10 real-world tips for building relationships and closing more on LinkedInMicrosoft
The document provides 10 tips for using LinkedIn effectively for social selling and sales productivity. It recommends establishing a solid company LinkedIn page, using features like the "who's viewed your profile" to start conversations, and leveraging LinkedIn groups, @mentions and InMail messages. It also suggests applying the 4-1-1 content sharing rule and getting other employees involved to build personal brands and share relevant content.
Social Networking for Job Seekers (short version)Bernie Borges
This document provides strategies for turbo charging your career through acquiring a triathlete mindset of setting goals, accountability, and developing skills. It emphasizes the importance of social networking on sites like LinkedIn, Facebook, and Twitter to build your personal brand and professional credibility. Key recommendations include completing your profiles, regularly updating statuses, seeking connections, and sharing your expertise online to expand your career opportunities and become an entrepreneur.
Small Business Marketing Strategies Successful Linkedin ProfilesLynn Brown
The document discusses the importance of having a complete LinkedIn profile for small businesses. It outlines 10 key components to include: a professional photo, detailed summary, work history, connections, testimonials, and participation in groups and answering questions. Having a filled out profile builds trust and credibility, and allows businesses to gain clients and connections through LinkedIn's professional network. The profile should highlight the business and owner as approachable and knowledgeable in their industry.
Content Marketing through Guest BloggingSatayender
This infographics discusses process for guest blogging, a content marketing strategy to reach your audience and generate exposure for your product or services
Which social media is right for your businessSam Borrett
This document provides guidance on developing an effective social media strategy for a business. It recommends determining the best social media platforms, setting up accounts on Facebook, Twitter, LinkedIn and Google Analytics, generating backlinks and engaging posts, encouraging word-of-mouth marketing through events, promoting content, managing spam, building search-optimized presences on major social media sites, and addressing other social media strategy topics like content marketing and reputation management.
When you think about brand marketing, which social platforms come to mind?
If you said Facebook, Instagram, and Twitter, you’ wouldn't be wrong, however, there’s another platform that’s often overlooked as a powerhouse selling machine: LinkedIn.
Here are four sure-fire ways to make your LinkedIn business networking account do double duty as a brand engagement channel.
This document provides tips for using LinkedIn effectively for business purposes. It discusses designing an impactful profile, focusing on achievements rather than job details. It also emphasizes that LinkedIn works through connections, and recommends connecting with as many contacts as possible while also cultivating deeper relationships. The document outlines strategies for open networking versus trusted partner networking and suggests a middle approach. It provides tips for using search, groups, status updates, testimonials and more to find potential clients and enhance one's professional profile on LinkedIn.
Social Selling uses social media to boost marketing and sales. Social sellers search for, select, listen to and interact potential prospects via social media. Social selling enables you to identify, speed up and/or grow your business.
10 real-world tips for building relationships and closing more on LinkedInMicrosoft
The document provides 10 tips for using LinkedIn effectively for social selling and sales productivity. It recommends establishing a solid company LinkedIn page, using features like the "who's viewed your profile" to start conversations, and leveraging LinkedIn groups, @mentions and InMail messages. It also suggests applying the 4-1-1 content sharing rule and getting other employees involved to build personal brands and share relevant content.
Social Networking for Job Seekers (short version)Bernie Borges
This document provides strategies for turbo charging your career through acquiring a triathlete mindset of setting goals, accountability, and developing skills. It emphasizes the importance of social networking on sites like LinkedIn, Facebook, and Twitter to build your personal brand and professional credibility. Key recommendations include completing your profiles, regularly updating statuses, seeking connections, and sharing your expertise online to expand your career opportunities and become an entrepreneur.
Small Business Marketing Strategies Successful Linkedin ProfilesLynn Brown
The document discusses the importance of having a complete LinkedIn profile for small businesses. It outlines 10 key components to include: a professional photo, detailed summary, work history, connections, testimonials, and participation in groups and answering questions. Having a filled out profile builds trust and credibility, and allows businesses to gain clients and connections through LinkedIn's professional network. The profile should highlight the business and owner as approachable and knowledgeable in their industry.
