SlideShare a Scribd company logo
2014 A Year in Review: Programmatic Scale to Sophistication

More Related Content

Viewers also liked

Open x admonster ops mobile final
Open x admonster ops mobile finalOpen x admonster ops mobile final
Open x admonster ops mobile final
amyopenx
 
OpenX webinar: "The Mobile Tipping Point"
OpenX webinar: "The Mobile Tipping Point"OpenX webinar: "The Mobile Tipping Point"
OpenX webinar: "The Mobile Tipping Point"
amyopenx
 
The Trade Desk
The Trade DeskThe Trade Desk
The Trade Desk
MediaPost
 
Total Cost of Ownership webinar
Total Cost of Ownership webinarTotal Cost of Ownership webinar
Total Cost of Ownership webinar
amyopenx
 
“The Mobile RTB Disconnect”
“The Mobile RTB Disconnect” “The Mobile RTB Disconnect”
“The Mobile RTB Disconnect”
amyopenx
 
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
Digiday
 
DoubleClick Analytical Tools
DoubleClick Analytical ToolsDoubleClick Analytical Tools
DoubleClick Analytical Tools
Taste Medio
 
Session sponsored by the Trade Desk: How to turn your media buyers into data ...
Session sponsored by the Trade Desk: How to turn your media buyers into data ...Session sponsored by the Trade Desk: How to turn your media buyers into data ...
Session sponsored by the Trade Desk: How to turn your media buyers into data ...
Digiday
 
DoubleClick Dynamic Remarketing Case Study
DoubleClick Dynamic Remarketing Case StudyDoubleClick Dynamic Remarketing Case Study
DoubleClick Dynamic Remarketing Case Study
Promodo
 
DoubleClick for Publishers 101
DoubleClick for Publishers 101DoubleClick for Publishers 101
DoubleClick for Publishers 101
Andrei Ungureanu
 
AWS Customer Presentation - OpenX
AWS Customer Presentation - OpenXAWS Customer Presentation - OpenX
AWS Customer Presentation - OpenX
Amazon Web Services
 
New Ways To Monetise Social Media
New Ways To Monetise Social MediaNew Ways To Monetise Social Media
New Ways To Monetise Social Mediaauexpo Conference
 
The Trade Desk, WTF Programmatic, December 2016
The Trade Desk, WTF Programmatic, December 2016 The Trade Desk, WTF Programmatic, December 2016
The Trade Desk, WTF Programmatic, December 2016
Digiday
 
Top 10 Best Ad Networks for Publishers by @monetizemore
Top 10 Best Ad Networks for Publishers by @monetizemoreTop 10 Best Ad Networks for Publishers by @monetizemore
Top 10 Best Ad Networks for Publishers by @monetizemore
MonetizeMore
 
What You Need To Know For A Successful Start on DoubleClick Bid Manager
What You Need To Know For A Successful Start on DoubleClick Bid ManagerWhat You Need To Know For A Successful Start on DoubleClick Bid Manager
What You Need To Know For A Successful Start on DoubleClick Bid Manager
Hanapin Marketing
 

Viewers also liked (15)

Open x admonster ops mobile final
Open x admonster ops mobile finalOpen x admonster ops mobile final
Open x admonster ops mobile final
 
OpenX webinar: "The Mobile Tipping Point"
OpenX webinar: "The Mobile Tipping Point"OpenX webinar: "The Mobile Tipping Point"
OpenX webinar: "The Mobile Tipping Point"
 
The Trade Desk
The Trade DeskThe Trade Desk
The Trade Desk
 
Total Cost of Ownership webinar
Total Cost of Ownership webinarTotal Cost of Ownership webinar
Total Cost of Ownership webinar
 
“The Mobile RTB Disconnect”
“The Mobile RTB Disconnect” “The Mobile RTB Disconnect”
“The Mobile RTB Disconnect”
 
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
SOTI, Presented by OpenX: Programmatic + Premium: Current Practices and Futur...
 
DoubleClick Analytical Tools
DoubleClick Analytical ToolsDoubleClick Analytical Tools
DoubleClick Analytical Tools
 
Session sponsored by the Trade Desk: How to turn your media buyers into data ...
Session sponsored by the Trade Desk: How to turn your media buyers into data ...Session sponsored by the Trade Desk: How to turn your media buyers into data ...
Session sponsored by the Trade Desk: How to turn your media buyers into data ...
 
