The document discusses the evolution and importance of design trends, particularly highlighting Google's Material Design launched in 2014, which focuses on 3D elements and user-friendly interfaces. It also emphasizes the significance of flat design, card layouts, bold typography, animations, cinema graphs, and responsive design in improving user experience, especially on mobile devices. Overall, these trends reflect a shift towards minimalistic and engaging web designs that enhance usability and accessibility.

2. It is a design language that was developed by Google in 2014. It was less popular at that
time but now in 2016 it is turning out as an important design trend to watch out for.
Material design is based on 3D and focuses on dynamism. Google’s Android
applications like Gmail, YouTube, and Google Docs etc. are some examples. It makes
grid-based layouts, responsive animations and transitions, and depth effects for a user
friendly interface.

3. Most of the websites now-a-days
are being launched with a flat
design as it is very easy to read on
mobile devices. Flat design is a
minimalistic design which
minimizes distractions and
increases usability. Even Google is
a great example of flat design.

4. Card Layouts
In 2016, card layout designs have become more popular because they present
information in bite-sized chunks perfect for scanning. It enhances the design by
adding functionality and provides website a user friendly interface. Pinterest is one
of the example of card layout design.

5. Bold Typography
Bold typography plays a very important role in attracting user’s attention. It also
helps to improve the overall design of website. Serif and hand written typography
are most trending designs in 2016.

6. Animations
Animations on websites are becoming trendier these days. Parallax scrolling
effect or pop-up notifications can be used as an interaction tool to attract more
users. Properly used animations surely enhance user experience.

7. Use of Cinema Graphs
A cinema graph is another example of 2016 popular trends. Cinema graphs
are still photographs wherein a minor movement occurs repeatedly. A
moving image explains much more than a still image and it consumes lesser
bandwidth than a video.

8. Responsive Design
The number of mobile users is increasing day by day. It is more than likely that
most of the users will browse your website on the mobile devices than browsing it
on a laptop or desktop. Responsive web designs are becoming a necessity and a
must for your website. It will also help increase search engine ranking of your
website.

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