Content Marketing through Guest BloggingSatayender
This infographics discusses process for guest blogging, a content marketing strategy to reach your audience and generate exposure for your product or services
Which social media is right for your businessSam Borrett
This document provides guidance on developing an effective social media strategy for a business. It recommends determining the best social media platforms, setting up accounts on Facebook, Twitter, LinkedIn and Google Analytics, generating backlinks and engaging posts, encouraging word-of-mouth marketing through events, promoting content, managing spam, building search-optimized presences on major social media sites, and addressing other social media strategy topics like content marketing and reputation management.
When you think about brand marketing, which social platforms come to mind?
If you said Facebook, Instagram, and Twitter, you’ wouldn't be wrong, however, there’s another platform that’s often overlooked as a powerhouse selling machine: LinkedIn.
Here are four sure-fire ways to make your LinkedIn business networking account do double duty as a brand engagement channel.
This document provides tips for using LinkedIn effectively for business purposes. It discusses designing an impactful profile, focusing on achievements rather than job details. It also emphasizes that LinkedIn works through connections, and recommends connecting with as many contacts as possible while also cultivating deeper relationships. The document outlines strategies for open networking versus trusted partner networking and suggests a middle approach. It provides tips for using search, groups, status updates, testimonials and more to find potential clients and enhance one's professional profile on LinkedIn.
Social Selling uses social media to boost marketing and sales. Social sellers search for, select, listen to and interact potential prospects via social media. Social selling enables you to identify, speed up and/or grow your business.
LinkedIn for Business, with a touch of Inbound Marketing StrategyKeith Parnell
This document discusses using LinkedIn and inbound marketing strategies for business. It emphasizes understanding your audience's demographics and social behaviors to know where they are online and who they trust. Social media alone is not a marketing silver bullet and requires being part of a well-planned overall strategy. The document recommends including strategic landing pages with calls-to-action like lead forms, ebooks, and trials on every page. It also stresses analyzing website analytics to monitor metrics like page hits, referrals, time on site, and conversion rates.
This document provides information about Laura Gonzalez and her business Virtual Business Solutions. Laura is a business consultant with over 18 years of experience helping companies implement business solutions such as website design, online marketing, and social media. Virtual Business Solutions offers social media management and training services to help businesses harness social media effectively. They provide customized social media solutions and online training classes to help clients learn how to use social media and get results.
Using LinkedIn and Facebook for Job SearchMichele Martin
This document discusses using social media, specifically LinkedIn and Facebook, for job searching and personal branding. It recommends creating a professional LinkedIn profile to network with colleagues and companies, using the site to research potential employers and stay updated on hiring. It also suggests customizing Facebook privacy settings to protect personal information while allowing professional networking when searching for jobs. The document provides tips on using social profiles strategically during the job search process and maintaining an online reputation.
Social Media Strategies - Presentation in English. Rahim Blak 2017Rahim Blak
The document discusses how Facebook has grown significantly since 2012, contrary to predictions from researchers and professors that Facebook would lose most of its users by 2017. It provides examples showing Facebook's continued growth in user base and valuation. It argues that the researchers were wrong because they viewed Facebook only as a trend and social network, rather than recognizing it as a new communication channel.
Social Selling uses social media to boost marketing and sales. Social sellers search for, select, listen to and interact potential prospects via social media. Social selling enables you to identify, speed up and/or grow your business.
Here are 11 easy daily steps to boost your business.
Social media has become pervasive in the past decade and more people now own digital devices than toothbrushes. It allows information to be shared widely and accelerates relationship building and influence. With personal details easily found online, it is important to curate your own social media presence and "brand yourself" to control what others see. This involves claiming profiles on common networks like Facebook and Twitter as well as your name on search engines. Maintaining an online presence can benefit career prospects by highlighting expertise and building connections through shared interests. Taking control of your social media branding is vital in today's internet-connected world.
Staying up with all of the terms and phrases on LinkedIn can be hard. So we here over at LinkedSelling have compile an aggregation of terms you should become familiar with. This will help you under stand the different tools that LinkedIn has and what they mean for you business.
Staying up with all of the terms and phrases on LinkedIn can be hard. So we here over at Linked University have compile an aggregation of terms you should become familiar with. This will help you more efficiently work through our training program without being caught up in what every term may mean.
