The document summarizes Bas de Vos's presentation at the 2012 asi Conference on measuring online video usage across platforms. It discusses SKO's work measuring online video streams and integrating the data with television viewership data. Some key points discussed include growing internet access and DVR usage in Dutch households, challenges in measuring online audiences and playing time accurately, and next steps to further test integrating TV and online video measurement and studying cross-platform viewing.
Company Description - AIVtech International Group Co. (“AIVtech” or the “Company”) is a leading manufacturer of consumer electronics
products, such as furniture audio and multimedia speakers in China. The Company plans to capitalize on its strong domestic position
to become a well-known international brand. AIVtech focuses on the integration of electronic devices, such as multimedia speakers, with
furniture and has coined the term “electronic furniture” to describe its products. The Company’s brand—AIV—stands for “Audio & Interactive
Video” and describes the integration of audio and video to provide complete audio-visual systems for its customers. Currently, the
Company classifies its products within three categories: (1) casual furniture audio such as rocking chair speakers and video game chairs;
(2) hi-fi digital and multimedia speakers; and (3) LCD/LED televisions, which entered into production in April 2010. The Company was
founded in October 2004 and is headquartered in Shenzhen, China, and its manufacturing facility is located in Dongguan.
Modern Times Group MTG AB is a media company operating across four segments: Free-TV Scandinavia, Pay-TV Nordic, Free-TV Emerging Markets, and Pay-TV Emerging Markets. Over the past decade, MTG has grown its revenues from SEK 8 billion to SEK 14 billion through organic growth and acquisitions. MTG has a balanced revenue mix between advertising sales and subscription revenues. Going forward, MTG aims to continue growing its premium pay-TV subscriber base and capturing new opportunities from technology changes in the media industry.
Presentation to Google EU, Chaussee d'Etterbeek 180, 1040 Brussels, Belgium, 11 April 2011, based on research supported by the Oxford Internet Survey, eHarmony, and the EC’s Socio-Economic Services for European Research Projects (SESERV).
MTG is a leading Nordic and Central and Eastern European media group with a balanced revenue mix from free-to-air television, pay-TV, and advertising. It operates 29 free TV channels across 11 countries and 38 pay TV channels in 34 countries. MTG has a strong position in the Scandinavian free TV market through its channels in Sweden, Norway, and Denmark, where it is the number 2 or 3 player. It sees an opportunity to break the monopoly of the incumbent players in these markets by adopting a "media house" model with complementary channel profiles to attract broader audiences.
The UCAS planning forum discussed how UCAS can help higher education planners through data analysis and reporting. UCAS provides national trend analysis, institution-specific data on applications and admissions, and products like Marketscan and Catchment to analyze markets. Future directions may include forecasting student numbers for access agreements, intra-cycle acceptance projections, and institutional demand forecasts to aid strategic planning. Attendees were encouraged to provide feedback on UCAS' current and potential future support.
The document summarizes the key findings from the H&H Webranking 2010 report, which evaluates corporate websites. Some of the main points include:
- European corporate websites generally had higher technical standards and more company/financial information than global websites. However, global sites were better at using social media.
- Most companies and analysts said websites would become more important and more emphasis would be placed on social media. Job seekers primarily use websites and social media to research companies and find vacancies.
- Finland, Germany, and the Netherlands ranked as the top three countries based on average website scores.
- Social media integration and mobile optimization were areas of increased focus, though few "live" websites showed
Company Description - AIVtech International Group Co. (“AIVtech” or the “Company”) is a leading manufacturer of consumer electronics
products, such as furniture audio and multimedia speakers in China. The Company plans to capitalize on its strong domestic position
to become a well-known international brand. AIVtech focuses on the integration of electronic devices, such as multimedia speakers, with
furniture and has coined the term “electronic furniture” to describe its products. The Company’s brand—AIV—stands for “Audio & Interactive
Video” and describes the integration of audio and video to provide complete audio-visual systems for its customers. Currently, the
Company classifies its products within three categories: (1) casual furniture audio such as rocking chair speakers and video game chairs;
(2) hi-fi digital and multimedia speakers; and (3) LCD/LED televisions, which entered into production in April 2010. The Company was
founded in October 2004 and is headquartered in Shenzhen, China, and its manufacturing facility is located in Dongguan.
Modern Times Group MTG AB is a media company operating across four segments: Free-TV Scandinavia, Pay-TV Nordic, Free-TV Emerging Markets, and Pay-TV Emerging Markets. Over the past decade, MTG has grown its revenues from SEK 8 billion to SEK 14 billion through organic growth and acquisitions. MTG has a balanced revenue mix between advertising sales and subscription revenues. Going forward, MTG aims to continue growing its premium pay-TV subscriber base and capturing new opportunities from technology changes in the media industry.
