The document summarizes audience feedback from a questionnaire about a documentary. It shows that the questionnaire respondents were split evenly between male and female. Most respondents rated the documentary between 6-9 out of 10. All respondents agreed the documentary followed typical documentary conventions. However, the opening montage only grabbed about half the audiences' attention, suggesting an area for improvement.

1. 2) How effective is the combination
of your main products and ancillary
tasks?

2. Overall I believe our 3 pieces related extremely well and through our audience feed back, we found that even those who
answered our questionnaire established a brand identity between the 3 products.
Magazine Similar
colours
Documentary
The magazine article was named ‘Social networking-The truth
behind your obsessions’ this is the same name we gave to our
documentary, so immediately we see a sense continuity and brand
image. I deliberately kept the house style of the magazine to the
colours of the facebook logo and login and although we are
discussing social networking in general, we tend to focus on facebook
in more detail, and this is the reason why I choose to follow the
colours associated with facebook.
When producing the magazine, I wanted to include images
taken from the time line as this would strengthen the idea of
continuity however, the images turned out to be very pixelated
so I knew if I used these, it would make the article look amateur
and unprofessional so I therefore only used two smaller images
of the main interviewees, the rest of the images were taken
separately however, still linked with the documentary and
therefore we still got an idea of continuity. Images of the Ipad
and of apps was done deliberately to show how the internet is
easily accessible from many different types of technology
making it easier to access social networking sites to show how
it is becoming a part of every day life.

3. As well as this, I also included a pull quote taken from the
interview with Neil. This shows how both the documentary and
magazine are linked, also taking statistics which are used as a
cutaway in the documentary links the two pieces together.
I believe it is made to be very clear what it is our documentary is
promoting through our listing article, I also included, not just information
taken from the documentary but also opinions from us as producers
ourselves as to why we choose the topic we did to produce our
documentary on.
Similarly with the radio trailer, we cut snippets from the main interviews and vox pops to be used in the radio trailer, in
particular, the same quote that was used in the magazine article was used in the radio trailer so this emphasises the link
between the three. As the extracts we used were from the main interviews which picked out the most important and key
quotes allowing those who had watched the documentary and listened to the radio trailer would instantly recognize the
snippets, which is similar to the pull quote use in the article. Also, the time and date stated on the magazine article Tuesday
20th March 9:00pm on BBC2 is also read out in the radio trailer, again emphasising the link.
Same date that is shown on the
magazine is broadcasted on the radio
trailer
The headings used in the magazine are not only associated
with the content of the documentary but also to the radio trailer
as the radio trailer promotes the idea of gaining peoples
opinions of the riots as well as the facts which is similar to the
sex crimes section in the article which states facts and
statistics. This was done intentionally, to again link all three
media products together.
The radio trailer uses the same voice over as the documentary, however uses different music so in order to improve, we
could consider using the same music in both the radio trailer and documentary as this would create a better sense of brand
identity to keep everything consistent throughout all 3 products. However all in all I feel our ancillary tasks combine with our
documentary successfully. They all link and a clear brand identity is established. Both the magazine article and radio trailer
contain similar information which successfully promotes the documentary and grabs the audiences attention.

4. 3) What have you learnt from your
audience feed back?

5. In order to gain audience feedback we firstly carried out an questionnaire asking our classmates and peers who had been
through a similar process to rate and suggest any possible areas for improvements.
Are you m ale or fem ale?
We firstly began by establishing the sex of those who were 16
carrying out our questionnaire, as this would allow us to see if 14
the documentary may appeal to females more than males or 12
visa versa. 10
8
In this case, there is not much difference between the amount
6
and males and females which took part in the questionnaire,
4
therefore the data we collect should be fairly even and unbiased.
2
0
Male Female
How w ould you rate the documentary out of 10?
We then asked what our classmates would rate our documentary out
12 of 10. 10 been excellent and 1 being poor, as you can see from the
10
graph, the scores we got ranged from 6 to 9 with 8 been the highest
scorer. We knew our documentary wasn’t entirely perfect and the fact
8
we got no 10’s reinforces that there are areas for improvement and if
6 we were to produce a documentary again these areas would be
4
something we would need to consider. Regardless of this, we were
satisfied with the scores we achieved, nobody rated our work as poor
2 so its clear we were successful as first time documentary makers in
0 following the conventions and producing a documentary that was to a
One Tw o Three Four Five Six Seven Eight Nine Ten high standard.
Does our documentary follow typical conventions of a documentary?
As you can see from this graph, everyone who carried out our 30
questionnaire believed that we followed the typical codes and
25
conventions of a documentary, we were extremely satisfied with
this result as following the conventions of a documentary to make it 20
come across as professional was something we worked very hard 15
at to achieve. This also allows us to see that although no one rated 10
our documentary as excellent, it wasn’t due to the fact that we
5
hadn’t followed the conventions of a documentary correctly.
0
Yes No