The Importance of LinkedIn Networking Groupschancw2007
The LinkedIn social networking site is primarily for business-to-business connections where professionals can learn from and promote their business to other professionals. Promotions and sales posts are discouraged as they may be seen as spam. Growing your profile through active participation in relevant groups is an effective way to build popularity and advocate for your business through valuable discussions and by sharing resources with other professionals in your industry.
The LinkedIn Sales Navigator provides customized recommendations and insights to help sales professionals focus on the right prospects, stay up-to-date on accounts and contacts, and build relationships. It combines LinkedIn network data, relevant news, and user preferences and accounts to produce alerts on lead changes, company updates, people mentions in news, and new hires at accounts. The tool also offers deep dives into company pages, recommendations of new leads tailored to the user, ways to get introduced to prospects through colleagues' connections, and advanced search and profile access to find and qualify prospects.
SMhack is a social media management tool that offers more integration and features than other tools. It integrates with 4 major social networks (Facebook, Instagram, Twitter, LinkedIn) and allows scheduling posts across networks. It also offers a social inbox to view all mentions and messages. Instagram data provided includes engagement for posts, comments, videos/images and hashtags. Competitive analysis allows comparing social metrics against other pages. Google Analytics is also integrated to view analytics across social channels. Upcoming features include a mobile app and more Twitter analytics.
Whether you are looking to improve your backlink profile for SEO, or just find some new sites to gain traffic from… these 27 backlinking tools can help.
Why you should delete your linked in profile todayShane Kluiter
If your LinkedIn profile is out of date and you are not actively using it to grow your professional network, there is no real benefit to keeping it. LinkedIn is meant for actively building connections, finding jobs, and engaging professionally online. An outdated profile provides easy access to your personal information without offering any value in return. Maintaining an up-to-date profile can help establish your expertise, while an incorrect or neglected one may give a false impression of your experience level or credibility.
Social Media Success for Marketers and Entrepreneurs: Beyond the BasicsMilena Regos
Reviewing 3 powerful tools that can help you save time while engaging successfully with your audience, spying on the competition, discovering people to follow and reporting on your social media efforts from an easy report with HootSuite to more elaborate statistics with SocialBro and finally, a complete measurement suite with Simply Measured.
The document summarizes a presentation about social selling at Microsoft. It discusses how social selling aims to influence buyers earlier in the purchase process by establishing sellers as industry experts through online profiles and content. It outlines Microsoft's social selling program, which provides LinkedIn Sales Navigator access, coaching, and sales-enablement content. It measures the success of social sellers based on their social selling index score and ability to generate new leads and opportunities. Data shows social sellers at Microsoft have generated more pipeline and revenue, closed more deals, and grown business decision maker connections faster than non-social sellers. The presentation provides tips for representatives to establish goals, champions, content feeds, optimize profiles, connect with people on LinkedIn, attend events, and engage
Social Media & Business: Presentation to Tulsa (Oklahoma) Home Builders CouncilSmirk New Media
This is a presentation done March 26, 2015 in Tulsa Oklahoma for the Tulsa Home Builders Association Council by Mike Koehler, President of Smirk New Media.
This is an overview of effective uses of social media, how to develop and display social media and other digital content; how to develop an effective social media strategy; and how to use boosted Facebook posts and effective social media metric targeting.
This document discusses how businesses can use social media for marketing purposes. It identifies the major social media platforms of LinkedIn, Twitter, Facebook, YouTube and blogging that businesses should use to find and engage with customers. It provides details on how LinkedIn can be used for networking, engagement, market research, recruiting and targeting companies. The document stresses that businesses must commit time, money and have a plan to capitalize on social media as it requires work beyond just free advertising.
90% of C-suite executives (a.k.a the decision-makers) say they never respond to cold calls or email blasts. If they aren’t responding, how can you possibly make a sale? Over time, social media has proven to be a powerful tool – 78% of sales people using social media outsold their peers. Great, but where do you start? Check out our Sell with Social Media whitepaper and learn how you can use social media to shatter your sales goals.
LinkedIn is an emerging and highly promising social media platform being used to promote businesses today.
To boost your business growth, you need to have the LinkedIn profile which makes you the center of all attention.