Presentation to Google EU, Chaussee d'Etterbeek 180, 1040 Brussels, Belgium, 11 April 2011, based on research supported by the Oxford Internet Survey, eHarmony, and the EC’s Socio-Economic Services for European Research Projects (SESERV).
MTG is a leading Nordic and Central and Eastern European media group with a balanced revenue mix from free-to-air television, pay-TV, and advertising. It operates 29 free TV channels across 11 countries and 38 pay TV channels in 34 countries. MTG has a strong position in the Scandinavian free TV market through its channels in Sweden, Norway, and Denmark, where it is the number 2 or 3 player. It sees an opportunity to break the monopoly of the incumbent players in these markets by adopting a "media house" model with complementary channel profiles to attract broader audiences.
The UCAS planning forum discussed how UCAS can help higher education planners through data analysis and reporting. UCAS provides national trend analysis, institution-specific data on applications and admissions, and products like Marketscan and Catchment to analyze markets. Future directions may include forecasting student numbers for access agreements, intra-cycle acceptance projections, and institutional demand forecasts to aid strategic planning. Attendees were encouraged to provide feedback on UCAS' current and potential future support.
The document summarizes the key findings from the H&H Webranking 2010 report, which evaluates corporate websites. Some of the main points include:
- European corporate websites generally had higher technical standards and more company/financial information than global websites. However, global sites were better at using social media.
- Most companies and analysts said websites would become more important and more emphasis would be placed on social media. Job seekers primarily use websites and social media to research companies and find vacancies.
- Finland, Germany, and the Netherlands ranked as the top three countries based on average website scores.
- Social media integration and mobile optimization were areas of increased focus, though few "live" websites showed
The document discusses the 3rd Annual CBOT Energy Summit and Darlington Nuclear Generating Station's nuclear refurbishment project. Dietmar Reiner, Senior Vice President of Nuclear Refurbishment at Darlington, provided an overview of the station and refurbishment process. The refurbishment will involve engineering, procurement, and construction services to deliver value through excellence in project management.
This document outlines the scheme of work and learning activities for a Year 8 English checkpoint course titled "Myself and Others". The course covers skills like speaking, debating, reading comprehension, writing for different purposes, and recognizing text styles.
Over the term, students will participate in activities to discuss friendship, leisure time, technology and travel. They will analyze poems, write descriptions and stories, conduct a survey, and participate in a debate. The goal is to improve students' communication skills and ability to understand implicit meanings. Resources provided include vocabulary words, sample texts and letter formats to support the learning outcomes.
Hinduism originated in India around 5000 BC and has no single founder. It is a combination of ancient Indian religious traditions and modern practices. Hinduism believes in an eternal universal soul called Brahman, from which all living things originate and to which they will ultimately return. Hindus seek to escape the cycle of rebirth through moksha by following dharma, achieving good karma, and practicing yoga. The religion has over 100 million gods but especially worships Brahma, Vishnu, and Shiva. Hindus are divided into a caste system and strive for salvation and liberation from samsara through disciplines like jnana, bhakti, karma, and raja yoga.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Dokumen tersebut membahas tentang jenis dan ukuran pipa pesat serta perencanaan pipa pesat untuk pembangkit listrik tenaga mikrohidro. Jenis pipa yang dapat digunakan antara lain pipa PVC, karbon, spiral welded steel, dan rolled welded steel. Dalam perencanaan diperlukan perhitungan diameter, jarak minimum intake dari permukaan air, dan ketebalan dinding pipa berdasarkan debit air, kecepatan aliran, tekanan, dan tekanan
The document discusses macros in Excel. It explains that macros allow users to record a series of steps like formatting cells or entering text and replay those steps without repeating the actions. It describes how to record a basic macro by selecting cells, entering text, and formatting font and interior before playing back the macro on a new range of cells. The summary code generated by the recording is also shown.
New ways of planning, designing, and evaluating our streets can better support sustainable transport, biking, and walking. Presented by Madeline Brozen at Transforming Transportation 2015. Read more: http://bit.ly/XwknYX
Transforming Transportation 2015: Smart Cities for Shared Prosperity is the annual conference co-organized by the World Resources Institute and the World Bank.
Until recently, most low carbon retrofits have been carried out by experts and enthusiasts on their own houses. However, retrofit needs to move rapidly into the mass market if we are to meet our carbon reduction targets. What if occupants are not experts? Is "usability" dependent on context, user goals, and the user's ability to achieve these with "effectiveness, efficiency and satisfaction" a useful framework for assessing the success of low carbon retrofit? Do the goals of users match those of designers? What evidence is there of good and poor usability in low carbon retrofit?
Residents’ primary motivations for involvement were reduced fuel bills and improved comfort, rather than green issues. Initial monitoring has revealed the importance of usability and personal control in achieving these aims for the residents. In this they are likely to be closer to the typical mass-market customer than the early pioneers.
