This ppt helps you to communicate effectively. There are 7 C's of communication which you must know for good communication.

1. Engineering College Ajmer
“7 C’sof EffectiveCommunication”
Presented by- Prakhar Sharma (23CS83), Neeraj Kumar Paliwal (23CS79),
Sanyam Agrawal (23CS104)

2. “Introduction”
When We talk about “ Effective Communication” one thing that comes
in mind, what are the basic principles of “effective communication”?
• These principles tell us how our message can become effective for
our target group.
• These principles also tell about the style and importance of the
message. These principles are commonly known as 7 C’s of effective
communication.

3. “The Seven C’s of Effective Communication”

4. 1.Completeness
Completeness means that the reciever of our message should
completely understand the message in every aspect, there should
be no confusion or questions in receiver’s mind .

5. 2.Conciseness
• Conciseness means conveying the message by using smallest
words. A concise message saves the time and expenses for both
the parties.
How to achieve conciseness?
• Avoid wordy expressions.
• Include only relevant material.
• Avoid unnecessary repetition.

6. 3.Consideration
Consideration means – To consider the receiver’s Interest/Intention.
• It is very important in effective communication while writing a
message we should always keep in mind our target group.
Ways to indicate consideration-
 Focus on “you” instead of “I” or “We”
 Show audience benefit or interest of the receiver
 Emphasize positive, pleasant facts.

7. 4.Concreteness
It means that message should be specific instead of general.
Misunderstanding of words creates problems for both parties
(sender and receiver).
How to achieve Concreteness?
 Use specific facts and figures
 Choose image building words e.g General He is very intelligent
student of class and stood first in the class.

8. 5. Clarity
Accuracy is the purpose of clarity. In effective communication,
message should be very much clear, so that the reader can
understand it easily. We should always choose precise, familiar and
easy words.

9. 6.Courtesy
Our message should be polite, friendly, professional, open and
honest. We have to think about our message from the recipient’s
point of view and we are empathetic towards their needs. This will
help us to deliver the message in a way that’s easy to understand.

10. 7.Correctness
Ensure that the information is free from grammatical and spelling
errors. Message must be perfect mechanically and grammatically.