Therefore, in this article, we are going to have a discussion on how you can build a killer LinkedIn profile to get more targeted customers, services or products you require.
For more detail please click below mentioned link:
www.bdigimarketer.com
The document provides 7 tips for maximizing success on LinkedIn: 1) Create a compelling headline, 2) Complete your profile, 3) Connect with others, 4) Respect LinkedIn etiquette, 5) Recommend others, 6) Join relevant groups, and 7) Follow thought leaders. It emphasizes that LinkedIn is a powerful platform for furthering careers or building businesses, but users must take action to utilize its full potential, such as improving their profile over time.
LinkedIn for Business, with a touch of Inbound Marketing StrategyKeith Parnell
This document discusses using LinkedIn and inbound marketing strategies for business. It emphasizes understanding your audience's demographics and social behaviors to know where they are online and who they trust. Social media alone is not a marketing silver bullet and requires being part of a well-planned overall strategy. The document recommends including strategic landing pages with calls-to-action like lead forms, ebooks, and trials on every page. It also stresses analyzing website analytics to monitor metrics like page hits, referrals, time on site, and conversion rates.
This document provides information about Laura Gonzalez and her business Virtual Business Solutions. Laura is a business consultant with over 18 years of experience helping companies implement business solutions such as website design, online marketing, and social media. Virtual Business Solutions offers social media management and training services to help businesses harness social media effectively. They provide customized social media solutions and online training classes to help clients learn how to use social media and get results.
Using LinkedIn and Facebook for Job SearchMichele Martin
This document discusses using social media, specifically LinkedIn and Facebook, for job searching and personal branding. It recommends creating a professional LinkedIn profile to network with colleagues and companies, using the site to research potential employers and stay updated on hiring. It also suggests customizing Facebook privacy settings to protect personal information while allowing professional networking when searching for jobs. The document provides tips on using social profiles strategically during the job search process and maintaining an online reputation.
Social Media Strategies - Presentation in English. Rahim Blak 2017Rahim Blak
The document discusses how Facebook has grown significantly since 2012, contrary to predictions from researchers and professors that Facebook would lose most of its users by 2017. It provides examples showing Facebook's continued growth in user base and valuation. It argues that the researchers were wrong because they viewed Facebook only as a trend and social network, rather than recognizing it as a new communication channel.
Social Selling uses social media to boost marketing and sales. Social sellers search for, select, listen to and interact potential prospects via social media. Social selling enables you to identify, speed up and/or grow your business.
Here are 11 easy daily steps to boost your business.
Social media has become pervasive in the past decade and more people now own digital devices than toothbrushes. It allows information to be shared widely and accelerates relationship building and influence. With personal details easily found online, it is important to curate your own social media presence and "brand yourself" to control what others see. This involves claiming profiles on common networks like Facebook and Twitter as well as your name on search engines. Maintaining an online presence can benefit career prospects by highlighting expertise and building connections through shared interests. Taking control of your social media branding is vital in today's internet-connected world.
Staying up with all of the terms and phrases on LinkedIn can be hard. So we here over at LinkedSelling have compile an aggregation of terms you should become familiar with. This will help you under stand the different tools that LinkedIn has and what they mean for you business.
Staying up with all of the terms and phrases on LinkedIn can be hard. So we here over at Linked University have compile an aggregation of terms you should become familiar with. This will help you more efficiently work through our training program without being caught up in what every term may mean.
The Importance of LinkedIn Networking Groupschancw2007
The LinkedIn social networking site is primarily for business-to-business connections where professionals can learn from and promote their business to other professionals. Promotions and sales posts are discouraged as they may be seen as spam. Growing your profile through active participation in relevant groups is an effective way to build popularity and advocate for your business through valuable discussions and by sharing resources with other professionals in your industry.
The LinkedIn Sales Navigator provides customized recommendations and insights to help sales professionals focus on the right prospects, stay up-to-date on accounts and contacts, and build relationships. It combines LinkedIn network data, relevant news, and user preferences and accounts to produce alerts on lead changes, company updates, people mentions in news, and new hires at accounts. The tool also offers deep dives into company pages, recommendations of new leads tailored to the user, ways to get introduced to prospects through colleagues' connections, and advanced search and profile access to find and qualify prospects.