Marianne Heasleip from URBED presented initial findings from a set of linked case studies of completed low carbon whole house retrofits in the social housing sector the UK. Her findings point to the importance of matters such as the specification of controls, the quality of handover information, the importance of communication whilst the works are in progress and the need for ongoing customer care. This is likely to have management and cost implications in any mass market retrofit scheme. She suggests that usability should indeed be a significant concern for designers, of both whole houses and individual products, at strategic and tactical levels.
The Global Youth Action Network (GYAN) is working to promote greater collaboration among youth organizations and improve youth engagement in decision making. GYAN has partnered with the United Nations on various initiatives, including facilitating youth participation in UN processes and establishing Youth Advisory Councils. GYAN also works to highlight positive contributions of youth through awards and media coverage of inspiring stories. A four-part strategy has been devised by GYAN to place young people at the forefront of efforts to achieve the eight Millennium Development Goals.
The document summarizes a report from 2007-2008 on the War Orphans Education Project run by Eben Ezer Ministries in the eastern Democratic Republic of Congo. It provides details on the history of conflict in the region, the risks faced by orphans, and Eben Ezer's education program that supports over 600 orphans across 27 schools. It outlines financial needs for the coming year including school fees, materials, medical care, salaries, and administrative costs totaling $23,269. The program aims to continue reconciliation efforts and support even more orphans in the future.
The document discusses BAM Nuttall's use of Autodesk's BIM 360 Field software for construction management. BIM 360 Field allows capturing project information digitally using mobile devices. It provides real-time access to design data and dashboards for tracking quality, safety, and issues. The system aims to improve communications, handover, and baseline future projects. It demonstrates the mobile and web interfaces for BIM 360 Field and examples of its use for inspections, photos, equipment management, and more.
This document provides an overview of a presentation on Bus Rapid Transit (BRT) and urban development in Latin America and India. The presentation discusses:
1) BRT systems in Latin America and India, with Latin America being the world leader in BRT ridership.
2) How BRT can influence urban development through transit-oriented development around BRT stops, though more empirical evidence is still needed.
3) The presentation aims to develop a typology of built environments around BRT stops in Latin America and India to better understand development patterns and guide future planning.
This document provides guidelines for designing bus depots. It notes that bus ridership is declining due to aging fleets and lack of supporting infrastructure like terminals and depots. The guidelines aim to help transportation agencies better plan and design bus depots. It covers topics like understanding depot operations, functional area requirements, site planning considerations, and financing models like public-private partnerships. Case studies of existing depots in cities like Delhi and Jaipur are also provided.
The way built environment factors influence the success of BRT systems holds lessons for planners and policymakers. Read more: http://bit.ly/1mf3hUV
Transforming Transportation 2015: Smart Cities for Shared Prosperity is the annual conference co-organized by the World Resources Institute and the World Bank.
The UK\'s largest exclusively B2B vendor to offer a complete end-to-end suite of fully managed voice, data and hosting services from our own award winning secure core network - the Excell Cloud.
The document discusses upcoming projects to refurbish transportation infrastructure including a metro station in North Shields, rail improvements in Sunderland, and upgrades to prison services at HMYOI Wetherby.
MTG is a leading international entertainment group focused on broadcasting and pay-TV. It operates 28 free-TV channels across 11 countries watched by over 100 million people and pay-TV platforms in 9 countries. In 2010, MTG had revenues of SEK 13.1 billion with an 18% EBIT margin. MTG is pursuing growth opportunities through digitalization, new channel launches, bundled pricing, and expanding its pay-TV platforms into new countries and technologies like online streaming.
Martin Lewerth and Niclas Ekdahl are executives at MTG. Lewerth is EVP of Pay-TV and Technology, while Ekdahl is CEO of Viaplay. Both joined MTG in the early 2000s. Lewerth loves being prepared and planning properly, while Ekdahl loves football. The document discusses MTG's transition to digital and streaming services like Viaplay as viewing habits change. It shows increasing revenue and profits as MTG expands its customer base and adds new services. MTG believes Viaplay can continue growing while having limited impact on existing satellite customers.
The document discusses the 3rd Annual CBOT Energy Summit and Darlington Nuclear Generating Station's nuclear refurbishment project. Dietmar Reiner, Senior Vice President of Nuclear Refurbishment at Darlington, provided an overview of the station and refurbishment process. The refurbishment will involve engineering, procurement, and construction services to deliver value through excellence in project management.
This document outlines the scheme of work and learning activities for a Year 8 English checkpoint course titled "Myself and Others". The course covers skills like speaking, debating, reading comprehension, writing for different purposes, and recognizing text styles.