6. Did the opening montage grab your attention?
From this graph we can see that perhaps the reasons why our
16
classmates did not rate our documentary as excellent, was not due
to the fact that we didn’t follow the conventions of a documentary,
14
but because we didn’t follow them to a high enough standard, for
12
instance although more people said the opening montage grabbed
10
their attention, 11 people did not, which is a significant amount of
8
people suggesting this is an area that would need improving if we
6
were to redo the documentary. Perhaps spending longer just
4
researching opening montages sequences in documentary, rather
2
than the entire documentary in general would of helped to make
0
Yes No this are more successful.
Is this a documentary that you w ould be interested in watching?
20
18
The majority of those we asked said our documentary is 16
14
something they would be interested in watching, despite the 12
fact that our target audience was parents of children who 10
may use social networking on a regular basis, it seems that 8
6
our documentary also attracted young adults and 4
teenagers. 2
0
Yes No
From this graph you can see that the majority of those who complete
Who do you think the 3 products are aimed at?
our questionnaire thought our 3 products were aimed at teenagers
25
whereas only a few people believed it was aimed at adults, this
20
suggests that if we were to re do the documentary, we would need to
either reconsider our target audience and do further research into the
15 target audience we want the documentary to be aimed at so that it
Series1 successfully appeals too them or perhaps broaden the target audience,
10
because the questionnaire was only completed by young adults and
teenagers, so this may not suggest that our target audience is
5
completely wrong, but it may mean that our documentary appeals to
0
teenagers as well as adults/parents because its something that they
Children Teenagers adults/parents Elderly/Grandparents
can relate too.

7. Does the magazine article follow typical conventions of a double page spread?
25
The majority of those who answered the questionnaire
believed our magazine followed the typical conventions you 20
would expect to see on a double page spread, this shows
that we successfully produced a double page which would 15
fit in with the radio times magazine we planned to publish it Series1
10
in.
5
0
Yes No
What would you rate the article out of 10?
10
9 Similar to when asked to rate the documentary out of 10,
8 we asked our audience to rate our article out of 10,
7 whereby 10 being excellent and 1 being poor. As you can
6 see, scores ranged from 6 to 10 with the highest been 7
5 Series1 and 8, suggesting that we produced high standard article.
4 We could possibly make certain improvements for
3
example, the layout of the article however overall we were
2
satisfied with the article we produced and this can be
1
shown through the high scores we achieve through our
0
One Two Three Four Five Six Seven Eight Nine Ten audience research.
Out of 10 what would you rate the radio trailer?
12
Finally we carried out the same question, however with our
radio trailer. We asked those who carried out our 10
questionnaire to rate our radio out of 10, whereby 10 being 8
excellent and 1 being poor. In this case, our scores ranged
from 5 to 10 so its fairly broad in terms of what people 6 Series1
rated our radio trailer. 4
2
0
One Two Three Four Five Six Seven Eight Nine Ten

8. Does the radio trailer and m agazine article prom ote the
docum entary w ell? From this graph, we can see that everyone who answered our
questionnaire believed our radio trailer and magazine promoted our
30
documentary well, which was the aim of both pieces. We were
25
therefore extremely satisfied with these results as it means we
20
produced pieces which our classmates believe were successful.
15
10
5
0
Yes No
A n s we r s
Do you feel there is a brand identity betw een the 3 products?
30
Similarly, everyone who answered our questionnaire could
Amount of people asked
25
see a brand identity between our 3 products, this is important
20
as it suggest continuity between products which you would
find in professional pieces. Again, we were satisfied with 15
these results as it suggests our classmates believe we were 10
successful in producing 3 pieces that are attractive, follow 5
conventions and follow a brand identity. 0
Yes No
Answ ers
Overall, from our audience research questionnaire we found that our 3 pieces were successful and also gained constructive criticism
which we would take into account if we were to redo or make another documentary. An example of this being the target audience as
it seemed to appeal to teenagers when we set our actual target audience was set to adults/parents. As well as this people
suggested ways to improve our magazine, i.e. the layout. Other than the suggested minor tweaks which could be made to all 3
products, we were overall satisfied with the feedback we got from out class mates, especially as they were familiar with the process
we had been through in creating the pieces.