DoubleClick Dynamic Remarketing Case Study
DoubleClick Dynamic Remarketing Case StudyDoubleClick Dynamic Remarketing Case Study
DoubleClick Dynamic Remarketing Case Study
 
DoubleClick for Publishers 101
DoubleClick for Publishers 101DoubleClick for Publishers 101
DoubleClick for Publishers 101
 
AWS Customer Presentation - OpenX
AWS Customer Presentation - OpenXAWS Customer Presentation - OpenX
AWS Customer Presentation - OpenX
 
New Ways To Monetise Social Media
New Ways To Monetise Social MediaNew Ways To Monetise Social Media
New Ways To Monetise Social Media
 
The Trade Desk, WTF Programmatic, December 2016
The Trade Desk, WTF Programmatic, December 2016 The Trade Desk, WTF Programmatic, December 2016
The Trade Desk, WTF Programmatic, December 2016
 
Top 10 Best Ad Networks for Publishers by @monetizemore
Top 10 Best Ad Networks for Publishers by @monetizemoreTop 10 Best Ad Networks for Publishers by @monetizemore
Top 10 Best Ad Networks for Publishers by @monetizemore
 
What You Need To Know For A Successful Start on DoubleClick Bid Manager
What You Need To Know For A Successful Start on DoubleClick Bid ManagerWhat You Need To Know For A Successful Start on DoubleClick Bid Manager
What You Need To Know For A Successful Start on DoubleClick Bid Manager
 

Recently uploaded

UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
DianaGray10
 
20 Comprehensive Checklist of Designing and Developing a Website
20 Comprehensive Checklist of Designing and Developing a Website20 Comprehensive Checklist of Designing and Developing a Website
20 Comprehensive Checklist of Designing and Developing a Website
Pixlogix Infotech
 
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
Neo4j
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance
 
Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1
DianaGray10
 
Large Language Model (LLM) and it’s Geospatial Applications
Large Language Model (LLM) and it’s Geospatial ApplicationsLarge Language Model (LLM) and it’s Geospatial Applications
Large Language Model (LLM) and it’s Geospatial Applications
Rohit Gautam
 
Introduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - CybersecurityIntroduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - Cybersecurity
mikeeftimakis1
 
Pushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 daysPushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 days
Adtran
 
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIEnchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Vladimir Iglovikov, Ph.D.
 
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 202420240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
Matthew Sinclair
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Albert Hoitingh
 
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
Neo4j
 
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
Neo4j
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Quotidiano Piemontese
 
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
Neo4j
 
Mind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AIMind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AI
Kumud Singh
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
Kari Kakkonen
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Neo4j
 
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
DanBrown980551
 
RESUME BUILDER APPLICATION Project for students
RESUME BUILDER APPLICATION Project for studentsRESUME BUILDER APPLICATION Project for students
RESUME BUILDER APPLICATION Project for students
KAMESHS29
 

Recently uploaded (20)

UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
 
20 Comprehensive Checklist of Designing and Developing a Website
20 Comprehensive Checklist of Designing and Developing a Website20 Comprehensive Checklist of Designing and Developing a Website
20 Comprehensive Checklist of Designing and Developing a Website
 
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
 
Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1Communications Mining Series - Zero to Hero - Session 1
Communications Mining Series - Zero to Hero - Session 1
 
Large Language Model (LLM) and it’s Geospatial Applications
Large Language Model (LLM) and it’s Geospatial ApplicationsLarge Language Model (LLM) and it’s Geospatial Applications
Large Language Model (LLM) and it’s Geospatial Applications
 
Introduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - CybersecurityIntroduction to CHERI technology - Cybersecurity
Introduction to CHERI technology - Cybersecurity
 
Pushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 daysPushing the limits of ePRTC: 100ns holdover for 100 days
Pushing the limits of ePRTC: 100ns holdover for 100 days
 
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIEnchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
 
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 202420240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
 
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
 
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
 
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
 
Mind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AIMind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AI
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the  Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
 
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
 
RESUME BUILDER APPLICATION Project for students
RESUME BUILDER APPLICATION Project for studentsRESUME BUILDER APPLICATION Project for students
RESUME BUILDER APPLICATION Project for students