SMhack is a social media management tool that offers more integration and features than other tools. It integrates with 4 major social networks (Facebook, Instagram, Twitter, LinkedIn) and allows scheduling posts across networks. It also offers a social inbox to view all mentions and messages. Instagram data provided includes engagement for posts, comments, videos/images and hashtags. Competitive analysis allows comparing social metrics against other pages. Google Analytics is also integrated to view analytics across social channels. Upcoming features include a mobile app and more Twitter analytics.
Whether you are looking to improve your backlink profile for SEO, or just find some new sites to gain traffic from… these 27 backlinking tools can help.
Why you should delete your linked in profile todayShane Kluiter
If your LinkedIn profile is out of date and you are not actively using it to grow your professional network, there is no real benefit to keeping it. LinkedIn is meant for actively building connections, finding jobs, and engaging professionally online. An outdated profile provides easy access to your personal information without offering any value in return. Maintaining an up-to-date profile can help establish your expertise, while an incorrect or neglected one may give a false impression of your experience level or credibility.
Social Media Success for Marketers and Entrepreneurs: Beyond the BasicsMilena Regos
Reviewing 3 powerful tools that can help you save time while engaging successfully with your audience, spying on the competition, discovering people to follow and reporting on your social media efforts from an easy report with HootSuite to more elaborate statistics with SocialBro and finally, a complete measurement suite with Simply Measured.
The document summarizes a presentation about social selling at Microsoft. It discusses how social selling aims to influence buyers earlier in the purchase process by establishing sellers as industry experts through online profiles and content. It outlines Microsoft's social selling program, which provides LinkedIn Sales Navigator access, coaching, and sales-enablement content. It measures the success of social sellers based on their social selling index score and ability to generate new leads and opportunities. Data shows social sellers at Microsoft have generated more pipeline and revenue, closed more deals, and grown business decision maker connections faster than non-social sellers. The presentation provides tips for representatives to establish goals, champions, content feeds, optimize profiles, connect with people on LinkedIn, attend events, and engage
Social Media & Business: Presentation to Tulsa (Oklahoma) Home Builders CouncilSmirk New Media
This is a presentation done March 26, 2015 in Tulsa Oklahoma for the Tulsa Home Builders Association Council by Mike Koehler, President of Smirk New Media.
This is an overview of effective uses of social media, how to develop and display social media and other digital content; how to develop an effective social media strategy; and how to use boosted Facebook posts and effective social media metric targeting.
This document discusses how businesses can use social media for marketing purposes. It identifies the major social media platforms of LinkedIn, Twitter, Facebook, YouTube and blogging that businesses should use to find and engage with customers. It provides details on how LinkedIn can be used for networking, engagement, market research, recruiting and targeting companies. The document stresses that businesses must commit time, money and have a plan to capitalize on social media as it requires work beyond just free advertising.
90% of C-suite executives (a.k.a the decision-makers) say they never respond to cold calls or email blasts. If they aren’t responding, how can you possibly make a sale? Over time, social media has proven to be a powerful tool – 78% of sales people using social media outsold their peers. Great, but where do you start? Check out our Sell with Social Media whitepaper and learn how you can use social media to shatter your sales goals.
LinkedIn is an emerging and highly promising social media platform being used to promote businesses today.
To boost your business growth, you need to have the LinkedIn profile which makes you the center of all attention.
Therefore, in this article, we are going to have a discussion on how you can build a killer LinkedIn profile to get more targeted customers, services or products you require.
For more detail please click below mentioned link:
www.bdigimarketer.com
The document provides 7 tips for maximizing success on LinkedIn: 1) Create a compelling headline, 2) Complete your profile, 3) Connect with others, 4) Respect LinkedIn etiquette, 5) Recommend others, 6) Join relevant groups, and 7) Follow thought leaders. It emphasizes that LinkedIn is a powerful platform for furthering careers or building businesses, but users must take action to utilize its full potential, such as improving their profile over time.