Over the term, students will participate in activities to discuss friendship, leisure time, technology and travel. They will analyze poems, write descriptions and stories, conduct a survey, and participate in a debate. The goal is to improve students' communication skills and ability to understand implicit meanings. Resources provided include vocabulary words, sample texts and letter formats to support the learning outcomes.
Hinduism originated in India around 5000 BC and has no single founder. It is a combination of ancient Indian religious traditions and modern practices. Hinduism believes in an eternal universal soul called Brahman, from which all living things originate and to which they will ultimately return. Hindus seek to escape the cycle of rebirth through moksha by following dharma, achieving good karma, and practicing yoga. The religion has over 100 million gods but especially worships Brahma, Vishnu, and Shiva. Hindus are divided into a caste system and strive for salvation and liberation from samsara through disciplines like jnana, bhakti, karma, and raja yoga.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Dokumen tersebut membahas tentang jenis dan ukuran pipa pesat serta perencanaan pipa pesat untuk pembangkit listrik tenaga mikrohidro. Jenis pipa yang dapat digunakan antara lain pipa PVC, karbon, spiral welded steel, dan rolled welded steel. Dalam perencanaan diperlukan perhitungan diameter, jarak minimum intake dari permukaan air, dan ketebalan dinding pipa berdasarkan debit air, kecepatan aliran, tekanan, dan tekanan
The document discusses macros in Excel. It explains that macros allow users to record a series of steps like formatting cells or entering text and replay those steps without repeating the actions. It describes how to record a basic macro by selecting cells, entering text, and formatting font and interior before playing back the macro on a new range of cells. The summary code generated by the recording is also shown.
New ways of planning, designing, and evaluating our streets can better support sustainable transport, biking, and walking. Presented by Madeline Brozen at Transforming Transportation 2015. Read more: http://bit.ly/XwknYX
Transforming Transportation 2015: Smart Cities for Shared Prosperity is the annual conference co-organized by the World Resources Institute and the World Bank.
Until recently, most low carbon retrofits have been carried out by experts and enthusiasts on their own houses. However, retrofit needs to move rapidly into the mass market if we are to meet our carbon reduction targets. What if occupants are not experts? Is "usability" dependent on context, user goals, and the user's ability to achieve these with "effectiveness, efficiency and satisfaction" a useful framework for assessing the success of low carbon retrofit? Do the goals of users match those of designers? What evidence is there of good and poor usability in low carbon retrofit?
Residents’ primary motivations for involvement were reduced fuel bills and improved comfort, rather than green issues. Initial monitoring has revealed the importance of usability and personal control in achieving these aims for the residents. In this they are likely to be closer to the typical mass-market customer than the early pioneers.
Marianne Heasleip from URBED presented initial findings from a set of linked case studies of completed low carbon whole house retrofits in the social housing sector the UK. Her findings point to the importance of matters such as the specification of controls, the quality of handover information, the importance of communication whilst the works are in progress and the need for ongoing customer care. This is likely to have management and cost implications in any mass market retrofit scheme. She suggests that usability should indeed be a significant concern for designers, of both whole houses and individual products, at strategic and tactical levels.
The Global Youth Action Network (GYAN) is working to promote greater collaboration among youth organizations and improve youth engagement in decision making. GYAN has partnered with the United Nations on various initiatives, including facilitating youth participation in UN processes and establishing Youth Advisory Councils. GYAN also works to highlight positive contributions of youth through awards and media coverage of inspiring stories. A four-part strategy has been devised by GYAN to place young people at the forefront of efforts to achieve the eight Millennium Development Goals.
The document summarizes a report from 2007-2008 on the War Orphans Education Project run by Eben Ezer Ministries in the eastern Democratic Republic of Congo. It provides details on the history of conflict in the region, the risks faced by orphans, and Eben Ezer's education program that supports over 600 orphans across 27 schools. It outlines financial needs for the coming year including school fees, materials, medical care, salaries, and administrative costs totaling $23,269. The program aims to continue reconciliation efforts and support even more orphans in the future.
The document discusses BAM Nuttall's use of Autodesk's BIM 360 Field software for construction management. BIM 360 Field allows capturing project information digitally using mobile devices. It provides real-time access to design data and dashboards for tracking quality, safety, and issues. The system aims to improve communications, handover, and baseline future projects. It demonstrates the mobile and web interfaces for BIM 360 Field and examples of its use for inspections, photos, equipment management, and more.
This document provides an overview of a presentation on Bus Rapid Transit (BRT) and urban development in Latin America and India. The presentation discusses:
1) BRT systems in Latin America and India, with Latin America being the world leader in BRT ridership.
2) How BRT can influence urban development through transit-oriented development around BRT stops, though more empirical evidence is still needed.
3) The presentation aims to develop a typology of built environments around BRT stops in Latin America and India to better understand development patterns and guide future planning.
