The document outlines North Attleboro's use of the Remyndr app to provide residents with notifications about curbside collection. It discusses how Remyndr works, providing collection calendar and alerts to users. After launching in March 2015, over 800 residents signed up. Feedback has been positive, and the low annual cost of $3,000 has proven effective for communication. The partnership has received an innovation award and outreach will continue to expand usage.
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AGENDA
» About North Attleboro & Remyndr
» Opportunity for expanded communication
» Remyndr set-up process
» Remyndr launch
» Remyndr app functionality
» Remyndr dashboard for North Attleboro
» Results & observations
» Questions
» Contact info
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NORTH ATTLEBORO
• Community of 28,000 people
• Curbside collection provided for 7,410 homes
• 5 day collection calendar
• Collection outsourced to Waste Management
REMYNDR
• Communications platform for local governments
• Focused on curbside collection notifications and education
• Uncomplicated mobile app offered free to residents (available for
Apple and Android phones and tablets)
• Regular, zone-specific notifications tell residents the pickup type,
what to include and what to avoid
• Alerts provide information on service disruptions or changes (can
be sent to route specific addresses)
ABOUT NORTH ATTLEBORO & REMYNDR
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OPPORTUNITY FOR EXPANDED
COMMUNICATION
• North Attleboro is always looking for ways to improve
communication with residents
• Increasing popularity of smartphones and tablets
• Challenge of email as form of communication (how
many unread emails do you currently have?)
• Hectic lives put pressure on alarms, reminders and
notifications
• Many other forms of communication are not proactive
(Facebook, town website) and rely on someone
checking in
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TIMING AND LAUNCH
• Contracted in January 2015
• First town on platform
• Remyndr built the entire database for North
Attleboro. We supplied addresses, pickup details
and collection calendar
• Live in March 2015
o Presentation to Board of Selectmen
o Promotion on website, Facebook
o Article in local paper
o Coverage on local TV
o Ongoing outreach
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RESULTS & OBSERVATIONS
• Only costs $3,000 per year. We paid $1,000 set up fee
(first year only). Renewed for second year
• Planning to add Waste Guide in Q2 2016
• 868 residents signed up representing 773 unique
households (10.4% penetration)
• Very positive feedback from residents. Many have
become used to notifications and appreciate reminders
for less frequent collections such as Yard Waste
• Ongoing outreach needed
• Awarded certificate for
“Innovation & Creativity” thanks to
integration of Remyndr into town
communications
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CONTACT INFO
Tom Cherry
Founder + CEO
Remyndr
p: 973-433-6070
e: tom@remyndr.org w: www.remyndr.org
Michele C. Bernier
Director, Solid Waste Dept.
TOWN OF NORTH ATTLEBOROUGH
43 So Washington St., North Attleboro, MA 02760
(p) 508-699-0105 (c) 508-272-4977
(e) mbernier@nattleboro.com