This document discusses traditional management is failing due to changes in the world, customers, and people. It introduces the concepts of hard power based on hierarchy and objectives versus soft power based on persuasion, credibility, and leadership. It argues the combination of hard and soft power, called smart power, is needed for effective management. The document then claims the author has years of experience practicing smart power and combining it with coaching methodologies can create leader-coaching for organizations seeking an alternative management style.