3. Online ticket sales in sports
are growing steadily
More than 70 million tickets sold for UK sports
events in 2015 - A rise of 5% on 2014
SOURCE: Deloitte Dec 2015 Statista 2016
Between 40-50% of all 16-64 year olds buy their
tickets for sport events online
Ticket purchases online across sport, music and
cinema is expected to almost double by 2020
Purchasers prefer to buy from the source rather
than secondary market
4. info@ticketing3d.com
Today’s Challenges
Existing ticket processes are boring and not
engaging fans
Online Ticket Experience
• Existing ticket sales processes are flat, provide limited
information and are inflexible – No upgrade – No User
Engagement
• Fans can see where the seat is, but do not know what the
view will be like. Single seats become a challenge to sell –
failing customer expectations.
• Existing systems don’t work well (if at all) across mobile
platforms
• Different events create different demographics – Ticket sales
become a challenge.
5. 3D Ticketing Works
Some of the Venues with our 3D Ticketing software have seen
sales of online tickets increase by as much as 47%
F1 CIRCUIT CATALUNYA
Increased sales come from:
• Ability to upsell lower priced tickets live online
• Full functionality across all mobile platforms
• Facility to prompt customers to buy upgrades,
hospitality and even VIP packages
• Better User Interface with purchasers
• Link 3D Ticket sales into your outbound mail
and CRM systems
• Full API allows links to all known secondary
ticket sales
• Complete system sales allows you to take over
your own ticket sales
• Supporters can see the actual vantage point of
the seat/s they are buying
7. Why we are the best
3D TICKETING IO-Media
VIRTUAL VENUE
Ballena Software
SEATS3D
VIEW Full 360° view from EVERY seat only 4 to 9 views per block Views per block only
MOBILE Works on any platform
Different user experience
On website and mobile
No mobile version
SALES INTEGRATION
Full API integrates with ANY
sales platform. Also includes
widget and bespoke plugins.
No sales platform integration. No sales platform integration.
INVENTORY
MANAGEMENT
Full control of all seating.
Select and book by block, seat,
availability, price and more.
No inventory accessible No inventory accessible
BRAND INTEGRATION
Complete venue branding of
sponsor across all assets in
under 1 day
Branding takes several days Branding takes several days
VR/HEADSET READY YES Yes No
IMAGE SECURITY
System secure using cloud
technology SaaS
None - images can be downloaded
from browser
None - images can be downloaded
from browser
8. 3D Ticketing Provides Full
Functionality
info@ticketing3d.com
Category filtering available
All content is integrated as part of
the customer journey. No need to
jump into an external process.
Full stadium view shows all available sections
Hover on section shows dynamic pricing
Selecting a block, seat map with ALL seats for block
appears
Availability and pricing are displayed for user selection
When clicking on a seat, 3D view from exact seat is
shown
9. Full Analytics
info@ticketing3d.com
• SESSIONS
• USERS
• PAGE VIEWS
• DEVICE TYPE
• LOCATION
• VIEWS PER SESSIONS
• SESSION DURATION
• OPERATING SYSTEM
• JOURNEY/USER FLOW
• EVENTS
• CUSTOM SETTINGS
• CONVERSIONS
You can’t improve on something if you don’t know
how things are going. So 3D Ticketing provides full
behavioural analytics
10. Sponsorship & Advertising
info@ticketing3d.com
•Fully integrated Advertising and Sponsorship platform
•Allows for Product Placement in any view
•Creates Additional Revenue Opportunities
•Fully Integrated and publishable on all Social Media
•Flexibility to change Sponsor at will
•Non-Intrusive
11. 11
CASE STUDY - Seat Transfer & Discovery
MANCHESTER CITY
BEFORE
ORIGINAL SEATING LAYOUT
AFTER
NEW POTENTIAL SEATS DETECTED
• On Installation of Software to Manchester City’s Etihad Stadium
• 3D Ticketing located opportunities to add an additional 6,250 Seats
• New grandstand required relocation of 31,000 Season Ticket Holders in 6 Months Before Grandstand Was Built
• Automated Process Detects New Seating Locations = Increased Revenue
12. CASE STUDY – NON-TECH INTEGRATION
MIAMI ATP• System Requires Minimal Assets To Build
• Miami ATP Installation Created Purely From Photographs, No CAD or Technical Information
• 15,000 Seat Stadium
• 4 Weeks to Fully Implement
• Click The Link For A Live View: http://miamiopen.com/stadium-map-3d
PHOTO INTERACTIVE 3D VIEW
13. 13
CASE STUDY – TICKET SALES INCREASE
F1 CIRCUIT CATALUNYA
• 103.000 SEAT CAPACITY
• 47% INCREASE IN ONLINE TICKETING SALES
• Software Receives More Than 120,000 Visits Per Month
• LINK TO THE PROJECT: http://tickets.circuitcat.com/
14. Over 30 Installations Worldwide
Existing Installations
Manchester City FC Wembley Stadium
Twickenham Rugby
Silverstone F1
Barcelona FC
Shanghai Masters
ATP
Wienner Stadthalle
San Mames
Barclaycard Centre USA
Caja Magica
Crandon Park
15. “TRANSFORMING THE SPORTS & ENTERTAINMENT VENUE”
www.thevenuebusiness.com
3d@thevenuebusiness.com