Looking for some event planning inspiration? We've put together a list of 7 great reads for event organizers that are sure to spark some creativity as you plan your next big event.
2. As event organizers, we know that event planning is a continually
growing and changing line of work. We need to be constantly learning so
we are capable of evolving along with the business of planning events.
To help you out, we’ve put together a list of must-reads for event
organizers.
3. Confessions of an Event Planner by Judy Allen
Event-planning rock star Judy Allen has put together a
helpful and engaging book about real-life event planning
shenanigans, made useful by her funny analysis of what not
to do when planning events.
It shows a great variety of clients, locations and types of
events, so there is a take-away lesson no matter what kind
of event planning you do.
4. How to Win Friends and Influence People
by Dale Carnegie
This book, though not specific to event planning, is
essential for event organizers.
The principles in this classic book are time-tested (the book
has been around for over sixty years!) and is still applicable
in almost every setting today.
For event planners who need to learn how to handle
people, this book is a necessary resource.
5. Speak Like Churchill, Stand Like Lincoln by James C.
Humes
Whether you’re presenting new ideas to your team or trying
to land a big sponsor, knowing the art of captivating the
attention of your audience is a vital one.
This book by James C. Humes is a great read on how to
take lessons from some of the greatest public speakers of
all time and apply them in your professional life now.
6. Reflections of a Successful Wallflower: Lessons in
Business; Lessons in Life by Andrea Michaels
This semi-autobiographical book by special events expert
Andrea Michaels is a funny, laugh-out-loud book that also
contains valuable, practical event planning lessons.
Michaels has won over fifty awards over the course of her
event planning career, so her experiences are relevant and
her advice is something to take to heart.
7. Into the Heart of Meetings: Basic Principles of Meeting
Design by Mike van der Vijyer
Meetings have the potential to be inspiring and productive,
or boring and a waste of time.
This book explores how to take a meeting and turn it into a
tool that is functional and useful every time.
Knowing how to have an effective meeting comes in handy
when you’re trying to land a sponsor or planning your next
ground-breaking event.
8. Brains on Fire: Igniting Powerful, Sustainable, Word of
Mouth Movements by Robbin Phillips
Robbin Phillips brings to light some concrete and actionable
information about how use word of mouth to perpetuate
your brand.
This book gives you the tools you need to harness the
power of word of mouth for the benefit of your company or
event.
9. The Accidental Creative: How to Be Brilliant at a
Moment's Notice by Todd Henry
Ever feel like your creativity is sporadic and hard to control?
This book by Todd Henry teaches you how to gain control
of your creativity, so you can produce inspired ideas when
you need them.
Think of your creativity as a muscle; this book teaches you
how to keep in in shape so you can use it whenever you
need to.
As an event organizer, you know how vital creativity is to
putting together a great event.
10. Grab a book and get reading! There’s always new information and
helpful techniques that can help you as an event organizer.