This document provides guidelines for designing bus depots. It notes that bus ridership is declining due to aging fleets and lack of supporting infrastructure like terminals and depots. The guidelines aim to help transportation agencies better plan and design bus depots. It covers topics like understanding depot operations, functional area requirements, site planning considerations, and financing models like public-private partnerships. Case studies of existing depots in cities like Delhi and Jaipur are also provided.
The way built environment factors influence the success of BRT systems holds lessons for planners and policymakers. Read more: http://bit.ly/1mf3hUV
Transforming Transportation 2015: Smart Cities for Shared Prosperity is the annual conference co-organized by the World Resources Institute and the World Bank.
The UK\'s largest exclusively B2B vendor to offer a complete end-to-end suite of fully managed voice, data and hosting services from our own award winning secure core network - the Excell Cloud.
The document discusses upcoming projects to refurbish transportation infrastructure including a metro station in North Shields, rail improvements in Sunderland, and upgrades to prison services at HMYOI Wetherby.
MTG is a leading international entertainment group focused on broadcasting and pay-TV. It operates 28 free-TV channels across 11 countries watched by over 100 million people and pay-TV platforms in 9 countries. In 2010, MTG had revenues of SEK 13.1 billion with an 18% EBIT margin. MTG is pursuing growth opportunities through digitalization, new channel launches, bundled pricing, and expanding its pay-TV platforms into new countries and technologies like online streaming.
Martin Lewerth and Niclas Ekdahl are executives at MTG. Lewerth is EVP of Pay-TV and Technology, while Ekdahl is CEO of Viaplay. Both joined MTG in the early 2000s. Lewerth loves being prepared and planning properly, while Ekdahl loves football. The document discusses MTG's transition to digital and streaming services like Viaplay as viewing habits change. It shows increasing revenue and profits as MTG expands its customer base and adds new services. MTG believes Viaplay can continue growing while having limited impact on existing satellite customers.
The document discusses the state of the European economy and entrepreneurship in 2010. It notes that while unemployment has peaked and consumer/business sentiment is improving with low interest rates, GDP growth remains unstable and the Greek debt crisis raises questions about other vulnerable economies. Internet access and online advertising are growing steadily. Though European VC funding and investments continue declining, internet company valuations and shares have rebounded since 2009. IPO markets are also slowly opening up again.
The document discusses the economic environment facing entrepreneurs in 2010. It summarizes that the Icelandic volcanic eruption disrupted European air travel costing airlines billions. The Greek debt crisis raised concerns about contagion to other Eurozone nations. Unemployment peaked in the EU and US in 2009 but has since declined slightly. Interest rates remained low helping improve business and consumer sentiment in the EU and US. Online advertising spending has overtaken traditional media as internet access and usage increased globally. While some internet companies failed in the late 1990s/early 2000s, others like online retailers have since thrived. Stock market indices and internet company shares rebounded from early 2009 lows reflecting a recovery.
Jørgen Madsen is the EVP of Nordic Broadcasting at MTG. He joined MTG in 1994 and loves high ratings and challenging the status quo, while hating losing market share and wasted talent. MTG has established free-TV operations in Norway, Sweden, and Denmark, and has experienced best-in-class growth and margin increases in recent years. However, the TV landscape is massively changing with increased fragmentation due to new platforms like IPTV, DTT, and online viewing. MTG is working to seize the online opportunity through initiatives like web exclusive shows and tailor-made client solutions. Ultimately, success requires maintaining and growing TV ratings.
DTH (direct-to-home) television involves receiving satellite programs directly into homes via a personal dish. It was first proposed in India in 1996 but did not pass approval due to security and cultural concerns. The government eventually approved DTH in 2000 but required signals to be transmitted through Indian satellites. DTH now makes up less than 5% of the Indian pay TV market but is forecasted to grow at a 29% compound annual rate through 2012, reaching around 7.7 million subscribers. Key components of DTH systems include set top boxes that comply with MPEG standards to process satellite signals and display content on televisions.
Maximising the value of your business presentationgregbirmingham
The document discusses recent trends in technology mergers and acquisitions. It notes that while the number of deals increased in 2010, volumes are still below 2005-2007 levels. Valuations are also increasing across the sector as shown by rising price-earnings ratios. Private equity funds and corporate cash reserves are driving deal activity in 2011 as buyers seek to invest funds and plug gaps in offerings. The outlook is positive for technology M&A in 2011, driven by cash availability, recovering credit markets, and a focus on fast growing areas like mobility, social networks, and cloud computing.
This document provides an analysis of the Polish media market in early 2012. It includes summaries of television viewing levels, revenues and expenditures for different media platforms. Overall, television consumption in January-February 2012 was slightly lower than the previous two years. However, revenues were up 3% over the same period in 2011, driven by growth in cinema and radio. The share of the largest TV channels continues to decline as thematic channels gain popularity. Internet advertising is growing the fastest but television remains the primary platform. The outlook calls for stagnation in the second half of 2012 after increases due to Euro 2012 in the spring.
