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9 MARKETING
ACTIVITIES FOR
SMALL BUDGETS
HandyMarketingTools.com
1. CONTENT IS STILL KING
Create your own content – it’s free!
Google loves new content.
Establish your subject matter expertise.
2. VIDEOS ARE THE NEW TREND
People turn to videos for quick
knowledge
Your mobile phone is all you need
Find a local student to help
3. MARKETERS USE SOCIAL MEDIA
Participate in Facebook, Twitter, LinkedIn, Blogs, YouTube….
4. USE EXISTING CONTENT
Write a white paper
Use the content for:
 online ads
 blogs
 web content
 articles
5. OBTAIN REFERRALS
Ask for referrals from existing
customers
Put referrals on website
This is one of the most effective ways
to convince prospects to go with you
6. BECOME A GUEST AUTHOR
Locate popular blogs in your field
Sign up to write a blog
Blogs will establish you as an expert
You should get increased traffic on your site
7. SPEAK AT EVENTS
 Events increases awareness in business community
 It’s an easy way to obtain new customers
 Find conference requirements; write a biography
and create your pitch.
 Partner with other companies or be a part of a panel
8. OPTIMIZE YOUR WEBSITE
Search Engine Optimization is rated
as the most effective method of being
found
Stick with your SEO efforts on a daily
basis
Remember to keep your content
relevant and use keywords that are
important to your target audience
9. CREATE BUSINESS CARDS
You can get free business cards from
several online companies
Attend free networking events in your
area and hand your cards to everyone
you meet
HAVE FUN! THANK YOU.
HandyMarketingTools.com

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9 Marketing Activities for Small Budgets

  • 1. 9 MARKETING ACTIVITIES FOR SMALL BUDGETS HandyMarketingTools.com
  • 2. 1. CONTENT IS STILL KING Create your own content – it’s free! Google loves new content. Establish your subject matter expertise.
  • 3. 2. VIDEOS ARE THE NEW TREND People turn to videos for quick knowledge Your mobile phone is all you need Find a local student to help
  • 4. 3. MARKETERS USE SOCIAL MEDIA Participate in Facebook, Twitter, LinkedIn, Blogs, YouTube….
  • 5. 4. USE EXISTING CONTENT Write a white paper Use the content for:  online ads  blogs  web content  articles
  • 6. 5. OBTAIN REFERRALS Ask for referrals from existing customers Put referrals on website This is one of the most effective ways to convince prospects to go with you
  • 7. 6. BECOME A GUEST AUTHOR Locate popular blogs in your field Sign up to write a blog Blogs will establish you as an expert You should get increased traffic on your site
  • 8. 7. SPEAK AT EVENTS  Events increases awareness in business community  It’s an easy way to obtain new customers  Find conference requirements; write a biography and create your pitch.  Partner with other companies or be a part of a panel
  • 9. 8. OPTIMIZE YOUR WEBSITE Search Engine Optimization is rated as the most effective method of being found Stick with your SEO efforts on a daily basis Remember to keep your content relevant and use keywords that are important to your target audience
  • 10. 9. CREATE BUSINESS CARDS You can get free business cards from several online companies Attend free networking events in your area and hand your cards to everyone you meet
  • 11. HAVE FUN! THANK YOU. HandyMarketingTools.com