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20180510 sharecycle
1.
해밀 # 재활용 공유우산 셰어사이클 대표
이우평 | lwparch@gmail.com haemil SHARECYCLE
2.
개요 해밀 : 재활용
공유우산01 해밀의 사업화02 해밀 우산 사용방법03 재무계획04 -해밀의 가치 -문제와 해결 -추진배경 -경쟁업체 -비즈니스 모델 -마케팅 전략 -대여 방법 -반납 방법 -가격 책정 -예측 현금흐름
3.
| 01 | 해밀:
재활용 공유 우산 SHARECYCLE
4.
해밀은 재활용 공유우산입니다
5.
기존의 공유우산*은 공유가치’만’을 강조하지만, *예시
: 이엄브렐라, 모브렐라, 브렐라박스, 어브라시티 등
6.
7.
해밀은 공유가치와 함께 자원의
재활용에 가치를 둡니다
8.
9.
기존의 공유우산은 공유를
통한 저렴한 서비스를 목표로 하지만,
10.
해밀은 재활용과 공유를
통한 우산들의 순환을 목표로 합니다
11.
우산 소비 1 국내 연간
우산 소비량 약 4000만개 (매년 1인 1개 구매)
12.
우산 소비 우산
분실 2 서울 지하철 연 분실 우산 건수 약 2000개 (하절기: 약 900개)
13.
우산 소비 우산
분실 우산 폐기 3 유실물 보관기간(1년 6개월) 종료 후 80% 이상이 폐기
14.
우산 소비 우산
분실 우산 폐기 재활용 우산들을 공유(대여)한다면 자원의 낭비와 불필요한 지출이 줄어듭니다
15.
| 02 | 해밀의
사업 화 SHARECYCLE
16.
‘ 폐비닐 대란
’ 2018년 1월 1일 중국 정부가 플라스틱 및 폐비닐 수입을 전면 금지하여 국내 재활용 쓰레기 처리문제로 전국적 대혼란을 겪은 사건
17.
‘ 공유 경제
’ 물품을 소유의 개념이 아닌 서로 대여해 주고 차용해 쓰는 개념으로 인식하여 경제활동을 하는 것을 가리키는 표현
18.
정부차원의 수요 소비자차원의
수요 재활용 정부와 개인들의 수요에 들어맞는 ‘재활용’과 ‘공유’의 접목 공유
19.
생산 대여 사용
판매 낮은 회수율로 인해 실패 또는 판매/광고업으로 전환 (ex. 중국 우산공유 업체 3개월만에 30만개 분실) 경쟁업체 비즈니스 모델
20.
대여 사용 판매생산 해밀의
비즈니스 모델 생산 비용을 없애 회수율에 대한 리스크를 없애고 우산의 수명 주기를 획기적으로 늘려 자원낭비를 줄인다. 재활용
21.
해밀 우산 서비스가
확장되면, 해결되는 문제들이 점점 많아집니다
22.
이제, 불규칙한 날씨로 인한
걱정이 사라지고
23.
점차, 우산을 구매할 필요가
사라지며
24.
결국, 실내에* 우산을 들고
갈 이유도 사라집니다 *국내 연간 일회용 우산비닐 커버 소비량: 약 2억개
25.
| 03 | 해밀
우산 사용 방법 SHARECYCLE
26.
RENTING QR코드 스캔 후 보증금(2000원)
지불 1 2 위치 및 고유번호 확인 후 비밀번호 발급 3 24시간 동안 자유이용
27.
RETURN 위치 및 고유번호
확인 후 비밀번호 발급 1 3 반납 확인 완료 후 보증금 환급 2 잠금장치 해제 후 반납처리 후 재잠금
28.
| 04 | 재무계 획 SHARECYCLE
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