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A COMPLETE GUIDE TO
UNDERSTANDING
TWITTER HASHTAGS
8/29/2013 www.writeawriting.com
 Twitter has always been difficult to get to grips
with for newbie users.
 Read more about Twitter at
http://www.writeawriting.com/social-media/how-to-
get-started-with-twitter-as-power-user/
 People usually point towards their inability to
understand those strange # symbols.
8/29/2013 www.writeawriting.com
WHAT IS A
HASHTAG?
 A hashtag can be any keyword provided it has the
# symbol attached to it.
 Twitter uses Hashtags to compile tweets into a
topic, which can then be viewed with the help of
these hashtags.
 Let’s say for example that you see a Hashtag like
the following on Twitter:#HarryPotter
 Read more about social media at
http://www.writeawriting.com/social-media/complete-
guide-understanding-twitter-hashtags/
8/29/2013 www.writeawriting.com
HOW DOES HASHTAGS HELP
EXACTLY?
 One of the major advantages of having hashtags
on social media networks (including Twitter) is to
make sense of all the information that’s been
broadcasted.
 With so much noise and information, it can get
mighty tricky to find something that you’re
looking for.
 For more details, see the following link.
http://www.writeawriting.com/social-media/how-to-
get-started-with-twitter-as-power-user/
8/29/2013 www.writeawriting.com
HOW DO YOU CREATE
A HASHTAG ON
TWITTER?
 Follow the following rules.
 Put the # symbol at the beginning of your desired word.
So if you want to create a hashtag
 You can’t have spacing in between the words. No matter
how long the phrase is, it must all be without spacing.
 Try to make a hashtag that’s not being used before.
 Check the following link for more detail about
social media presence.
http://www.writeawriting.com/social-media/social-
media-presence/
8/29/2013 www.writeawriting.com
TIPS TO GET THE MOST OUT OF
HASHTAGS
KEEP YOUR HASHTAGS UNIQUE
 As already stated, Hashtags should be checked to
see if they are unique and fresh.
 Having a new hashtag will help you gather relevant
and targeted people to a conversation
8/29/2013 www.writeawriting.com
KEEP AN EYE ON
YOUR HASHTAGS
 Always keep monitoring your hashtag. There have
been a lot of controversies with Twitter hashtags
especially when they can be ‘hi-jacked’ so easily by
anyone.
 Read more about Twitter at
http://www.writeawriting.com/social-media/how-to-
get-started-with-twitter-as-power-user/
8/29/2013 www.writeawriting.com
TALK ABOUT YOUR
HASHTAG OFFLINE
 It is important that you communicate and promote
the hashtags you create away from the online
world.
 For examples, Check the following link.
http://www.writeawriting.com/social-media/complete-
guide-understanding-twitter-hashtags/
8/29/2013 www.writeawriting.com
KEEP YOUR HASHTAG
SIMPLE AND SHORT
 Long-tail keywords as hashtags are never a good
idea.
 Twitter already has a limit on the characters
(140) you can have for a tweet.
8/29/2013 www.writeawriting.com
USE THIRD PART
HASHTAG INSIGHT
TOOLS
 There are a number of handy Twitter hashtag
tools that can be used to allow for easy trackingof
trends and conversations for the purpose of
market intelligence and competitor analysis.
 Such tools give you a great insight on the
hashtags being used on Twitter and how much of a
buzz they are generating.
8/29/2013 www.writeawriting.com
USE THIRD PART HASHTAG INSIGHT TOOLS
 There are a number of handy Twitter hashtag
tools that can be used to allow for easy trackingof
trends and conversations for the purpose of
market intelligence and competitor analysis
 Such tools give you a great insight on the
hashtags being used on Twitter and how much of a
buzz they are generating.
