The document discusses the internet's potential for independent (indie) music labels and artists to promote and sell music. While the internet provides access to various music genres not found through major entertainment companies, indie labels face challenges competing for audience on the growing number of websites. The document also lists and describes several selected independent music labels in the UK that utilize the internet to promote new and diverse talent.

1. Ninthuja Saseetharan
The Internet
The internet is an ideal standard for providing particular-point interests. Accessibility to hundreds of
genres, offers a public that is progressively interested in music that is not available on popular, large
entertainment mediums. Although there is a great deal of hope that the Internet will balance the
increasing relief of retail stores and radio stations and help indies expose and sell their music, there
are some potential drawbacks.
The expansion of Web sites means that indie artists and labels must find methods for getting people
to them and returning. The competition for audience share and the increasing presence and
dominance of large Web sites by entertainment conglomerates does not make this an easy task for
Indies. Their sites can easily get lost in cyberspace.
Indie labels have encouraged music’s new beginning and revitalised music by widening the spectrum
that is available to the public. The advantages that Indies have are their transference, flexibility and
small scales of process. While the major label industry continues to regulate and narrow its focus to
only a few musical genres, the independent label industry has diversity, passion, vitality and
creativity.
Nevertheless, new strategies must be adopted to maintain and increase the gains Indies have made.
By taking steps to oppose the new challenges that confront them, independent bands and artists can
continue to grow.
Selected Independent Labels in the UK
Atom Sounds This label is used as a opportunity to promoting
new world wide talent, with links to artist pages,
CDs, MP3s and more.
Acoustics Records (UK) This includes; virtuoso recordings of Celtic and
classical mandolin, Irish accordion, folk songs
and children’s music.
Influential House Includes up to date information on the filtered
house music scene. Focusing on the Subliminal
Vibe and much more.
New Earth Records Online resource for James Asher world music,
trance, ambient, global fusion and more.
Jenetic Records UK tech-house, deep house and techno. Free
MP3, streaming tunes, news and reviews. Top
imprints form the likes of SoundTank, DJ
Evolution, Jake & Electric Nudes, Dr Flexible,
Elastik Trickery, and many more.
Exceptional Records London based dance record label. Artists include
Japanese dance DJ Ken Ishii, Susumu Yokota,

2. Ninthuja Saseetharan
Calm, John Beltran, etc.
Damacmusic Soul, and R&B site producing and distributing
some of the best soul and r’n’b.
http://www.splut.com/007/003-012.htm