The document promotes a company called AccessUp that helps technology companies enter the large US market. It outlines opportunities in the US market but also challenges, such as the expense of gaining attention from decision makers. AccessUp offers a relationship-based approach starting with informal advice and potentially leading to market validation and partnership where they become the US partner. Their experience includes successfully selling new technologies in Silicon Valley.

2. LIMITLESS GROWTH
FOR YOUR BUSINESS

3. !
!
THE TIME IS RIGHT.
ELEVATE YOUR SUCCESS TO THE GLOBAL STAGE.
!
!

4. OPPORTUNITY
The US is the world’s largest, most diverse and open
market for technology. Even one sub-category can
present a tremendous opportunity for a new
technology. For example, only the market for
customer service-oriented CRM’s is $4.5B per year.
!
If your local market has delivered repeatable,
impressive growth, it shows that you understand your
clients and have an exciting future.
!
The truth is that your local clients are similar to many
companies in the US. And your achievements and
entrepreneurial skills already put you on par with the
top tier of entrepreneurs in the US.
ENTER THE HUB
OF TECHNOLOGY

5. CHALLENGES
The challenges are real.
!
BEFORE YOU SELL, YOU MUST EXPLORE
And that is a skill in itself. Silicon Valley knows that just
hiring a VP Sales and a team of salespeople can easily
burn through $2M, with little results. First identify which
market has an immediate, burning need that only you
can satisfy.
!
!
GAINING THE ATTENTION OF DECISION MAKERS
IS EXPENSIVE
Phone, email, webinars, conferences: every channel
is full of offers. Everyone, including your competitors,
is investing to reach the same decision makers.
For example, eight years ago Salesforce.com had to
invest over $10,000 to acquire a single customer for a
subscription of $50/month. Google AdWords typically
cost several times their equivalents in other countries.
!

6. SUCCESS TOGETHER
RELATIONSHIP
We believe that the most powerful force in business
is trust. From the first meeting, we are happy to
provide advice and support on an informal basis, in
the knowledge that you will reciprocate at some point
in the future.
!
MARKET VALIDATION
We take our relationship to the next level and create
a plan for entering the US. Everything we do revolves
around a simple question: “Will this sell?” As serial B2B
technology entrepreneurs, we know what to look for.
This is done on a cash basis and lasts a few months.
$
!
PARTNERSHIP
If both sides are excited to move forward together,
we become the US partner for the company.
Our compensation becomes a blend of percentage - in
revenue or equity - and cash.
%
$
%

7. ENTREPRENEURS
!
WHAT IT TAKES TO SELL A NEW TECHNOLOGY
AccessUp adds over 24 years of experience in Silicon
Valley to your team. Our Senior Partner, Andrei Stoica,
came to Stanford to study Electrical Engineering, then
became an entrepreneur. He founded two successful
B2B high-technology startups: the first was acquired for
$110MM in 2000 and the second grew from an idea to
$6MM annual revenue. It attained 80% gross margins
and an average of 90% annual growth three years in a
row when he cashed out in 2010.

8. GLOBAL
PORTUGUESE
2013
2011
2005
AccessUp’s Senior Partner, Andrei Stoica, has lived at
the intersection of technology, entrepreneurship and
globalization. He has lived in eight countries, speaks six
languages and has worked in environments as different
as India, Brazil, the US and Germany.
Andrei is a member of Germany’s Alexander von
Humboldt Foundation and has been acknowledged as
one of the top 20 engineers of his graduating class at
Stanford University.
GERMAN
1997
FRENCH
1990
ITALIAN/LATIN
1986
ENGLISH
1979
HEBREW
1976
!
Most recently, he moved back to San Francisco after
living for 3 years in São Paulo, Brazil.
ROMANIAN
1971

9. GET IN TOUCH
info@AccessUp.us
+1 650.353.7503