The document provides 7 tips for building an effective support center: 1) Use subtle support signups and toggled categories with short titles and keywords. 2) Promote a prominent search box categorized by need. 3) Include a well-placed search bar, clear color-coded categories, and further help options. 4) Opt for minimal navigation and breathable white space with a prominent search box. 5) Employ simple icons and topics organized in a clear manner. 6) Anticipate the needs of newbies and busy people with good mixed content. 7) Incorporate clear breadcrumbs and instant translation using natural, first-person language.

1. (in no particular order)

2. The best support centers
are intuitive, guided and
simple.

3. You can do it too.
They make it easy for
customers to get in and
get out with an answer,
just like they want.

4. Just be sure to learn from
the champs.
Say goodbye to the terrible,
horrible, no good very bad
support journey with these 7
awesome help centers

6. Subtle support signup
Toggled categories
Short titles with main
keywords only

7. 2

8. Prominent search box
Categorized by
need/motivation
One click to
frequent questions
Real time
wait estimate

9. 3

10. Well placed search bar
Clear color coded
categories
Further help, in case
you still need it

11. 4

12. Minimal navigation
options
Breathable
white space
Prominent search box
Intro videos everyone needs

13. 5

14. Simple icons
Organized by
topics

15. 6

16. Anticipates
newbies
Anticipates
busy people
Good content
Mix

17. 7

18. Clear
breadcrumbs
Instant
translation
Natural, 1st person language

19. Want more tips on building a killer
support center?
Get them here
There’s a lot more where that came from.

20. More than 30,000 organizations are using Kayako everyday to
support millions of customers.