The document outlines a mobile marketing course presented by Nguyen Anh Duc from Nakitech Corp. The course covers various aspects of mobile marketing, including mobile advertising, campaigns, SMS/MMS, mobile web, apps, and trends. It is comprised of 11 modules that will teach attendees how to design for mobile, set up mobile ad campaigns, and launch SMS campaigns. Mobile marketing has evolved beyond just SMS/calls and now includes techniques like mobile search, apps, and proximity marketing using technologies like beacons.