The document summarizes key trends from an interactive advertising conference in Riga, including the growth of internet advertising and how it will affect Baltic markets. It discusses topics like how the internet is becoming the main advertising platform, surpassing traditional media; the rise of mobile internet and how it is driving more targeted ads; and challenges for advertisers in using new metrics and targeting models to engage consumers in a participatory media environment.
View from paper industry: energy management, Laurent De Munck, Cobelpa, BelgiumEuropeanPaper
This document discusses energy efficiency in the Belgian pulp and paper industry. It outlines voluntary agreements from 2000-2012 where companies committed to targets for improving energy efficiency. These agreements helped the industry reduce its energy intensity index by 35% over this period. It also increased the share of cogeneration which supplies steam in a more efficient way. Going forward, the document proposes continuing voluntary agreements from 2013-2020 with a focus on renewable energy, energy efficiency, sustainable products and reducing the carbon footprint over the full life cycle of paper products.
Interactive advertising trends. How it will affect Baltic marketsAll Digital Group
The document summarizes key trends in interactive and mobile advertising. It notes that internet advertising is growing rapidly and is on pace to overtake magazines and radio as a share of global ad spending by 2010. It also discusses the rise of mobile internet and how search giant Google is becoming a dominant player in various areas of online advertising. Social media and user-generated content are driving major changes in how information spreads online through platforms like blogs, social networks, and video sharing.
The document provides an analysis of media investments and advertising in Poland from 2008-2012. Some key points:
- Television remains the dominant medium, though internet advertising is growing rapidly.
- Major players in the television market saw shifts in market share, with Aflofarm rising to the top spot over Unilever.
- Top advertising sectors included food, pharmaceuticals, and telecoms.
- Television viewing remains high in Poland due to 70% of the population living outside major cities.
- Thematic channels increased their share, taking viewers from mainstream channels during winter months.
- Advertising inventory (seconds sold) increased over 20% in 2011 for the market as a whole.
- Print advertising rose
The document discusses the future of the video industry and the changes driving it. Key points include: (1) audiences, especially younger ones, are spending less time with traditional TV as new digital options emerge; (2) the TV business model is fragile as viewing declines and digital advertising grows; (3) new digital platforms allow massive increases in content production from both major studios and user-generated content creators. The constraints of the traditional TV ecosystem have been removed, resulting in trends like new content formats and the rise of direct-to-consumer offerings and social distribution powering new video businesses.
Becoming iConic-Applying Apple's Principles Dallas Diggs at The Connective HubDallas Diggs
Our view on leveraging Apple's amazing success. Although we agree with their 4 basic keys to success, there is no substitute for their amazing strategic insight, timing, and hard work. We believe others can leverage these 4 core points to great success.
Digital Winners 2014: Randall Rothenberg, IABTelenor Group
This document summarizes Randall Rothenberg's presentation on digital advertising and the case for global standards at the Digital Winners Conference in Oslo, Norway. Some key points:
1) Norway has extraordinarily high per capita digital ad spending but the Scandinavian digital ad market is slowing.
2) Mobile advertising is growing rapidly globally but Norway's mobile ad growth lags behind the U.S.
3) Programmatic advertising is widely adopted in the U.S. but has yet to take off significantly in Norway.
4) The IAB has established many standards that have helped grow the digital advertising industry, especially in areas like video, mobile, and metrics, but more global standards are still
The document provides tips for businesses to improve their search engine optimization and presence in Google search results. It recommends getting content like videos, images, news and products listed in XML sitemaps and feeds to be better surfaced by Google. It also emphasizes using schema markup across content, keeping content fresh, and understanding how video content in particular performs well in search results by drawing users in and boosting click-through rates. Blended and video results see much higher engagement than regular text-only results.
The document provides tips for businesses to improve their search engine optimization and presence in Google search results. It recommends getting content like videos, images, news and products listed in sitemaps and feeds to make them discoverable. It also suggests using schemas and keeping content fresh. Blended search results that include videos and images see much higher click-through rates than regular text-only results. Video content keeps users engaged longer on websites. To showcase videos, businesses should submit video sitemaps to Google and optimize individual videos for factors like titles, descriptions and playback.
Similar to Tony Twyman award paper 2012 ’Video across platforms’ - asi 2012 TV Sy… (20)
The document summarizes research from a study called "Screen Life: TV in demand" which looked at video on demand behaviors and emerging TV technologies. It discusses how the researchers developed a needstates model to understand viewers' underlying motivations for consuming different types of video content. The model identifies 6 core needs - unwind, comfort, connect, experience, escape, and indulge. It describes each needstate and provides examples to illustrate the different types of content that fulfill each need.