To join our online LinkedIn training course #LinkedInMastery2020, use the following link:
https://app.thelinktank.co.uk/plans/42424?bundle_token=1a553323fd4b866bdbdc04b20581b37c&utm_source=manual
The Ultimate Guideline to Growing Your Followers on LinkedIn Company PageSocialityio
This document provides guidance on how to effectively grow and manage a LinkedIn company page. It discusses that LinkedIn users are professionals seeking industry insights and connections, so a company page should focus on quality over quantity and share relevant industry content. The document analyzes top performing company pages and recommends strategies like consistent posting of valuable content, using analytics to understand audiences, and engaging with groups to build connections. The goal is to position the company as an industry thought leader to attract potential customers and drive traffic.
This document provides information and instructions for a training session on using social media for business purposes. It discusses various social media platforms like LinkedIn, Twitter, and blogs and how businesses can utilize these platforms to market themselves, build online communities, monitor engagement, and more. Trainees are instructed to create blog posts throughout expanding on topics like the benefits of social media for businesses and ways to monitor social engagement. The document also provides guidance on using LinkedIn, including how to set up a profile, find connections, and get involved in groups. It discusses using Twitter for business and sharing useful content to build an audience.
This document provides information and instructions for a training session on using social media for business purposes. It discusses various social media platforms like LinkedIn, Twitter, and blogs and how businesses can utilize these platforms to market themselves, build online communities, monitor engagement, and more. Trainees are instructed to create blog posts exploring topics like the benefits of social media for businesses and how to monitor social media engagement. The document also provides guidance on using LinkedIn, including how to set up a profile, find connections, and get involved in groups. It discusses both passive and active uses of LinkedIn and Twitter for businesses.
This document discusses how social media can be used for recruitment and branding. It provides information on key social media platforms like LinkedIn, Facebook, and Twitter and how recruiters can use them for different aspects of the hiring process. LinkedIn allows recruiters to search for candidates by skills and connections, join groups, and post jobs. Facebook enables creating brand pages and posting jobs. Twitter can be used to tweet about jobs and share company news. The document emphasizes that successful branding on social media requires consistency in tone and content across platforms and keeping content relevant.
This document provides tips and tools for using LinkedIn successfully. It discusses optimizing your profile, using advanced search, engaging with groups, sharing content, and using premium features like InMail. The key benefits of LinkedIn include finding opportunities, maintaining professional connections, and increasing online visibility and reputation.
Build your business with Linkedin for Fraser Valley ExecutiveAnyssa Jane
This document provides tips for using LinkedIn effectively for business purposes. It discusses setting up an optimized profile on LinkedIn, including choosing a relevant job title and headline, writing an impactful summary, and selecting a professional photo. The document also provides seven key tasks that LinkedIn can help CEOs with, such as managing demands on their time, hiring smarter, and gaining market insights. Overall, the document outlines best practices for crafting a LinkedIn profile and leveraging the professional networking platform to benefit one's business goals.
How to target right prospects on linkedinYogesh Bhat
This document provides 5 steps for using LinkedIn to target the right prospects and build a quality sales pipeline: 1) Identify and filter targets by searching for specific job titles, industries, locations, etc., 2) Evaluate prospects' profiles to understand their background and interests, 3) Create referrals by requesting introductions from shared connections, 4) Engage with prospects in LinkedIn Groups, and 5) Capitalize on inbound interest by optimizing your profile and following up on those viewing it. Following these steps helps salespeople efficiently identify decision-makers and build relationships on LinkedIn.
How to build a strong network on LinkedIn efficiently?Akhila Ashraf
The document provides strategies for using LinkedIn to generate leads and grow a professional network for a B2B company. The key recommendations are:
1) LinkedIn is better than other social media for B2B lead generation due to its large professional user base.
2) Post valuable industry content regularly to position yourself as an expert, drive traffic to your profile, and engage with connections.
3) Develop relationships on LinkedIn by commenting on and engaging with others' posts in addition to growing your connection count.
4) Use groups in your industry to easily connect with professionals and start conversations that can lead to new connections and leads.
5) Connect with influencers in your field who can
This document discusses how LinkedIn can help business owners and professionals connect with others and generate leads. It provides tips for using LinkedIn effectively, including developing a strategy, building credibility through a complete profile and participation, connecting with others through groups and answers to questions, and communicating regularly through status updates, questions, and blogs. The key point is that simply having a LinkedIn profile is not enough - one must actively network and provide value to others on the platform to maximize its benefits.
