The document highlights various destination marketing projects and clients from 2018, including initiatives by Auckland Tourism, Bermuda Tourism Authority, and Banff & Lake Louise. It emphasizes a range of services provided, such as branding, social media content, and campaign development across multiple locations. The summary concludes with gratitude towards clients for a successful year and anticipation for future marketing innovations.

1. Postcards from 2018
A selection of our valued destination
marketing clients and projects

2. Auckland Tourism, Events and
Economic Development
Place DNA™

3. Australia's Golden Outback
Marketing campaign

4. Banff & Lake Louise Tourism
2018 summer communications plan

5. Bermuda Tourism Authority
Always-on social media content, niche campaign

6. Caribbean Coalition for Tourism
The Rhythm Never Stops campaign

7. City of Aiken Parks, Recreation and
Tourism Department
Agency of record

8. City of Launceston
Place DNA™

9. City of Ottawa
Brand story development

10. Colorado Tourism Office
State-wide branding initiative, Place DNA™

11. Destination British Columbia
Always-on content, strategic planning, AR research,
sentiment analysis, online visitor servicing, campaign concept

12. Destination Campbell River
DMO operations, campaigns, Xcellerator industry education,
always-on content, strategic planning, visitor services
Destination Campbell River
DMO operations, campaigns, Xcellerator industry education,
always-on content, strategic planning, visitor services

13. Elkhart County Convention and Visitors Bureau
Branding, niche development

14. Kokomo Private Island Fiji
Always-on social media content

15. Shuswap Tourism
Campaign, strategic consulting, video production,
coaching and content development

16. Tourism Abbotsford
Place DNA™, branding

17. Tourism and Events Queensland
Campaigns

18. Tourism Bay of Plenty
Place DNA™, destination development and sustainability

19. Tourism Calgary
Social media coaching, campaigns,
niche marketing strategy and marketing strategy

20. Tourism Vancouver
Sustainable tourism planning

21. Tourism Vernon
Campaigns, strategic coaching, always-on content

22. Tourism Whitsundays
Place DNA™, destination branding

23. Town of Inuvik
Social media coaching and workshops

24. Visit Big Sky
Tourism master plan, Place DNA™

25. Visit Flanders
Always-on content

26. Visit Victoria (U.K.)
Always-on content in international markets

27. Wonderful Copenhagen
Destination assessment

28. Photo credits
Aiken: Lynsey Ekema
Auckland: craigsyd, Flickr
Big Sky: Zach Dischner, Flickr
British Columbia: Ian Holmes
Calgary: Calgary Review, Flickr
Flanders: Gary Blakeley, Wikimedia Commons
Inuvik: Tania Lu, Flickr
Vancouver: colink, Flickr
Victoria, Australia: Richard Mikalsen, Wikimedia Commons
Victoria, BC: ChrisJohnstone86, Wikimedia Commons
Whitsundays: Petra Bensted, Flickr
All other photos are used with permission or
are in the public domain.
We thank all of our clients for an
incredible year and look forward
to leading more destination
marketing innovation in 2019 and
beyond.