HD Group is a Turkish software and web services company that offers web design, web security, and custom web solutions to thousands of customers. It conducted research that found innovation strategy and customer orientation influence software firms' innovative capabilities. HD Group's competitive advantages are its focus on customer needs and dedication to database technology, offering faster performance, more flexibility, and good value compared to competitors. It is recommended that HD Software provide data certification solutions to help financial firms improve regulatory compliance by assessing client data accuracy and capture processes.