This document discusses how LinkedIn can help business owners and professionals connect with others and generate leads. It provides tips for using LinkedIn effectively, including developing a strategy, building credibility through a complete profile and participation, connecting with others through groups and answers to questions, and communicating regularly through status updates, questions, and blogs. The key point is that simply having a LinkedIn profile is not enough - one must actively network and provide value to others on the platform to maximize its benefits.
The document discusses how LinkedIn can be used to generate business leads and build credibility. It explains that LinkedIn allows users to connect with both strong and weak contacts, and that weak contacts who are outside one's normal network can often provide the most value. It also emphasizes that simply having a LinkedIn profile is not enough, and that users need a clear strategy and goals to maximize their effectiveness on the site for lead generation and brand awareness.
The document provides 5 tips for using LinkedIn effectively: 1) Professionalize your profile by adding a photo, personal statement, status updates, and customizing experience and summary sections. 2) Build connections by searching for contacts and accepting connection requests from people you know. 3) Ask connections for recommendations about past work. 4) Join and engage with industry groups to expand your network and knowledge. 5) Install applications like SlideShare and WordPress to showcase your work and expertise. Following these tips can help maximize business opportunities and build professional connections on LinkedIn.
Want to know what LinkedIn is? How to establish a profile? How to connect and how to use LinkedIn for Thought leadership. This presentation will show you how.
Explore the key differences between silicone sponge rubber and foam rubber in this comprehensive presentation. Learn about their unique properties, manufacturing processes, and applications across various industries. Discover how each material performs in terms of temperature resistance, chemical resistance, and cost-effectiveness. Gain insights from real-world case studies and make informed decisions for your projects.
2. LINKEDIN
GROWTH TIP #1
USE HASHTAGS
Hashtags are a great way to keyword
your content when you post. It allows it to
reach other people outside your network
that may be following that #hashtag. You
can also establish a hashtag for your
brand that connects it to the other social
media platforms
SOCIAL MEDIA SUCCESS NETWORK
3. SOCIAL MEDIA SUCCESS NETWORK
LINKEDIN GROWTH
TIP #2
CREATE A COMPANY
PAGE
After you've created a personal profile you can
also create a business profile called a Company
Page. This is a terrific way to tell your business's
story, expand your brand as a business, and to
even find qualified contractors or employees
through job postings.
4. SOCIAL MEDIA SUCCESS NETWORK
LINKEDIN GROWTH
TIP #3
CREATE YOUR OWN
GROUP
You can create a group where your potential
market will join, or you can create a group for
people just like you. Well, you can do both. If your
goal is to make sales, then create a group for your
target audience with you as the leading expert.
Share freely information with the group and again,
they'll come to you if they need to hire an expert or
use your products and/or service.
5. SOCIAL MEDIA SUCCESS NETWORK
LINKEDIN GROWTH
TIP #4
USE EVENTS
Getting an invitation to an event is a great way to
remind your connections that your business is
active. The EVENT Function in LinkedIn is a way
you can describe you in person or virtual event
and invite your connections. Don't forget to
include flyers and other branding materials
associated with your event. Events are currently
only available for personal profiles.
6. SOCIAL MEDIA SUCCESS NETWORK
LINKEDIN
GROWTH TIP #5
USE SEARCH TO FIND
PROSPECTS
Using LinkedIn's search feature to
gather lists of potential prospects is an
excellent way to use LinkedIn's database.
You can see how these decision makers
are connected to you. If you find any with
first to third-degree connections, envision
a way to become first degree
connections. Sometimes it's as simple as
asking for an introduction.
7. SOCIAL MEDIA SUCCESS NETWORK
Groups are an excellent way to market your business,
products and/or services to interested parties. The trick with
groups is not to become a spammer by only using the group
to promote your stuff. Instead, become a resource to the
group within your expertise. By demonstrating your
expertise, people will come to you.
JOIN TARGETED GROUPS
LINKEDIN GROUP TIP #6
8. TBC • 2020
www.TheLinkedInHotspot.com
An online community of entrepreneurs and small business
owners learning to leverage LinkedIn for their business
growth.
JOIN
THE LINKEDIN HOTSPOT
Nena B. Abdul-Wakeel