Understanding behaviour in the new digital age - asi TV 2013Mike Sainsbury
Faced with a multitude of ways of finding and accessing television content, how do audiences find their way to content and how might that change in the future?
Media cell - it works - asi 2012 radio symposiumMike Sainsbury
The document summarizes the development and testing of MediaCell, a software solution developed by Ipsos MORI to passively collect radio and television audience measurement data from smartphones. It involved encoding broadcast audio, developing a decoding app, recruiting panels in London and Italy, and analyzing the data collected over time on listening patterns, compliance rates, and switching between stations. Testing showed the technique could accurately measure audiences both within and across platforms.
Moving towards the convergent media marketMike Sainsbury
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Making meditation a part of a daily routine, even if just 10-15 minutes per day, can have mental and physical health benefits over time by helping people feel more relaxed and focused.
The future of discovery in TV asi 2012 tv symposiumMike Sainsbury
The document summarizes a presentation on the future of discovery in television. It discusses how discovery is currently broken with too many channel options and insufficient filtering. It then outlines key trends like multitasking, binge viewing and social TV that are impacting television. Some challenges mentioned are distractions, limitations of smart TVs, and misaligned industry and consumer incentives. Finally, it presents six strategies like original content, implicit user preferences, curation and personalization that could help address these challenges and capture new opportunities.
This document summarizes the development of a model to measure the additional reach of Channel 4's video on demand (4oD) platform to traditional television campaigns. The model uses BARB panel data, 4oD server data, and a landscape survey to calculate an integrated reach and frequency analysis across TV and 4oD. It provides campaign planning and output to advertising agencies. The model fills an important need and its development allows Channel 4 to justify incremental 4oD investment to advertisers.
NBC's Billion Dollar Research Lab asi 2012 TV SymposiumMike Sainsbury
The document discusses research from NBC Universal's billion dollar research lab on consumer behavior during the 2012 London Olympics. Some of the key findings include:
1) Television viewing dominated Olympic consumption, accounting for 89% of viewing among enthusiastic viewers.
2) The use of multiple digital platforms like mobile, PC, and tablet increased total consumption of the Olympics, with more screens correlating to more TV viewing.
3) Over half of viewers engaged in simultaneous viewing of the Olympics on TV and digital platforms, referred to as "SimViewing."
4) Mobile and tablet usage grew significantly compared to previous Olympics, with tablets surpassing their device penetration in terms of usage.
5) Social media amplified awareness
NBC's Billion Dollar Research Lab asi 2012 TV Symposium
Tony Twyman award paper 2012 ’Video across platforms’ - asi 2012 TV Sy…
1. an
asi
conference
The 2012 European Television Symposium
Video across platforms
8th – 9th November, 2012
@asi_radiotv Sponsored by:
2. The asi Tony Twyman Award
for contribution to a greater understanding of the
TV medium and its audiences
Winner 2012 : Bas de Vos, SKO
Sponsored by :
6. asi Conference 2012
Research agencies
– Media Standard Survey (establishment survey)
– TV-panel, viewing statements
Ratings
– Registration and classification of programme’s
and commercials
Streams
– Streams of TV programme’s
8. asi Conference 2012
Internet access (broadband) in 88% of the
homes
100%
90% 88%
81%
88%
80% 80%
80% 76%
72%
70% 66%
% Households
60%
50%
66%
40%
30%
20%
10%
0%
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Computer ownership Internet access at home Internet access through tv set (NET TV)
9. asi Conference 2012
Growth in PVR
50%
Hard disk-recorder on tv set
40%
Hard disk-recorder on tv set
Set top box with hard disk on tv set
34%
34%
Hard disk total (without DVD-R) on tv set
30%
% Households
22%
20% 19%
15%
10%
6%6%
10%
0%
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
13. asi Conference 2012
SKO WEB-TV Project
Daily report sept 2008
Monthly report and
Online analysis tool 2009
R&F WEB-TV Internet panel 2009
WEB-TV Playing Time 2012
14. asi Conference 2012
Project set up
Stream starts Broadcast info
File with broadcast info
Programme report:
Ratings + Streamstarts + APT
Daily report
www.kijkonderzoek.nl
15. asi Conference 2012
Number of streams started
30,000,000
25,000,000
Total number of streams
20,000,000
15,000,000
10,000,000
5,000,000
0
2008 2009 2010 2011
17. asi Conference 2012
Issues to be dealt with
1. Channels need to get their content tagged / players implemented
- technical issues
- departmental issues
2. Sort out what is being measured by the data supplier
- who is this guy called “unique”?
- test the quality of the measurement
- you need QC procedures!
3. Explain what you report (type of usage, types of content by
owner?)
18. asi Conference 2012
But WHO is the audience???
