This 3-page document provides an overview of Fairtrade International's history, vision, mission, governance structure, and funding sources. It details that Fairtrade began in 1988 with the Max Havelaar label in the Netherlands and grew to establish FLO in 1997 as the harmonizing body. Fairtrade International's vision is for producers to enjoy secure livelihoods and control over their lives, while its mission is to connect producers and consumers through fairer trading conditions. The organization is globally governed through assemblies of producer networks, labelling initiatives, and independent directors. Major funding sources include membership fees from labelling initiatives as well as support from international aid organizations.

1. Fairtrade International
Governance and
Structure
Simon Hunt
March 2012
© Fairtrade 2012

2. Contents
3. Fairtrade History
4. About FLO - Vision and Mission
5. FLO Governance
6. What makes Fairtrade unique?
© Fairtrade 2012 Fairtrade International Intro 2

3. • First Fairtrade label, called Max Havelaar, was initiated in 1988
in the Netherlands.
Fairtrade • In 1992 EFTA launched in several European countries the
History Transfair label
While more National Initiatives and Fairtrade products
emerged, the need for harmonization became apparent
• In April 1997, FLO was established, as a secretariat for
all National Labelling Initiatives
• Since 2001: Harmonization of Standards, certification
procedures and trade auditing
• 2002: Fairtrade Certification Mark launched
• 2004: FLO separates certification (FLO CERT GmbH)
© Fairtrade 2012 Fairtrade International Intro 3

4. Fairtrade’s Vision and Mission
■ Vision
A world in which all producers can enjoy secure,
sustainable livelihoods, fulfil their potential and
decide on their future
■ Mission
To connect producers and consumers, promote
fairer trading conditions and empower
producers to combat poverty, strengthen their
position and take more control over their lives.
© Fairtrade 2012 Fairtrade International Intro 4

5. Governance
Structure
Labelling Initiative (LI)
Assembly
General Annual Assembly
(PNs + LIs + Marketing Organizations)
Finance Cttee Producer Network (PN)
Assembly
Nominations Cttee (AFN, CLAC, NAP)
Board of Directors
Standards Cttee 5 LI Reps
4 Producers
3 Independent
Mark Supervision 2 Traders FLO – CERT Board
Global Operations Team (GOT)
Audit Cttee
FLO e.V. FLO-CERT
Leadership Team GmbH
HR Cttee FLO staff
Liaison Officers and Regional Presence
© Fairtrade 2012 Fairtrade International Intro 5

6. Fairtrade International – units
CEO
N.N.
Global Strategy & Global Business Global
Resources Policy Account Operations Product
Management Management
Simon Hunt Andreas Kratz Martin Hill Tuulia Syvänen Martin Hill
Human Resources Strategic Relations Producer Services Brand &
& Organizational & Partnerships Standards & & Relations Communication
Development Pricing
Renate Siemon N.N. Andreas Kratz Tuulia Syvänen Caroline Hickson
Standards PSR Asia
Pedro Rebelo Xavier Huchet
PSR Africa and
Pricing
Middle East
Ricardo Nadia
Guimaraes Hoarau-Mwaura
PSR Latin
America and
Caribbean
Michaelyn Baur
© Fairtrade 2012

7. FLO Income
• Membership contribution: each LI pays (currently) about
15.5% of license income to FLO
• FLO overall income derivates from currently 45 % membership
fee contribution, 50% external funding and 5 % FLO generated funding
(license fees of non- LI markets)
• Major Funding Partners: DfiD, Seco, Norad, Irish Aid, Comic Relief
© Fairtrade 2012 Fairtrade International Intro 7

8. Q& A
© Fairtrade 2012 Fairtrade International Intro 8

9. We stand for
EMPOWERMENT
This sits at the heart of our
organization and the values that drive
our decision-making and our actions.
© Fairtrade 2012 Fairtrade International Intro 9

10. © Fairtrade 2012 Fairtrade International Intro 10