calls are
handled!
Increase sampled
calls for quality
assurance.

28. How iovox unlocked missing revenue.
PARTNER
Property marketplace
used Insights for leading
Agency with 60 offices.
OBJECTIVE
Focus to understand
missed monetization
opportunities within
financial services & seller
leads.
RESULTS
Results lead to increase
in revenue by $4.9mil.
Marketplace increased
MRR from Agency Group
by 33%.
OUTCOME
Agency to push Insights
out beyond marketplace
traffic enabling further
value & Monthly
Recurring Revenue.

29. Recapturing lost opportunities.
CALLS
All applicant calls
captured by iovox.
INSIGHTS
AI-based analysis
determines where
opportunities were
missed.
RESULTS
Email automatically
generated with
opportunity details.
OPPORTUNITY
OPPORTUNITY
RECAPTURED.

30. Calls captured by
iovox
AI analysis for
missed opportunities
Opportunity details
emailed
OPPORTUNITY
RECAPTURED
Was the applicant asked if they
had a property to sell or let?
What percentage of calls
actually have a property to
sell/let and what’s captured?
iovox AI call listening
BENCHMARKS & CONVERSION RATES

31. Calls captured by
iovox
AI analysis for
missed opportunities
Opportunity details
emailed
OPPORTUNITY
RECAPTURED
Was the applicant asked if they
required a mortgage?
What percentage of calls
required a mortgage?
iovox AI call listening
BENCHMARKS & CONVERSION RATES

32. How iovox helps other industries
Auto Marketplace
discovered dealers
mishandling high value
calls (cash buyers) &
losing opportunities for
new sales due to poor call
handling quality.
Led to immediate
retraining.
Insurance company
missing out on cross-policy
sales due to lack of proper
data capture. Mentions of
other policy types
overlooked during primary
call. Retraining for agents
& remarketing
opportunity for existing
leads.
Healthcare company
closing rates for new
appointments varied 45-
95%. Able to identify best
practices & retrain lower
performing locations.
Discovered agents
recommended competing
products on Amazon vs.
selling directly.
Financial services, for
regulatory compliance,
call recording &
transcriptions are very
important.
AI data redaction
enables safe storage of
call data without
personally identifiable
information included.

33. How to use iovox Insights
DEDICATED NUMBERS
Utilize a unique phone
number on each
channel.
DYNAMIC NUMBERS
Utilize a pool of numbers
to allocated to ad
groups, keywords or
unique web visitors.
WEBCALLBACK
Allows web
visitors to request
a call back.
WEBCONNECT
Initiate a call from
your website.

34. iovox Insights benefits
Low Cost
Highly accurate 100%
call sampling with no
labor costs, cents per
call.
New opportunities
No new leads needed
to discover new
opportunities for
growth.
ROI improvement
Creating more value
with current
marketing spend.
Improve outcomes
Know what’s
happening in your
business & can take
corrective steps
immediately.

35. Special
Free Offer
Share 1000 of your recorded calls & iovox
will do a free analysis.
No strings attached.
email: webinars@iovox.com

36. Q&A
18 April 2023

37. Thank you
www.iovox.com
webinars@iovox.com