1. No knowledge of who the audience is,
prevents advertisers to accurately spend
their money
2. A COOKIE is not a person!!!
19. asi Conference 2012
Since 2009 WEB-TV Reach and Audience profiles
Unique collaboration with Internet JIC STIR
– Panel of 10.000 individuals 13+
– 450 measured websites, 87% monthly reach.
– Comscore’s Webmeter measurement already implemented by
SKO broadcasters
Three steps for data matching (blending):
– Surf data from STIR Webmeter panellists
– Collecting the panellist data in the SKO WEB-TV measurement
by NPO, RTL and SBS channels-sites
– Matching of streams and TV broadcasts from the SKO-TV
database
22. asi Conference 2012
Issues to be dealt with
1. Working together is improving you!
- politics
2. Explain what you report (type of usage, types of content by
owner?)
3. You need QC procedures!
4. Explain why census might differ from panel-research
23. asi Conference 2012
But how long are people Watching??
1. Views/pages is nice. Reach is better.
2. Reach is nice, but what really counts in the
end is what percentage of their time people
spend on your medium/content
24. asi Conference 2012
New reports from
our new variables:
daily numbers
nStreams: number of
streamstarts
25. asi Conference 2012
New reports from
our new variables:
daily numbers
GA: average playing
time
26. asi Conference 2012
New reports from
our new variables:
daily numbers
GAAS: average
number of active
streams =
Streamrating in
absolutes
27. asi Conference 2012
New reports from our
new variables: daily
numbers
kdh: TV rating
abs: TV rating in ‘000
28. asi Conference 2012
New reports from our new variables:
Time shift minutes spent
100%
90%
80%
70%
60%
50%
UGK-TV TSV
=
40%
WEB-TV
30%
20%
10%
0%
amusement fiction non-fiction childrens' music sports
UGK-TV 84% 90% 86% 72% 91% 81%
WEB-TV 16% 10% 14% 28% 9% 19%
30. asi Conference 2012
Top 10 online ratings: Online (STIR) vs TSV TV(SKO)
Online (WEB-TV) and TSV ratings
February 2012
2.0%
1.8%
1.6%
1.4%
1.2%
1.0%
0.8%
0.6%
0.4%
0.2%
0.0%
GOEDE UNDERCOV
FLIKKEN AS THE NICK
TIJDEN WIE IS DE ER IN
VOICE KIDS MAASTRIC SPANGAS WORLD WAT ALS FEUTEN TEGEN
SLECHTE MOL NEDERLAN
HT TURNS SIMON
TIJDEN D
13+ 1.4% 1.1% 0.7% 0.6% 0.5% 0.4% 0.4% 0.4% 0.4% 0.4%
UGK 13+ 0.3% 1.3% 1.6% 1.8% 0.1% 0.6% 0.2% 0.4% 0.4% 1.0%
31. asi Conference 2012
TSV minutes online (STIR) and on TV (SKO)
Ave. Daily viewing (minutes) WEB-TV and TSV TV
February 2012
7
6
5
4
3
2
1
-
Totaal 13+ 13-19 20-34 35-64 65+ 20-49
Gem. WEB-TV 1 2 1 1 0 1
Gem. UGK-TV 5 2 4 6 5 5
32. asi Conference 2012
Issues to be dealt with
1. What are we measuring??
Starts was easy! Playing time is hard if you come from a second
– by –second accuracy background.
2. Test, Test, Test, Test,
3. Explain what you report (type of usage, types of content by
owner?)
4. You need QC procedures (and money to invest in it)!
5. Keep pushing channels to assist in QC.
35. asi Conference 2012
Lessons learned
1. Do not only bet on one horse (a.k.a. use a
combination of server data, panel data, et
cetera)
2. Do not just believe big datasets or new
measurement techniques
3. Always test, test, test, test by yourself (Even
if your research supplier seems nice).
4. Know your audience can not be eaten (= not a
Cookie)
5. Working together is useful!
37. asi Conference 2012
So: ready? Needs and Issues!
1. Census data, first reach and time spent
results = step 1.
2. What is wanted in the end is crossmedial
reach. So video reach on TV+Online, possibly
also video advertising.
3. Advertisers need more video reach than only
TV-Video media; who determines the pace we
walk?
38. asi Conference 2012
Researchers questions
So on a research level:
- How do we measure AND integrate online?
Single source or hooked with external data?
- Do we do that ourselfs as video measurement
experts? Or with others?
Will we lose our jobs to people who do not care
about reliability and validity of the data and
only want a nice dashboard?
39. asi Conference 2012
Our next steps!
1. Discussing a TV and Online data integration
test; using the TV panel as a base.
2. Investigate options of measurement of online
video in TV panel; active or passive?
3. Media Time Budget Study 2013 - > HUB