1. Kent R. Anderson
Executive Director
International Business & Product Development
The New England Journal of Medicine and Journal Watch
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16. Then vs. Now
Analog » Digital
Delayed » Immediate
Tethered » Mobile
Isolated » Connected
Generic » Personal
Consumption » Creation
Closed » Open
Evolved » Engineered
17. Then vs. Now
Analog » Digital
Delayed » Immediate
Tethered » Mobile
Isolated » Connected
Generic » Personal
Consumption » Creation
Closed » Open
Evolved » Engineered
18.
19.
20.
21. Online News Sources
1. New York Times Mainstream Media
2. USA Today Average Growth Rate
3. Forbes 124.12%
4. The Washington Post
5. CNET
6. Los Angeles Times
7. The Wall Street Journal
8. Wired
9. Huffington Post
10. Gizmodo
22. Online News Sources
1. New York Times* Mainstream Media
2. USA Today* Average Growth Rate
3. Forbes* 124.12%
4. The Washington Post*
5. CNET*
6. Los Angeles Times*
7. The Wall Street Journal*
8. Wired*
9. Huffington Post
10. Gizmodo
* Has multiple blogs
24. — Blogs are Web-native publishing
— Blogs can be commercialized effectively
— Blogs are content and promotion at once
— Blogs feature talented writers
— Blogs are immediate
— Blogs are cheap to start and run
25. Priests
Scriptoria
Printing Press
Web 1.0
Producers Consumers
Web 2.0
26. — Herd mentality
— Copycat information
— Lack of clear thinking
— Lack of context, meaning
— Sporadic, episodic coverage
— Sensationalistic
— Polarizing
— Often inaccurate
27. Mainstream Media Blogs
— Limited topics — Diverse or narrow
— “Must cover” pressure — Coverage varies
— “Mediafit” experts — Experts unearthed
— Provide no data — Provide links & data
— Accuracy often poor — Accuracy verifiable
— Broadcast — Interactive
— Herd mentality — Battling herd
28. — Blogs fit with society’ goals
s
— Blogs factor in to important events
— Blogs make the news
— Blogs showcase “hidden experts”
— Blogs level the media playing field
— Blogs watch the watchdogs
— Blogs investigate more than mainstream media
29.
30. Blogging is the signature written form of our age, indeed is
arguably the most widespread and popular form of
published words that has ever existed. Bracketing the
arguments about noise to signal ratios, self indulgence, and
wild proliferation, blogging is now a fact of the written word
as much as letters, novels, newspapers, and emails.
- Michael Bhaskar, theDigitalist.net
31. — Established February 2008
— Written by publishers, a PhD candidate/bibliometrician,
and business people
— International audience
— Comments a major source of value, interest
— Niche audience
Begin Tour Now!
32. — Blog software is elegant content management
software
— Commenting, linking, presentation
— Which of the following is a blog?
70. Then vs. Now
Analog » Digital
Delayed » Immediate
Tethered » Mobile
Isolated » Connected
Generic » Personal
Consumption » Creation
Closed » Open
Evolved » Engineered