8/29/2013 www.writeawriting.com
 And if you have a twitter tip that is related to
hashtags, then do share it with us and the WaW
community through the comments area.
http://www.writeawriting.com
8/29/2013 www.writeawriting.com

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A Guide To Understanding Twitter Hashtags

  • 1. A COMPLETE GUIDE TO UNDERSTANDING TWITTER HASHTAGS 8/29/2013 www.writeawriting.com
  • 2.  Twitter has always been difficult to get to grips with for newbie users.  Read more about Twitter at http://www.writeawriting.com/social-media/how-to- get-started-with-twitter-as-power-user/  People usually point towards their inability to understand those strange # symbols. 8/29/2013 www.writeawriting.com
  • 3. WHAT IS A HASHTAG?  A hashtag can be any keyword provided it has the # symbol attached to it.  Twitter uses Hashtags to compile tweets into a topic, which can then be viewed with the help of these hashtags.  Let’s say for example that you see a Hashtag like the following on Twitter:#HarryPotter  Read more about social media at http://www.writeawriting.com/social-media/complete- guide-understanding-twitter-hashtags/ 8/29/2013 www.writeawriting.com
  • 4. HOW DOES HASHTAGS HELP EXACTLY?  One of the major advantages of having hashtags on social media networks (including Twitter) is to make sense of all the information that’s been broadcasted.  With so much noise and information, it can get mighty tricky to find something that you’re looking for.  For more details, see the following link. http://www.writeawriting.com/social-media/how-to- get-started-with-twitter-as-power-user/ 8/29/2013 www.writeawriting.com
  • 5. HOW DO YOU CREATE A HASHTAG ON TWITTER?  Follow the following rules.  Put the # symbol at the beginning of your desired word. So if you want to create a hashtag  You can’t have spacing in between the words. No matter how long the phrase is, it must all be without spacing.  Try to make a hashtag that’s not being used before.  Check the following link for more detail about social media presence. http://www.writeawriting.com/social-media/social- media-presence/ 8/29/2013 www.writeawriting.com
  • 6. TIPS TO GET THE MOST OUT OF HASHTAGS KEEP YOUR HASHTAGS UNIQUE  As already stated, Hashtags should be checked to see if they are unique and fresh.  Having a new hashtag will help you gather relevant and targeted people to a conversation 8/29/2013 www.writeawriting.com
  • 7. KEEP AN EYE ON YOUR HASHTAGS  Always keep monitoring your hashtag. There have been a lot of controversies with Twitter hashtags especially when they can be ‘hi-jacked’ so easily by anyone.  Read more about Twitter at http://www.writeawriting.com/social-media/how-to- get-started-with-twitter-as-power-user/ 8/29/2013 www.writeawriting.com
  • 8. TALK ABOUT YOUR HASHTAG OFFLINE  It is important that you communicate and promote the hashtags you create away from the online world.  For examples, Check the following link. http://www.writeawriting.com/social-media/complete- guide-understanding-twitter-hashtags/ 8/29/2013 www.writeawriting.com
  • 9. KEEP YOUR HASHTAG SIMPLE AND SHORT  Long-tail keywords as hashtags are never a good idea.  Twitter already has a limit on the characters (140) you can have for a tweet. 8/29/2013 www.writeawriting.com
  • 10. USE THIRD PART HASHTAG INSIGHT TOOLS  There are a number of handy Twitter hashtag tools that can be used to allow for easy trackingof trends and conversations for the purpose of market intelligence and competitor analysis.  Such tools give you a great insight on the hashtags being used on Twitter and how much of a buzz they are generating. 8/29/2013 www.writeawriting.com
  • 11. USE THIRD PART HASHTAG INSIGHT TOOLS  There are a number of handy Twitter hashtag tools that can be used to allow for easy trackingof trends and conversations for the purpose of market intelligence and competitor analysis  Such tools give you a great insight on the hashtags being used on Twitter and how much of a buzz they are generating. 8/29/2013 www.writeawriting.com
  • 12.  And if you have a twitter tip that is related to hashtags, then do share it with us and the WaW community through the comments area. http://www.writeawriting.com 8/29/2013 www.writeawriting.com