The International Copper Promotion Council (India) is the Indian arm of the International Copper Association, which promotes copper worldwide. The ICPCI focuses on promoting copper usage in building construction, sustainable electrical energy, appliances, and public health technology across India through research, commercialization of new technologies, and communication about copper's attributes. It has a team based in Mumbai and project associates across the country as part of its mission to advance understanding of copper's role in life, science, technology, and standards of living.